ActiveMQ vs VMware Tanzu Data Solutions comparison

Apache and Broadcom are both solutions in the Message Queue (MQ) Software category. Apache is ranked #2 with an average rating of 8.5, while Broadcom is ranked #5 with an average rating of 8.6. Apache holds a 22.0% mindshare in MQ, compared to Broadcom’s 7.5% mindshare. Additionally, 89% of Apache users are willing to recommend the solution, compared to 89% of Broadcom users who would recommend it.

ActiveMQ

Read 28 ActiveMQ reviews

4,376 Views
4,157 Comparison Views

89% willing to recommend

VMware Tanzu Data Solutions

Read 85 VMware Tanzu Data Solutions reviews

4,732 Views
1,420 Comparison Views

89% willing to recommend

ActiveMQ

VMware Tanzu Data Solutions

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Executive SummaryUpdated on Jan 27, 2025

VMware Tanzu Data Solutions and ActiveMQ are both open-source tools catering to different IT needs. VMware Tanzu leads in database performance and analytics, while ActiveMQ stands out in messaging and ease of use.

Features: VMware Tanzu excels with high performance, scalability, and integration with Hadoop and Big Data. Its robust parallel processing capabilities make it extremely efficient for analytics. ActiveMQ is notable for message queuing, providing features like message persistence, clustering, and support for multiple protocols.

Room for Improvement: VMware Tanzu could improve stability and integration features, and simplify complex administrative tasks. ActiveMQ can refine clustering capabilities, improve its monitoring console, and enhance documentation and support for additional protocols.

Ease of Deployment and Customer Service: VMware Tanzu offers hybrid and public cloud deployment options, with customer service varying in quality. ActiveMQ is mainly deployed on-premises, with support that is generally robust but often reliant on community forums.

Pricing and ROI: Both VMware Tanzu and ActiveMQ are cost-effective due to their open-source nature. VMware Tanzu's paid features offer flexibility and value for advanced functionalities, whereas ActiveMQ's affordability remains appealing, providing significant functionality at no cost.

To learn more, read our detailed ActiveMQ vs. VMware Tanzu Data Solutions Report (Updated: March 2026).

Buyer's Guide

ActiveMQ vs. VMware Tanzu Data Solutions

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

ActiveMQ

Ranking in Message Queue (MQ) Software

2nd

Average Rating

8.0

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

No ranking in other categories

VMware Tanzu Data Solutions

Ranking in Message Queue (MQ) Software

5th

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Database Development and Management (5th), Relational Databases Tools (12th), Data Warehouse (10th)

Mindshare comparison

As of March 2026, in the Message Queue (MQ) Software category, the mindshare of ActiveMQ is 22.0%, down from 26.2% compared to the previous year. The mindshare of VMware Tanzu Data Solutions is 7.5%, up from 5.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Message Queue (MQ) Software Mindshare Distribution
Product	Mindshare (%)
ActiveMQ	22.0%
VMware Tanzu Data Solutions	7.5%
Other	70.5%

Message Queue (MQ) Software

Q&A Highlights

Miriam Tover

Service Delivery Manager at PeerSpot

Jun 27, 2019

What is the biggest difference between ActiveMQ and RabbitMQ?

RabbitMQ has a larger installed base and more active OSS community.

See all answers

Featured Reviews

MoumitaDas

Software Engineer III at a financial services firm with 10,001+ employees

Integration capabilities enhance message handling without human interaction

With ActiveMQ there should be more options. If you work with other technologies, for example, Java, there are many options. We can integrate the way we want ActiveMQ. We can create partitions and clusters, but AP is not providing such options currently. It only provides time, request response timing, the number of requests that need to be handled, and protocol types. The configuration needs to be broadened inside AP to perform in a better way. Sometimes issues arise in production with ActiveMQ due to the number of requests. For example, if you have configured one thousand requests at a time and it receives one thousand and one messages at a time, it breaks. The configuration aspect is tricky. When configurations are proper, ActiveMQ almost has zero errors.

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Karthik Shivaram

Sr. Manager at STI INFOTECH PVT LTD

Improved multi-cloud data management has simplified operations and supports seamless Kubernetes

