What is your primary use case for Campfire Interactive?

My main use case for Campfire Interactive is for forecasting and quote modeling. For forecasting and quote modeling in my day-to-day work using Campfire Interactive, I take what we have currently in production, create dashboards, do yearly analysis based on said programs from data uploads, and can give us a picture of what our future forecast could be with our sales and what areas we need to define to improve on. Campfire Interactive paints a better picture in terms of modeling with graphs instead of having to manually do Excel reports, and it generates twice the data at a better speed.

My main use case at my company, Gentherm, is the OMSF, the Opportunity Management Sales Forecasting tool. It seems great, and we are launching it right now while doing our current RFC1 with it. It appears to be much quicker than our previous process. I really like that it updates instantaneously. Before, people made their changes in SAP and then I had to download the data and re-upload it to a different system, which took the entire day. Now, account managers have access to reports where they can see their own data instantaneously, which has been really beneficial.

Building a sales forecasting and quote management tool is the main use case for Campfire Interactive. The primary use case for me is to export reports of the current forecast and use that to perform analysis and see the progress of our current forecasting, what we have in our pipeline, and what our new projects are.

Campfire Interactive is used for our opportunity management, specifically our sales part management. We have three different types of parts that we put in the system. We have targets that we haven't won yet that we're looking to chase. We have parts that have been booked and that we've won awards for. Then we have records in the system for parts that we've already won, but at some point they're going to be replaced by a new model or something. We haven't booked that business either. So we have business that we currently have and then business that we're looking to win.

The main use for Campfire Interactive for Gentherm is budgeting purposes, capturing volumes, sales, take rates, opportunities, and current parts that are in production, and following them through. With volume increases, I will update Campfire Interactive to understand the total sales for the program project. I would use Campfire Interactive for one of my projects; for example, if I have an RFQ and a good opportunity for that to be awarded. I will log those parts into Campfire Interactive. I will add volume, SOP (start of production), and end of production and capture take rate and volume to understand what my total sales are for that program.

We are using the OMSF module, which is the revenue planning module.

I'm responsible for different tasks at Campfire Interactive. From one side, I'm a business manager, so I use it to create new business opportunities for the company. On the other side, I'm a Campfire Interactive administrator too, so I'm involved in actual mappings, month-end processes, and everything that is done regarding the upload from IHS in data. All those administrative tasks, and I also add someone new coming in, and I normally have a one or two-hour training so that the people understand how Campfire Interactive works, and that's more or less the tasks I'm involved in. We have role access management, where specific individuals are only able to view certain aspects of the solution. Having designated access rights is great and quite important because we have control over what some people can do or cannot do to avoid any mistakes or failures. Sometimes that happens, and it has happened in our case. For example, we used to have one of the features available for everyone, and then we realized that sometimes with that feature, we made other users make mistakes because they didn't know how to use it, and it wasn't really needed. So we took that opportunity away from the people. We work with IHS with S&P Global; we upload data from there, and then we have the opportunity to manage different rates or any other changes. It's quite good. One thing that I see, for example, now we are working with medium-heavy trucks and also with light vehicles, and we're just starting to get data from IHS for the medium-heavy trucks. We've seen that we need to have separate forecasts for all those things. I believe there should be some points of improvement there to manage everything together. Many times we reach out to the Campfire Interactive team for support, and we may find out that there are things we didn't even think would work, and Campfire Interactive knows how to do it. The opportunity management and sales forecasting module is quite useful. Sometimes I think the fields are a little bit repetitive to fill in. We are working with the Campfire Interactive team to improve that. It's not wrong at Campfire Interactive because I know this can be improved or changed or managed. Having that option is really interesting because we can personalize the different features and different fields. It's really good how it works because it has the price tab, the volume tab for us to manage different volumes and the take rates. It's a way to have everything in one place. It gives us the opportunity to track the different statuses that each opportunity goes through. This is something we need to do; we need to make reports to understand the business, to understand trends, and it's a very powerful tool for that. Maybe 40 people work with Campfire Interactive.

My use case for Campfire Interactive is primarily for opportunity management and sales forecasting, where we manage our forecast for all of our current production parts and our long-term forecast.

We use Campfire Interactive for financial management, sales management, revenue management, and cycle plan management.

The primary use case for Campfire Interactive is for tracking and sales forecasting for the automotive industry, specifically for all the products that our company sells to that market. When I look at project management, I'm looking at having an engineer or a program manager or somebody who has dates and deliverables and milestones for developing a part, designing it, tooling up for it, doing sample parts, doing production runs, and then going into production. That's what I consider to be project management. We do not use Campfire Interactive for any of those tools.

We use it primarily to project our global sales forecast. They offer several solutions, but we only utilize the opportunity management system. Sales forecasting is the main focus, complemented by what we call a hunting list. Essentially, we examine the targets for the upcoming years, which are part of the forecast. So, sales forecasting is our primary use case.