BiZZdesign HoriZZon vs No Magic MagicDraw comparison

BiZZdesign and Dassault Systèmes are both solutions in the Business Process Design category. BiZZdesign is ranked #13 with an average rating of 8.3, while Dassault Systèmes is ranked #15 with an average rating of 8.5. BiZZdesign holds a 3.2% mindshare in BPD, compared to Dassault Systèmes’s 2.6% mindshare. Additionally, 80% of BiZZdesign users are willing to recommend the solution, compared to 90% of Dassault Systèmes users who would recommend it.

BiZZdesign HoriZZon

Read 19 BiZZdesign HoriZZon reviews

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2,105 Comparison Views

80% willing to recommend

No Magic MagicDraw

Read 19 No Magic MagicDraw reviews

2,438 Views
2,243 Comparison Views

90% willing to recommend

BiZZdesign HoriZZon

No Magic MagicDraw

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Executive SummaryUpdated on Nov 3, 2024

No Magic MagicDraw and BiZZdesign HoriZZon compete in the modeling and enterprise architecture field. BiZZdesign HoriZZon is often considered superior due to its comprehensive features, while MagicDraw offers higher satisfaction in pricing and support.

Features: No Magic MagicDraw is noted for its extensive modeling capabilities across UML, SysML, and BPMN. It allows for complex system integrations and customizations. Additionally, it provides robust support for model-based systems engineering and enhanced simulation features. BiZZdesign HoriZZon stands out in enterprise architecture management, offering data integration, business architecture modeling, and ArchiMate compliance. Its dashboards provide quick insights for management, and it supports comprehensive cross-model relations.

Room for Improvement: No Magic MagicDraw could improve by enhancing its collaboration tools and providing smoother integration with non-UML tools. Additionally, more flexible licensing options could cater to various user needs. BiZZdesign HoriZZon could benefit from a more streamlined deployment process and simplified user interface for non-architects. Expanding on its native out-of-the-box integrations and enhancing the speed of performance would improve user experience.

Ease of Deployment and Customer Service: MagicDraw offers a user-friendly deployment process and reliable customer support, allowing for quick setup. However, large teams may face challenges in achieving optimal collaboration. BiZZdesign HoriZZon, while featuring a more complex deployment, provides thorough guidance and superior customer service, ensuring smooth implementation in enterprise environments. Its detailed user guidance compensates for deployment complexity.

Pricing and ROI: MagicDraw provides a lower initial setup cost and quicker return on investment due to its pricing model and ease of deployment. Although BiZZdesign HoriZZon requires a higher setup investment, it delivers significant long-term ROI by leveraging its advanced enterprise-focused features. The return on investment is bolstered by its comprehensive suite of functionalities that justify the higher cost.

To learn more, read our detailed BiZZdesign HoriZZon vs. No Magic MagicDraw Report (Updated: April 2026).

Buyer's Guide

BiZZdesign HoriZZon vs. No Magic MagicDraw

April 2026

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Helped 893,244 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

BiZZdesign HoriZZon

Ranking in Business Process Design

13th

Average Rating

7.6

Reviews Sentiment

5.7

Number of Reviews

Ranking in other categories

Enterprise Architecture Management (7th)

No Magic MagicDraw

Ranking in Business Process Design

15th

Average Rating

8.4

Reviews Sentiment

6.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of May 2026, in the Business Process Design category, the mindshare of BiZZdesign HoriZZon is 3.2%, up from 2.2% compared to the previous year. The mindshare of No Magic MagicDraw is 2.6%, down from 3.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Business Process Design Mindshare Distribution
Product	Mindshare (%)
BiZZdesign HoriZZon	3.2%
No Magic MagicDraw	2.6%
Other	94.2%

Business Process Design

Featured Reviews

Maamoun Hasuneh

Chief Enterprise Architect at EVC

Architecture repository has strengthened data‑driven decisions and supported risk‑aware planning

BiZZdesign HoriZZon needs to publish its integration scenarios and integration points with other digital transformation tools such as IT service management, risk management, asset management, customer service, and ERP. The company should first build the scenario and define its integration points in business and technology to make customers more confident about having a complete solution. Currently, there is a challenge with the company to offer transparent and documented integration. They offer five integration points at a fixed price, but other things come at additional costs. However, specific information about what those additional items are, what the scenarios entail, what the schemas are, what the workflows include, and what the application integration involves is not provided. The learning portal does not include integration documentation at a high level or in detail. The portal does have comprehensive resources explaining how to make their website, how to create dashboards, and how to publish EA content, which are clear. The high-end tool on the laptop is also explained in detail, covering elements, relations, and everything as standard.

