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Bullhorn vs Microsoft Dynamics CRM comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Bullhorn
Ranking in CRM
37th
Average Rating
7.6
Reviews Sentiment
6.2
Number of Reviews
2
Ranking in other categories
Applicant Tracking and Recruiting Software (8th)
Microsoft Dynamics CRM
Ranking in CRM
2nd
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
79
Ranking in other categories
CRM Customer Engagement Centers (1st), Local Government CRM (1st), Marketing Management (2nd), Sales Force Automation (2nd)
 

Mindshare comparison

As of January 2026, in the CRM category, the mindshare of Bullhorn is 0.5%, up from 0.3% compared to the previous year. The mindshare of Microsoft Dynamics CRM is 2.5%, down from 12.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Market Share Distribution
ProductMarket Share (%)
Microsoft Dynamics CRM2.5%
Bullhorn0.5%
Other97.0%
CRM
 

Featured Reviews

Christiane Hauk - PeerSpot reviewer
COO at RM Group (Switzerland)
Have improved workflows through automation but faced challenges with feature limitations and unclear pricing
The impact of those automation features on our operational efficiency is huge; however, what I don't appreciate about it is that it's very limited; it's limited to Bullhorn and, even within Bullhorn, it's limited to the candidate, the placement, the job, and the contact entity. You cannot automate files, notes, or change requests, so it's very limited, and they also don't do any further development in this anymore since AI is on the market. When it comes to automation in Bullhorn, I would appreciate seeing that automation is possible for integrating files. For example, that you can say, show me all candidates who don't have a file or which have a file that is older than one year, or which have a file type of resume or contract. I would appreciate seeing the possibility to build automations based on change requests, where you can automate according to the status submitted or approved, which is currently not possible, or automation based on notes. When it comes to the missing features in Bullhorn, I have numerous suggestions. Recently they introduced the AI assistant, which is a chatbot within Bullhorn that can refer to candidate, contact, and job data, which is great. However, the output from your prompt can only be copied to a clipboard and not inserted into a Bullhorn field, meaning you always have to do three, four more clicks to get it over to an email or to the field that publishes the job ad. This functionality has to be developed further because there are other tools that can already do this. The prompting and formatting possibilities within the prompt are very limited as well. Regarding AI, there is no match top candidates functionality that provides results good enough to use. We are already using the Textkernel search, which is the future search Bullhorn will integrate. Additionally, we also work with Bullhorn Onboarding, which is a catastrophe; it's not further developed, and they have not provided a new solution for the German-speaking market in five years. We also use the Canvas reporting tool that lacks further development; there are limitations on what you can build reports on. I would appreciate seeing improvements there, and to close this circle, I would appreciate seeing a kind of avatar that can conduct a first interview with a candidate.
NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What I appreciate best about Bullhorn is its user interface, which is really nice, and I enjoy the flexibility that you have with it and how you can customize it to meet your needs."
"What I appreciate most about Bullhorn's core functionalities and ATS functionalities is that it is highly customizable, the UI is very user friendly, and it's very easy to train."
"One of the most useful features is we can configure Microsoft Dynamics CRM in the way that we need. This is configurable."
"The most valuable features of Microsoft Dynamics CRM are the accessibility of the service because we can access it either in the office or when we're out in the field."
"The CRM is very fast, with customization and integration options, and easy migration."
"Microsoft Dynamics CRM has good integration with the Microsoft Stack of solutions. However, the Salesforce ecosystem is stronger."
"Microsoft Dynamics CRM is a comprehensive solution and is well-integrated into other Microsoft solutions, including ERP solutions. Additionally, it is feature-rich."
"Our clients appreciate that the solution can be used to monitor everything their customer interacts with in their business."
"It ensures that there's continuity, and you don't have to start asking the customer about what happened. From CRM, you can easily see all the interactions and events in the record and take it from there."
"The way it effectively works with the array of other Microsoft tools, such as Azure, is valuable. It works very well with the use of data linking and things like that. Overall, it is a great overall tool to have an effective understanding of the transactional background of each of our customers."
 

Cons

"Bullhorn Onboarding, which is a catastrophe; it's not further developed, and they have not provided a new solution for the German-speaking market in five years."
"I think one thing that could be improved is that it's expensive."
"I am happy with it. If anything, its interface could be improved."
"The UI could definitely be improved."
"The options for customizing Microsoft Dynamics CRM are very limited or highly complex."
"The performance could be improved."
"We would like to see the tech support for this product improved, at present we are frequently waiting for a couple of days before we receive any response."
"The price of Microsoft Dynamics CRM could improve."
"Microsoft Dynamics CRM could improve the built-in reports. The ones that are included are pretty generic unless you subscribe to Microsoft BI, which is an extra fee. They should offer the reports without having to purchase a separate subscription for Microsoft BI. However, the reports in Microsoft BI are fantastic."
"The solution could improve by having better integration documentation."
 

Pricing and Cost Advice

Information not available
"Licensing fees are paid on a monthly basis."
"We have to buy a separate license in order to implement the social listening feature."
"For the price of Microsoft Dynamics CRM, you receive a lot of comprehensive functionality. Additionally, it integrates very well. We pay approximately $100 a month to use the solution and we do not have any additional costs."
"I rate the solution's pricing as a seven out of ten."
"The solution is expensive."
"The customers that have Microsoft Office 365, the license price is competitive. It is competitive because the next solution above it is Salesforce, which is licensed quite high. The price annually was approximately $55 per user but we did a combination of users with some of them having the higher range of approximately $85."
"Microsoft Dynamics CRM's price is too high."
"The price of the solution is good but could be cheaper."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
10%
Computer Software Company
9%
Manufacturing Company
9%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business41
Midsize Enterprise22
Large Enterprise19
 

Questions from the Community

What is your experience regarding pricing and costs for Bullhorn?
Bullhorn is expensive, and if you are looking to scale your operations, it really shines.
What needs improvement with Bullhorn?
The impact of those automation features on our operational efficiency is huge; however, what I don't appreciate about it is that it's very limited; it's limited to Bullhorn and, even within Bullhor...
What is your primary use case for Bullhorn?
We are an agency, a staffing agency, and we use Bullhorn mainly as an ATS, so we use it for reporting, onboarding, and to process our payrolling requests.
What do you like most about Microsoft Dynamics CRM?
The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.
What needs improvement with Microsoft Dynamics CRM?
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it...
What is your primary use case for Microsoft Dynamics CRM?
I have been working with Microsoft Dynamics CRM for five or six years for various customers. I work with CRM and some amount of Microsoft communication server to integrate it. I focus on the area o...
 

Also Known As

No data available
Dynamics CRM, MS Dynamics CRM
 

Overview

 

Sample Customers

Tiro Partners, Skills Alliance, Think IT Recruitment, Mclaren Consultancy, REACH Employment Services, Aurec, FocusCore, Icon Partners, Curate Partners, Rowben Consulting, Richard Lloyd, Peoplefusion, Gemini People, Glotel
Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Find out what your peers are saying about Bullhorn vs. Microsoft Dynamics CRM and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.