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AtScale Adaptive Analytics (A3) vs MicroStrategy comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AtScale Adaptive Analytics ...
Ranking in BI (Business Intelligence) Tools
43rd
Average Rating
5.0
Number of Reviews
1
Ranking in other categories
Data Virtualization (5th), Data Governance (37th), BI on Hadoop (7th)
MicroStrategy
Ranking in BI (Business Intelligence) Tools
7th
Average Rating
8.2
Reviews Sentiment
6.6
Number of Reviews
161
Ranking in other categories
Embedded BI (3rd)
 

Mindshare comparison

As of August 2025, in the BI (Business Intelligence) Tools category, the mindshare of AtScale Adaptive Analytics (A3) is 0.3%, up from 0.2% compared to the previous year. The mindshare of MicroStrategy is 2.8%, down from 3.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

it_user822762 - PeerSpot reviewer
The GUI interface is nice and easy to use, but the organization of the icons is not saved across users
Connecting to a Hadoop database to create a cube to connect to Tableau. We want to be able to easily create cubes which can be connected to Tableau for visualization The product had many issues. We had great collaboration with the product development team, but the product was not able to meet our…
AJIN S L - PeerSpot reviewer
Experience has shown effective features for analysis, but needs interface improvements
The most effective features of MicroStrategy for data analysis are those that cater to user needs. However, I find Power BI to be more useful when comparing some features, but my company does not choose Power BI due to certain code restrictions. The MicroStrategy interface is not as good as Power BI, especially concerning the user-friendly aspects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The GUI interface is nice and easy to use."
"You can build once and deploy to multiple operating systems. Also, it resizes in the way you want it to​."
"I have shown our users how to stop using Excel. They would create these vast Excel files, and I showed them how to do the same thing with MicroStrategy, which saves a significant amount of time for them everyday."
"The feature I found most valuable is the drop and drag functionality available."
"With all the APIs it's very scalable."
"​Technical support is knowledgeable. The right person gets back to us whenever we email them."
"Project Schema/metadata- Very flexible, connects to a variety of different data sources and is very flexible for many specific tasks. Attributes/metrics/filters created once used by everyone."
"I find MicroStrategy the most suited to the enterprise-wide BI platform, because of its scalability and stability.​"
"The most valuable feature is the ability to build reports, then customize for different groups instead of having to build multiple reports. Therefore, the ability to build customization in the reports for different groups."
 

Cons

"The organization of the icons is not saved across users."
"The product was not able to meet our 10 second refresh requirements."
"There was an issue with the incremental aggregation not working as indicated."
"They need to improve on distribution services. There are lack of features which were there earlier with Narrowcast, but they are not there in the distribution services."
"MicroStrategy could learn from Power BI's user-friendly interface. I find the user interface lacking when compared to Power BI."
"If they can make it more stable, in terms of the connectivity, that would help."
"Data preparation-wise, it was not so straightforward with respect to getting different sources. Preparing or transforming the data inside and then bringing it onto the dashboard was a bit difficult, and the experience could have been better."
"When we come to them with a problem, they might know more of a generalized solution, but not one targeted to our industry."
"MicroStrategy is not cloud native today and some of their APIs are a little limiting.​"
"I prefer the capabilities of a single platform, but it does not always work. We are a huge company. Some areas do not use MicroStrategy, so you have to blend whatever systems they are using together to get the data points that you are looking for."
"There is room for improvement in data visualization."
 

Pricing and Cost Advice

Information not available
"While initial cost of MicroStrategy is still on the higher side, the long-term benefits brings down overall cost of ownership significantly as compared to other tools like Tableau/Cognos."
"The pricing list itself is not publicly accessible, so it's a bit opaque."
"There is no subscription, I am using the free version."
"The pricing for MicroStrategy is always on the higher side. They should seriously start thinking about their pricing and licensing strategy."
"The pricing is fair."
"They made a change in the licensing module some time ago and we can now use all the enterprise tools for free."
"We actually researched some of the other solutions. For options, price, and customer acceptance, this product has worked well for us.​"
"The price of MicroStrategy is reasonable."
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Financial Services Firm
20%
Manufacturing Company
13%
Media Company
8%
Healthcare Company
8%
Financial Services Firm
14%
Computer Software Company
10%
Retailer
8%
Insurance Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Ask a question
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What do you like most about MicroStrategy?
The stability of the product is good.
What is your experience regarding pricing and costs for MicroStrategy?
For larger businesses, I think the pricing is logical, but for smaller companies, it can be a bit costly.
What needs improvement with MicroStrategy?
Areas of MicroStrategy that have room for improvement include pricing because it is costly. Organizations that are well-established and have more money can afford MicroStrategy, but startups and mi...
 

Also Known As

AtScale, AtScale Intelligence Platform
No data available
 

Overview

 

Sample Customers

Rakuten, TD Bank, Aetna, Glaxo-Smith Kline, Biogen, Toyota, Tyson
Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
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