Campfire Interactive vs Salesforce Sales Cloud comparison

Campfire Interactive and Salesforce are both solutions in the Opportunity Management category. Campfire Interactive is ranked #5 with an average rating of 7.5, while Salesforce is ranked #1 with an average rating of 8.2. Campfire Interactive holds a 2.5% mindshare in OM, compared to Salesforce’s 8.5% mindshare. Additionally, 76% of Campfire Interactive users are willing to recommend the solution, compared to 94% of Salesforce users who would recommend it.

Campfire Interactive

Read 12 Campfire Interactive reviews

1,173 Views
493 Comparison Views

76% willing to recommend

Salesforce Sales Cloud

Read 118 Salesforce Sales Cloud reviews

6,003 Views
840 Comparison Views

94% willing to recommend

Campfire Interactive

Salesforce Sales Cloud

Comparison Buyer's Guide

Download the report

Executive Summary

We performed a comparison between Campfire Interactive and Salesforce Sales Cloud based on real PeerSpot user reviews.

Find out in this report how the two Opportunity Management solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Campfire Interactive vs. Salesforce Sales Cloud Report (Updated: February 2026).

Buyer's Guide

Campfire Interactive vs. Salesforce Sales Cloud

February 2026

Download the complete report

Helped 881,733 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Campfire Interactive

Ranking in Opportunity Management

5th

Average Rating

7.6

Reviews Sentiment

4.9

Number of Reviews

Ranking in other categories

Project Management Software (14th)

Salesforce Sales Cloud

Ranking in Opportunity Management

1st

Average Rating

8.4

Reviews Sentiment

6.9

Number of Reviews

118

Ranking in other categories

CRM (2nd), Sales Force Automation (1st), Conversation Intelligence Software (2nd)

Mindshare comparison

As of February 2026, in the Opportunity Management category, the mindshare of Campfire Interactive is 2.5%, up from 0.3% compared to the previous year. The mindshare of Salesforce Sales Cloud is 8.5%, down from 13.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Opportunity Management Market Share Distribution
Product	Market Share (%)
Salesforce Sales Cloud	8.5%
Campfire Interactive	2.5%
Other	89.0%

Opportunity Management

Featured Reviews

Tom Beach

Market Intelligence & Sales Forecasting at RESRG Automotive

Works very well for opportunity management and sales forecasting for the automotive industry

I've had recent discussions with the leadership team at Campfire Interactive about several issues. They're fully aware of my displeasure with certain things. Some concerns are not related to the tool itself, although there are some aspects that could be better with the tool. The issues are more related to technical service, specifically when we have an issue or problem with the tool, the communication gap, and the follow-through on issues that need improvement. They're fully aware of that concern, and they're doing things to address it. From a technical standpoint, there are some limitations within the tool that are somewhat out of Campfire Interactive's control because it's a complicated industry to try and have one solution that fits all vendors. There are times when we go to execute reports from their system, and the data does not generate as expected. When that happens, we have to inform the Campfire Interactive IT or Support group what the failure is. They have to research and come back to us. In the meantime, we have 2, 4, 6, maybe 12 hours of downtime where people around the world are trying to use the system. Though it affects less than 50 people, these instances are frustrating.

Read full review

Jonny Katz

VP of Business Operations at PeerSpot

Uses data-driven insights to improve workflows and highlights a need for simpler automation tools

Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they've launched Lightning, it's clunky at times with page load speeds. It also needs to be made extremely more user-friendly. For new people using Salesforce Sales Cloud, there is a steep learning curve. Additionally, giving non-admins the ability to make changes on the fly is something that I feel is necessary. Currently with Salesforce Sales Cloud, you need to have a consultant. It's hard to build the flows or workflows. Making it easier for that end-user who's not so technically minded to help themselves is essential. I choose seven out of ten because I think you need a consultant or a consulting company to help you build it out. Certain changes should be made much easier and more user-friendly where an admin can do it. The automation processes need to be much simpler. If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The feature I appreciate the most about Campfire Interactive is probably the forecasting module, the way it links to IHS for the IHS forecast."

