As of February 2026, the mindshare of Upstream MCS in the Mobile Marketing and Advertising category
stands at 2.0%, according to calculations based on PeerSpot user engagement data.
Mobile Marketing and Advertising Market Share Distribution
Product
Market Share (%)
Upstream MCS
2.0%
Braze
13.3%
CleverTap
9.8%
Other
74.9%
Mobile Marketing and Advertising
Learn more about Upstream MCS
Upstream MCS was previously known as MCS.
Upstream MCS customers
Telecom Italia Mobile, T-Mobile, Vodafone, Vodafone Romania