From my perspective, the biggest challenge with VMware right now is the pricing. To be very honest, in many cases I find myself recommending alternative solutions instead of VMware. Even if those alternatives come with a bit more complexity, customers are often more willing to accept that than the current VMware pricing model. In the past, VMware used a socket-based licensing model, which was easier for customers to understand and budget for. Now the shift to a core-based licensing model has significantly increased costs for many environments, especially for organizations running modern high-core CPUs. One positive aspect of the new model is that VMware has bundled several components together. For example, earlier when deploying vSphere, customers also had to purchase vCenter separately for management. Now multiple components are packaged into a single SKU, which simplifies some aspects of procurement and deployment. While this consolidation has its benefits, the overall licensing and commercial costs remain very high. Pricing is not the only issue. I believe Broadcom also needs to reconsider its strategy in light of the current market conditions. The approach they are taking may be strategic from a business perspective, but from what I see in the field, it is leading to lost opportunities. Many customers who previously relied on VMware are now actively exploring alternative virtualization platforms. I’m not sure where this direction will ultimately lead, but based on my experience, it is already affecting adoption. Since you’ve been trying to reach me for some time—and we also had a discussion a couple of years ago—I hope this feedback helps Broadcom understand the current sentiment in the market and potentially make adjustments. Another important concern is the way features are bundled. In many cases, customers only need basic virtualization and high availability capabilities. However, the current packaging often includes additional features that they may not need. A good analogy is that if a customer only needs an entry-level car, we shouldn’t be forced to sell them a Rolls-Royce. VMware could benefit from adopting a more modular or à la carte licensing model, where customers can choose only the components they truly require. For example, if a customer only needs core virtualization functionality, they should be able to purchase just that. This would allow partners and solution providers to better align solutions with customer requirements and position VMware more competitively in the market. Another challenge I want to highlight is the pricing model based on U.S. dollars and the way multi-year licensing is handled. In many enterprise and government projects, customers prefer to commit to three-year or five-year licenses and pay the full amount upfront. However, in approximately 20% of the deals I work on, we lose opportunities because VMware only provides dollar-based pricing for the first year. When it comes to the following years, the contract requires renewals annually rather than allowing a fixed multi-year upfront payment. This approach is particularly problematic for government and public sector customers. Many of them are ready and willing to pay for three or five years in advance, but the current VMware model does not support that structure effectively. Because pricing is tied to the U.S. dollar and subject to yearly adjustments, VMware does not lock in pricing for the full term. From a customer’s perspective, this introduces uncertainty and makes procurement more complicated. Ideally, if a price is quoted—for example, $100 per year—it should remain consistent across a multi-year agreement. Customers would be comfortable committing to a five-year term if the price were fixed and predictable. Unfortunately, that flexibility is currently not available across VMware products, whether it is vSphere, VMware Tanzu solutions, or other offerings. For large enterprise environments, one-year commitments are usually not practical. Many enterprise customers prefer longer-term agreements for budgeting and procurement reasons. Even when they are willing to accept the higher cost associated with the core-based licensing model, the lack of a clear multi-year upfront option often becomes a deal-breaker.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"There is a vibrant community, and it is one of the strongest points of this product. We always get answers to our problems. So, my experience with the community support has been good."

"Message broadcasting: There could be a use case sending the same message to all consumers. So as a producer, I broadcast the message to a topic. Then, whichever consumers are subscribed to the topic can consume the same message."

"The most important feature is that it's best for JVM-related languages and JMS integration."

"The initial setup and first deployment of ActiveMQ is fairly simple."

"The most valuable feature of this solution is the holding and forwarding."

"The ability to store the failed events for some time is valuable."

"I appreciate many features including queue, topic, durable topic, and selectors. I also value a different support for different protocols such as MQTT and AMQP. It has full support for EIP, REST, Message Groups, UDP, and TCP."

"ActiveMQ brings the most value to small applications because it will not cost you very much to complete."

More ActiveMQ pros

"The most valuable feature for me is that it is open source. The licensing costs are really low and they are transparent."

"The loading speed is very good."

"Reliability for the messages is key. RabbitMQ ensures your messages are safe. They are not deleted and stuff."

"Scalability is simple because it's an MPP database. If you need more processing power or you need more storage, you just add a few more nodes in the cluster. It works on common commodity hardware. You can use any type of server. You don't need to have proprietary hardware. It's fairly flexible."

"The most valuable feature for us is horizontal scaling."

"The product is not complex; I do not have to create stored procedures, functions, or views."

"It can be configured to be a very fast message broker. I like the stability, the built-in admin tools and plugin architecture."

"The product is not complex."

Cons

"I would like the tool to improve compliance and stability. We will encounter issues while using the central applications. In the solution's future releases, I want to control and set limitations for databases."

"From the TPS point of view, it's like 100,000 transactions that need to be admitted from different devices and also from the different minor small systems. Those are best fit for Kafka. We have used it on the customer side, and we thought of giving a try to ActiveMQ, but we have to do a lot of performance tests and approval is required before we can use it for this scale."

"This solution could improve by providing better documentation."

"It would be great if it is included as part of the solution, as Kafka is doing. Even though the use case of Kafka is different, If something like data extraction is possible, or if we can experiment with partition tolerance and other such things, that will be great."

"The solution can improve the other protocols to equal the AMQ protocol they offer."

"I would rate the stability a five out of ten because sometimes it gets stuck, and we have to restart it. We"

"Sometimes issues arise in production with ActiveMQ due to the number of requests. For example, if you have configured one thousand requests at a time and it receives one thousand and one messages at a time, it breaks."

"The solution's stability needs improvement."

More ActiveMQ cons

"It will be very useful if we could communicate with other database types from Greenplum (using a database link)."

"There are some security concerns that have been raised with this product."

"RabbitMQ is clearly better supported on Linux than it is on Windows. There are idiosyncrasies in the Windows version that are not there on Linux."