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reviewer2080611

System Engineer at a consultancy with 51-200 employees

Ease of use and real-time collaboration empower effective teamwork and streamlined development

For CAMEO, it's not only the ease of use, it's versatility, its communicability, but Rhapsody is the worst tool I've ever used. It is very difficult, not user-friendly, and very expensive. It works only with its IBM counterparts. SPARX Enterprise Architecture is very easy to use, but it's limited. It gives you an idea of how your model is developing, so this feature helps maintain integrity or correctness of system models. It's really a good feature to have. You've got to have the simulation toolkit installed to be able to do that, and that works really well. The MagicDraw or CAMEO system is good on its own, but it should be integrated and should come out of the box with the simulation toolkit because there are some things you can't do without it, making it very difficult to have to look for another license to be able to do that. I would prefer that it come with the simulation toolkit.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The powerful editing function in teamwork project-based, common or shared modeling, based on a powerful repository and knowledge sharing in a portal are the most valuable features. These are the most important features for me. I can add the integration of individual modeling notations like Archimate plus BPMN and DMN, and so on. We travel from one location to another and the tool allows us to keep track."

"We can derive some meaningful insights from whatever data that we have, which is the main thing."

"It's a good tool, my colleagues that are making use of it for application, business processes, or data modeling are very satisfied with it, they find it easy to use, and the graphical representation is simple but therefore efficient."

"BiZZdesign HoriZZon stands out from other solutions on the market due to its uniqueness in conformance with the standard."

"Return on investment is definitely there because we never had a single view of everything."

"BiZZdesign helps us look at everything in our enterprise architecture through a business capability lens, rather than in EA language."

"Among the valuable features is the ability to document standards. For example, we have mandatory operating standards that need to be followed by every application and every architecture. We use things like table charts and pie charts for documenting the costs incurred across the systems. All of these are good features."

"It is very easy to use. I can just click on an application component and find out if we are using this particular component. This provides us flexibility."

More BiZZdesign HoriZZon pros

"The most valuable feature is the ability to quickly build multiple layers within the organizational and business process environments, as well as in the SysML product environments, and converting to files that can be accessed by clients who do not have a system and a teamwork server access."

"There is a lot of documentation available on the Internet to understand its functionality."

"No Magic MagicDraw provides a lot of good features on functionality."

"When you look at it, No Magic is an all-encompassing tool; you can use it for business architecture design, for deploying an ERP system across your enterprise, for managing new product development from cradle to grave, and it enables you to generate a digital model of your product or service solution that can be run through simulations and tested before you spend a single penny on bending metal or configuring a new ERP software application, resulting in massive cost savings."

"When you look at it, No Magic is an all-encompassing tool. You can use it for business architecture design. You can use it for deploying an ERP system across your enterprise. However, it was initially designed and developed for model-based systems engineering. That's the systems engineering required to either produce an IP system or product. It takes away the mounds of paper and puts it into a model. It enables you to generate significant savings by modeling that new product or that system before you ever start developing a prototype."

"I would rate MagicDraw a nine out of ten because of the price. Enterprise Architect has a lot of bugs and MagicDraw is a lot more accurate and flexible. It's a level better."

"No Magic has the tools and capabilities to model a complete enterprise and all product lines."

"The initial setup was not straightforward."

More No Magic MagicDraw pros

Cons

"This tool is something of a beast - it takes a long time to learn, and it isn't possible for casual users and most architects."

"It lacks capabilities with regard to infrastructure modeling."

"The repository of duplicate objects is bad."

"The ability to generate charts and deal with a use case involving Kibana was quite difficult."