"I have recommended Campfire Interactive to at least 10 companies over my career, including some of the largest Tier 1 automotive customer suppliers in the world."

"I like the visibility of global opportunities. Prior to using Campfire Interactive, we would conduct Excel-based reporting and sales meetings with everyone bringing their information. Now, we can check it daily, look at the reports daily, and see what is coming into the system and what needs to be managed."

"I appreciate the dashboard features and widget features of Campfire Interactive because it has the ability to consolidate data in bar graphs or pie charts, making it very easy to visualize the situation with new opportunities."

"Campfire Interactive is much better in terms of the dashboard and reporting."

"When it comes to opportunity management and sales forecasting, I have recommended Campfire Interactive to at least 10 companies over my career, including some of the largest Tier 1 automotive customer suppliers in the world. Different companies have adopted different aspects of Campfire Interactive and have been happy with the solution."

"The feature I appreciate the most about Campfire Interactive is probably the forecasting module, the way it links to IHS for the IHS forecast."

"The accuracy of forecast since using Campfire Interactive is a really big positive, and now everybody is using one set of numbers, which has helped us improve our revenue forecasting projections by 50%."

More Campfire Interactive pros

"Salesforce Sales Cloud is very stable."

"The tool is a feature-rich platform. It is cloud-based means it's accessible to multiple people in the organization simultaneously. It's a collaborative CRM system where updates are visible to everyone. You can use it lightly with basic notes or extensively with lots of information. It supports multimedia, allowing you to upload video and audio clips. Overall, it's a feature-rich platform, and I don't have one specific feature that stands out; it's just very functional and rich."

"The solution has the ability to run reports on the pipeline and understand the likelihood of the sales. The analytics tools are very good."

"We can implement checks to ensure proper data entry with validation rules."

"It is a very stable solution."

"Their support team is good."

"The most valuable features are custom objects, custom workflows, triggering, and integration with other SaaS solutions."

"The most beneficial aspect of Salesforce Sales Cloud is my development life cycle will have been shortened."

More Salesforce Sales Cloud pros

Cons

"Regarding BI Reporting, the standard reporting module within Campfire Interactive primarily gives you an Excel data dump, and while there are some visualizations for creating dashboards, I found those limited for my needs. We started presenting the data to Microsoft Power BI, which is much better for generating the reports I want."

"The areas of improvement for Campfire Interactive are in cycle plan management, forward model and backlog planning, user interface and usability, records management, price bump chart flexibility, and creation and facilitation of reports management."

"I recently discussed with them the need for better KPI measurements in the automotive world. A big KPI in the automotive world is the bookings of the future years, and we measure that not in annual revenue but in the lifetime of any given vehicle."

"From a technical standpoint, there are some limitations within the tool that are somewhat out of Campfire Interactive's control because it's a complicated industry to try and have one solution that fits all vendors. There are times when we go to execute reports from their system, and the data does not generate as expected."

"I do not prefer the role-based access controls in Campfire Interactive. The role-based system makes sense on paper, but a company such as ours, where people wear multiple hats and different people have multiple roles in some cases, makes it very difficult at times to assign the correct people in the process. I've asked for years to give me, as an admin in the system, the ability to ignore the role and just select the person I want assigned to a task, because the role-based system makes it way more complicated than that."

"It could be a little bit more user-friendly."

"They occasionally became overwhelmed, leading to slowdowns due to the busy workforce."

"Because we use a multitude of modules, some of the interactions from one module to the other are not as seamless or fluid."

More Campfire Interactive cons

"As a cloud solution with web browser, it's different than my classical way of thinking. It's modern, but for older people, maybe it's not that understandable. It could be more user-friendly, maybe with an option to switch between interfaces."

"Salesforce Sales Cloud is not as simple to use as Zoho. It requires some level of expertise before you can use it. However, you can easily learn how to use the solution as you go along."

"Even though they've launched Lightning, it's clunky at times with page load speeds."

"Applications that can help with migrating data over from the sandbox to production would make it easier because sometimes change sets can be bulky and they're not always as effective. This can be frustrating when you make a lot of changes and try to put those changes into production."