"VMware Tanzu Data Solutions can be improved as it is better and faster for administration and clusters, Dockers, and Kubernetes. Improvements are needed in the documentation."

"VMware RabbitMQ's configuration process could be easier to understand."

"The product needs to focus on offering more use case documentation because browsing the internet to find it can be a process filled with struggles."

"The fact that a single queue can't be distributed across multiple instances/nodes is a major disadvantage."

"When you have complex tasks, RabbitMQ is hard to use."

Pricing and Cost Advice

"It’s open source, ergo free."

"The tool's pricing is reasonable and competitive compared to other solutions."

"ActiveMQ is open source, so it is free to use."

"I think the software is free."

"We are using the open-source version, so we have not looked at any pricing."

"There are no fees because it is open-source."

"I use open source with standard Apache licensing."

"The solution is less expensive than its competitors."

More ActiveMQ pricing and cost advice

"Since the tool is an open-source product, there is no need to pay anything."

"The product is available for free use since it is an open-source technology."

"We are using the open-source version of this solution."

"are using the open-source version, which can be used free of cost."

"The pricing is okay."

"Tanzu Greenplum's pricing is really competitive and gives excellent value for money."

"The solution's pricing is cost-effective as it does not involve significant expenses. Licensing is required only for the server, while clients do not need any licensing. Therefore, it proves to be a cost-efficient option."

"The pricing for RabbitMQ is reasonable. It is worth the cost."

More VMware Tanzu Data Solutions pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

28%

Computer Software Company

10%

Manufacturing Company

Government

Financial Services Firm

13%

Manufacturing Company

Outsourcing Company

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	8
Midsize Enterprise	4
Large Enterprise	17

By reviewers
Company Size	Count
Small Business	30
Midsize Enterprise	11
Large Enterprise	49

Questions from the Community

What do you like most about ActiveMQ?

For reliable messaging, the most valuable feature of ActiveMQ for us is ensuring prompt message delivery.

See all answers

What needs improvement with ActiveMQ?

Pricing is something to consider with ActiveMQ, though cloud pricing is not costly and depends upon the compute selection. Focusing on AI is essential nowadays. AI capabilities require improvement ...

See all answers

What is your primary use case for ActiveMQ?

In my current organization, I'm only working with ActiveMQ. I previously worked with IBM WebSphere MQ.

See all answers

How does IBM MQ compare with VMware RabbitMQ?

IBM MQ has a great reputation behind it, and this solution is very robust with great stability. It is easy to use, simple to configure and integrates well with our enterprise ecosystem and protocol...

See all answers

What do you like most about VMware RabbitMQ?

RabbitMQ provides access to SDKs for development and the ability to raise and log tickets if we encounter issues. We can integrate RabbitMQ using various languages like Java or Python using the pro...

See all answers

What is your experience regarding pricing and costs for VMware RabbitMQ?

The product is free of cost.

See all answers

Comparisons

IBM MQ vs ActiveMQ

Compared 52% of the time

Red Hat AMQ vs ActiveMQ

Compared 11% of the time

MuleSoft Anypoint Platform vs ActiveMQ

Compared 8% of the time

Amazon SQS vs ActiveMQ

Compared 5% of the time

PubSub+ Platform vs ActiveMQ

Compared 4% of the time

More ActiveMQ Competitors

Nutanix Database Service vs VMware Tanzu Data Solutions

Compared 6% of the time

IBM MQ vs VMware Tanzu Data Solutions

Compared 5% of the time

Oracle Exadata vs VMware Tanzu Data Solutions

Compared 5% of the time

Snowflake vs VMware Tanzu Data Solutions

Compared 4% of the time

Oracle Database Appliance vs VMware Tanzu Data Solutions

Compared 4% of the time

More VMware Tanzu Data Solutions Competitors

Product Reports

Buyer's Guide

ActiveMQ

March 2026

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Buyer's Guide

VMware Tanzu Data Solutions

February 2026

Download VMware Tanzu Data Solutions product report

Also Known As

AMQ

Greenplum, Pivotal Greenplum, VMware RabbitMQ, VMware Tanzu GemFire, VMware Postgres

Overview

Apache ActiveMQ is the most popular and powerful open source messaging and Integration Patterns server.

Apache ActiveMQ is fast, supports many Cross Language Clients and Protocols, comes with easy to use Enterprise Integration Patterns and many advanced features while fully supporting JMS 1.1 and J2EE 1.4. Apache ActiveMQ is released under the Apache 2.0 License

Apache

VMware Tanzu is a robust platform tailored for data warehousing, complex analytics, BI applications, and predictive analytics. It excels in scalability, performance, and parallel processing, enhancing data handling efficiency. Users report significant productivity improvements and streamlined operations, making it ideal for comprehensive data solutions.

Broadcom

Sample Customers

University of Washington, Daugherty Systems, CSC, STG Technologies, Inc.

General Electric, Conversant, China CITIC Bank, Aridhia, Purdue University

Buyer's Guide

ActiveMQ vs. VMware Tanzu Data Solutions

March 2026

Free Report: ActiveMQ vs. VMware Tanzu Data Solutions

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