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mParticle review
Mayank Gambhir
Customer Success Manager at a real estate/law firm with 501-1,000 employees
Unified user data has powered accurate journeys and reduces data firefighting for...
Identity resolution plus the data governance together make the biggest difference for my clients. If I have to pick one, identity resolution, and immediately tie to it governance, then it makes the most sense. Why this matters the most in fintech is that fintech majorly deals with the log out, logged in journeys, phone number, email ID,...
mParticle review
Harshit Dwivedi
Associate Customer Success Manager at a real estate/law firm with 501-1,000 employees
Data has unified customer journeys and now drives more accurate targeting and...
mParticle's biggest opportunity is improving time to value and business visibility for non-technical teams. Making ROI clearer, enabling more self-serve workflows, and simplifying common use cases without losing enterprise-grade control would simply improve the adoption. Clearer guidance on who it is best suited for would be valuable. Clear...
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