"I have seen table charts where, if the chart is a little too big, it does not fit in HoriZZon and it is not at all visible... There have been several times where we could not publish a chart properly and we had to break the chart into small tables and create multiple artifacts, creating a complete mess. This should be seriously taken up by BiZZdesign because there is a lot of scope for improvement in terms of usability. It's not at all good, unfortunately."

"There is room for improvement in making it more seamless between the modeling and the analysis pieces."

"There could be simpler modelling."

"Scalability is a bit of a problem for BiZZdesign. There is always a possibility it will failover."

More BiZZdesign HoriZZon cons

"When I am working with my Mac and I right-click to copy and paste, it doesn't work."

"The documentation for MagicDraw and the video tutorials compared to other competitors is an area for improvement."

"For the next releases, I would like to have them import requirements from other sources. They could make it very easy to do that because there are a lot requirements management tools like DOORS, D-O-O-R-S, Dynamic Object Oriented Management. A lot of folks use DOORS to create a requirement. For those requirements you allocate them to a component in the architecture and a verification method for that requirement. It would be good if we could import those into MagicDraw as components so you don't have to manually do these things."

"However, there are some technical features that you have to study and do research on to be able to understand."

"The licenses are expensive compared to similar tools. At the moment, the user is open to using MagicDraw if it's 15% more than other solutions. If it were to cost any more, they wouldn't use it."

"The software is a little more challenging if you haven't been trained on how to use it."

"There are some technical features that you have to study and do research on to be able to understand."

More No Magic MagicDraw cons

Pricing and Cost Advice

"In terms of this particular product usage, my clients currently only use per-user licenses."

"I haven't found any issues with the scalability and licensing parts that are access-related."

"The price is reasonable."

"[The] Orbus... pricing model was based on every single functionality having a price. The pricing was comparable but if we wanted to scale, it would have ended up being a lot more expensive. BiZZdesign gave us one price with all of the functionality, and we could scale as much as we needed."

"First and foremost within the scope of improvement for the solution would be the cost. It's very costly..."

"If one is very cheap and ten is expensive, I rate the product price as a seven out of ten."

"We were customers and bought licenses from them. We used their remote instance initially but upgraded to the on-device version due to lag. For pricing, we paid about 2200 pounds a year per seat for the client installation at an educational rate. I'm not sure about commercial rates. I managed to get a free copy at BBC since it was for evaluation purposes."

"The pricing model is slightly on the high side and could be more competitive for long-term partnerships."

"In addition to the initial cost, you have to pay annually for support in order to get the upgrades."

"I rate the pricing a ten out of ten. It is an expensive product compared to software for model-based system engineering."

"The licensing is on a yearly basis, and it's expensive."

"The price of No Magic MagicDraw could improve. The price of the solution is too expensive for smaller-sized companies. There should be a better pricing model."

"I would say licensing would be anywhere from $3,500 to $6,500 per person or per seat (it's a per seat style license)."

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Top Industries

By visitors reading reviews

Financial Services Firm

21%

Government

11%

Manufacturing Company

Energy/Utilities Company

Manufacturing Company

23%

Financial Services Firm

11%

Government

11%

Aerospace/Defense Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	3
Large Enterprise	10

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	1
Large Enterprise	7

Questions from the Community

What needs improvement with BiZZdesign HoriZZon?

See all answers

What is your primary use case for BiZZdesign HoriZZon?

BiZZdesign HoriZZon is primarily used as a repository for Enterprise Architecture and is also utilized in broad portfolio management including project management and other applications, but the mai...

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What advice do you have for others considering BiZZdesign HoriZZon?

BiZZdesign HoriZZon's reporting and dashboard functionalities are good and very good; they compete well with other solutions and are simpler, but they have scripting and programming tools to produc...

See all answers

What is your experience regarding pricing and costs for No Magic MagicDraw?

Maybe the price is a little bit high for a small company to acquire this tool. However, they offer trial versions and trial licenses for members of INCOSE.

See all answers

What needs improvement with No Magic MagicDraw?

See all answers

What is your primary use case for No Magic MagicDraw?

I deal with DOD lifecycle acquisition sorts of things as some of the main use cases currently, and I expect to continue using it for more than 25 years.

