

Salesforce Sales Cloud and Microsoft Dynamics CRM compete in the CRM software category. Salesforce holds an advantage for extensive features and customizability, while Dynamics CRM benefits from its cost-effectiveness and strong integration with Microsoft tools.
Features: Salesforce offers rich functionality and customization with robust CRM tracking and compatibility with various integration tools. It allows user-friendly customization through AppExchange and provides a reliable performance. Dynamics CRM facilitates streamlined workflows with efficient integration into Microsoft's ecosystem, featuring flexibility in integration with Microsoft products and ease of use due to its intuitive design.
Room for Improvement: Salesforce users often cite complexity and high costs as significant drawbacks, mentioning its intricate interface and expensive licensing. Issues with older system integrations and mobile functionality are also noted. Dynamics CRM can improve its user-friendliness and intuitive design, with criticism focusing on the need for better documentation, enhanced dashboards, and user experience.
Ease of Deployment and Customer Service: Salesforce supports robust cloud deployment options, including both public and private clouds, with strong customer service and community support. Some users feel its technical support can be expensive and variable. Dynamics CRM offers deployment capabilities for hybrid and on-premises solutions, and its customer service generally receives positive feedback for being responsive, though there's room for improvement.
Pricing and ROI: Salesforce is known for its high cost, justified by its extensive features if fully leveraged for a significant ROI. Dynamics CRM is perceived as more affordable, particularly for businesses using other Microsoft services, offering cohesive integration without premium pricing.
I recommend that those considering Microsoft Dynamics CRM conduct an ROI exercise to determine scalability and complex business needs because it is indeed a fantastic tool, especially if Microsoft can provide a better commercial model, which can significantly impact cost-effectiveness.
Salesforce Sales Cloud is a fantastic tool but requires disciplined data entry by sales personnel and operations teams to maintain data quality.
We are not just implementing Salesforce Sales Cloud; we need to understand what the customer wants to achieve in 5 to 10 years.
I would rate customer support as ten out of ten.
While the support operates within their standard SLA, it can be difficult to speak directly with someone over the phone.
Sometimes the technical support for Microsoft Dynamics CRM is not qualified enough, and in some situations, we know the tool better than they do.
I wouldn't say you go to Salesforce Sales Cloud for their customer support unless you purchase one of their premier plans, which is additional money.
Support requires a subscription and when taken, the service is pretty nice.
Microsoft Dynamics CRM is highly scalable, rated at ten, even fifteen out of ten.
I would give it a ten out of ten for scalability.
Microsoft Dynamics CRM is scalable; it's easy to scale, but when customizations become extensive, maintainability can become challenging.
Salesforce is highly scalable and operates efficiently.
Salesforce Sales Cloud is totally cloud native, requiring no additional effort for scalability.
Salesforce Sales Cloud's scalability is impressive as it grows easily with my organization's needs.
I would rate it ten out of ten.
There have been instances where issues with Microsoft Azure have affected Dynamics due to the infrastructure layer.
Salesforce Sales Cloud is very stable.
I have not experienced any degradation in Salesforce's performance.
More use-case-oriented material should be provided to help users and implementers learn how to do more, faster.
Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly.
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it.
If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.
Compared to AWS, it is slower, which could be a hindrance.
With today's generative AI capabilities like ChatGPT, it should be possible to directly communicate with the software rather than navigating through the entire system manually.
The pricing of Microsoft Dynamics CRM can be complex due to Microsoft's complicated licensing model.
Microsoft Dynamics CRM costs about $110 to $115 per user per month, following a recent price increase.
Although it is a good tool, it is costly.
Without negotiation, costs can become expensive.
This happened for the first time because of the new CEO, Arundhati, who revolutionized pricing strategies, allowing discounts of 60-70% for Salesforce Sales Cloud in India.
Salesforce Sales Cloud is extremely expensive.
The backend storage integrates seamlessly with OneDrive, and the solution offers robust security features, including Azure integration, two-factor authentication (2FA), and comprehensive audit trails.
The CRM is very fast, which is the most important aspect, and it's very handy.
The most valuable feature of Microsoft Dynamics CRM is its integration with Outlook and other Microsoft products like Microsoft 365, which includes emails, Teams, and SharePoint.
Its easy-to-navigate interface aids in delivering clear vision and organization, especially for sales and business management.
Being able to pull reports in Salesforce Sales Cloud based on any of the fields that we have there and then building logic on those fields saves me time and also gives me visibility into what's going on with my teams across multiple departments, which is very helpful for us.
The Einstein Analytics and the inbuilt reporting are very useful for keeping track of pipeline movement.
| Product | Market Share (%) |
|---|---|
| Microsoft Dynamics CRM | 2.5% |
| Salesforce Sales Cloud | 2.0% |
| Other | 95.5% |


| Company Size | Count |
|---|---|
| Small Business | 41 |
| Midsize Enterprise | 22 |
| Large Enterprise | 19 |
| Company Size | Count |
|---|---|
| Small Business | 55 |
| Midsize Enterprise | 26 |
| Large Enterprise | 40 |
Microsoft Dynamics CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and customer service processes. With its user-friendly interface and powerful features, it enables organizations to effectively manage their customer interactions and drive business growth.
One of the key features of Microsoft Dynamics CRM is its sales automation capabilities. It allows sales teams to track leads, manage opportunities, and close deals more efficiently. The solution provides a centralized platform for managing customer information, enabling sales representatives to access real-time data and make informed decisions. It also offers tools for forecasting, pipeline management, and sales analytics, helping businesses optimize their sales processes and drive revenue growth.
In addition to sales automation, Microsoft Dynamics CRM offers robust marketing automation features. It enables marketers to create and execute targeted marketing campaigns, track campaign performance, and generate actionable insights. The solution provides tools for lead management, email marketing, social media integration, and customer segmentation, allowing businesses to engage with their customers effectively and drive marketing ROI.
Furthermore, Microsoft Dynamics CRM helps organizations deliver exceptional customer service. It provides a unified view of customer interactions, enabling customer service representatives to deliver personalized and timely support. The solution offers case management, a knowledge base, and self-service portal capabilities, empowering customers to find answers to their queries and resolve issues on their own. It also provides tools for service analytics and reporting, helping businesses identify areas for improvement and enhance customer satisfaction.
Salesforce Sales Cloud is a comprehensive tool lauded for its customization, ease of use, and integration capabilities. Its cloud-based nature offers seamless access and scalability, helping manage leads, opportunities, and workflows efficiently. Powerful reporting and dashboards enhance visibility and productivity.
Salesforce Sales Cloud serves as an essential aid for companies aiming to streamline sales processes. It integrates sales and marketing, manages customer data, and supports automation, which increases efficiency. Despite its expense and complex interface, its ability to forecast, track customer engagement, and automate key workflows stands out. Companies encounter challenges with system costs and integration issues, particularly regarding third-party applications and mobile functionality. Reporting and dashboards offer significant insights, although room for improvement exists. Licensing costs and storage fees are considerations for prospects, alongside the need for improved training and AI features. Users maximize the platform for sales pipeline management, forecasting, and operational analytics.
What are the most important features?Organizations across industries utilize Salesforce Sales Cloud from finance to healthcare for business development and CRM tasks. It is integral to managing accounts, leading pipelines, and aligning sales with marketing strategies. Firms improve customer relations and operational efficiency through its analytics and reporting capabilities.
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