See all answers

Comparisons

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Compared 13% of the time

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Compared 11% of the time

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Compared 8% of the time

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Compared 7% of the time

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Compared 3% of the time

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Compared 22% of the time

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Product Reports

Buyer's Guide

BiZZdesign HoriZZon

May 2026

Download BiZZdesign HoriZZon product report

Buyer's Guide

No Magic MagicDraw

April 2026

Download No Magic MagicDraw product report

Also Known As

HoriZZon

MagicDraw

Overview

BiZZdesign HoriZZon offers robust enterprise architecture modeling, seamless collaboration, and supports ArchiMate standards, benefiting organizations with efficient integration capabilities, intuitive features, and stakeholder accessibility.

BiZZdesign HoriZZon facilitates enterprise architecture through its strong modeling features in Enterprise Studio, providing collaborative dashboards and integration with systems like ServiceNow and SQL databases. Known for quick loading times and diagrammatic representation, it supports multiple modeling languages while maintaining an intuitive web interface. Despite its strengths, organizations find challenges with interface complexity, high costs, a steep learning curve, and scalability in large datasets.

What are the key features of BiZZdesign HoriZZon?

Modeling in Enterprise Studio: Enables comprehensive architecture and process modeling.
Collaborative Dashboards: Promotes teamwork with shared perspectives.
ArchiMate Standards: Ensures compliance and consistency in modeling frameworks.
Integration Options: Seamlessly connects with ServiceNow and SQL databases.
Repository Management: Centralizes data for efficient governance.

What benefits and ROI should users expect?

Improved Decision Making: Facilitates informed choices through clear architecture representation.
Process Optimization: Streamlines operations leveraging capability mapping.
Accessibility for Stakeholders: Simplifies architectural insights for all involved parties.
Enhanced Governance: Supports enterprise-wide oversight and documentation management.

BiZZdesign HoriZZon serves industries focused on enterprise architecture, aiding in project governance and application portfolio management. Organizations in sectors like finance, manufacturing, and IT leverage it to align architectural elements with business goals, centralize architecture data, and optimize processes for better decision-making and oversight.

BiZZdesign

No Magic MagicDraw is a powerful modeling tool recognized for its flexibility and integration capabilities, especially suited for enterprise modeling and systems engineering. Featuring a user-friendly interface, it supports diverse modeling architectures with tools for testing and simulation.

Renowned for its compliance with OMG standards, No Magic MagicDraw excels in offering comprehensive modeling options that support model-based systems engineering. Its rich feature set enables digital model creation aimed at testing and simulation, backed by a strong suite of integration tools. The tool facilitates program management integration with systems engineering, making it suitable for complex enterprise projects. However, suggestions for improvement include a redesign for a more intuitive interface and enhanced documentation. Licensing costs are higher compared to competitors, and integration requests include compatibility with SAP and modern C++ standards.

What are the most important features of No Magic MagicDraw?

Flexibility: Adapts to different modeling needs and architectures with ease.
User-friendly Interface: Simplifies access and usage for modeling tasks.
Integration Capabilities: Seamlessly integrates with tools like Doors.
Standard Compliance: Aligns with OMG standards.
Traceability: Maintains visibility across project changes.

What benefits and ROI should users expect from No Magic MagicDraw?

Comprehensive Support: Access to excellent technical support.
Enhanced Collaboration: Facilitates model-driven documentation and teamwork.
Strategic Efficiency: Streamlines processes, reducing time in business transformation projects.

No Magic MagicDraw is widely deployed for tasks including business transformation, system architecture modeling, and supporting defense programs, proving invaluable in enterprise and system modeling. It aids in strategy integration, process design, and offers extensive features like simulations and lifecycle engineering.

Dassault Systèmes

Sample Customers

T-Mobile, Shell, HSBC, Erasmus University, VIVAT Insurance

Northrop Grumman, Labcorp, Deposco, ClearView Training, IT Services Promotion Agency, Intelligent Chaos, Metalithic Systems Inc., Sodifrance

Buyer's Guide

BiZZdesign HoriZZon vs. No Magic MagicDraw

April 2026

Free Report: BiZZdesign HoriZZon vs. No Magic MagicDraw

Find out what your peers are saying about BiZZdesign HoriZZon vs. No Magic MagicDraw and other solutions. Updated: April 2026.

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