"The deployment of data from the development environment to production is also a weaker point because their solution is not powerful."

"We prefer using local solutions like RD Station in Brazil due to pricing considerations."

"Even though they've launched Lightning, it's clunky at times with page load speeds and needs to be made extremely more user-friendly."

"When importing from other apps, it gets messy."

More Salesforce Sales Cloud cons

Pricing and Cost Advice

"Compared to everything else I have seen, it is very fair."

"It's fairly priced."

"Campfire Interactive is on the expensive side, with approximately $100,000 to $120,000 in expenses."

"We had a negotiation with them back in March of this year to extend our contract for 1 year. They were willing to work with us to negotiate different terms and a different cost of production. They were asking for a certain percentage increase, and we said that was not acceptable. They were willing to settle on a different number."

"I don't know the full scope of our subscriptions for all the modules, but from what I've seen before, it seems fairly expensive. The high cost may drive some potential clients to consider developing a homegrown solution internally if they have a competent finance group."

"It's expensive, storage being the most costly aspect."

"Implementation and add-ons may be additional costs."

"The licensing fees are reasonable."

"It is a premium product, so it is not the cheapest solution. I think if it's implemented well, and you're getting the soft cost benefits, the efficiencies, it's justified. But not if you're looking at just apples for apples as a subscription, without the complexity that you can achieve. It can deal with complex business requirements. Some other CRMs can't. But you certainly pay, so it's a premium-charged solution. It's one of the more expensive ones."

"Pricing is reasonable."

"The price is fair."

"It is alright for now because we ended up getting a discount off the base price. So, for now, it is okay. We may have to renegotiate when we get more users, and I don't know if the price would stay the same or increase. It has just a standard licensing fee. If you end up hiring a consultant for implementation, you will have to pay for the implementation. Other than that, there are no additional fees."

"The price of the product is very high. I rate the product price a ten on a scale of one to ten, where one means low price, and ten means expensive."

More Salesforce Sales Cloud pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Opportunity Management solutions are best for your needs.

See recommendations

881,733 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Outsourcing Company

37%

Manufacturing Company

18%

Computer Software Company

12%

Insurance Company

Manufacturing Company

11%

Computer Software Company

Financial Services Firm

Performing Arts

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Large Enterprise	11

By reviewers
Company Size	Count
Small Business	55
Midsize Enterprise	26
Large Enterprise	40

Questions from the Community

What is your experience regarding pricing and costs for Campfire Interactive?

My company is in a unique situation because we have had the product for so long. We got grandfathered into some very good pricing. The pricing that my company has currently is very good, but I thin...

See all answers

What needs improvement with Campfire Interactive?

The issue we are having with Campfire Interactive is that it is basically seen as a standalone system and our company is in the process of trying to implement a full company system, a full process ...

See all answers

What is your primary use case for Campfire Interactive?

We are using the OMSF module, which is the revenue planning module.

See all answers

What do you like most about Salesforce Sales Cloud?

The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.

See all answers

What needs improvement with Salesforce Sales Cloud?

See all answers

What is your primary use case for Salesforce Sales Cloud?

Salesforce Sales Cloud serves as our primary tool for our sales team and reviews team to document and keep all our information in one place as a source of truth. We use it to manage our business pr...

See all answers

Comparisons

No data available

Microsoft Dynamics CRM vs Salesforce Sales Cloud

Compared 11% of the time

SAP CRM vs Salesforce Sales Cloud

Compared 9% of the time

Oracle CX Sales vs Salesforce Sales Cloud

Compared 6% of the time

Oracle CRM vs Salesforce Sales Cloud

Compared 3% of the time

Siebel CRM vs Salesforce Sales Cloud

Compared 3% of the time

More Salesforce Sales Cloud Competitors

Product Reports

Buyer's Guide

Campfire Interactive

February 2026

Download Campfire Interactive product report

Buyer's Guide

Salesforce Sales Cloud

January 2026

Download Salesforce Sales Cloud product report

Also Known As

No data available

Sales Cloud, SFDC, Salesforce

Overview

Campfire Interactive delivers robust capabilities in forecasting and opportunity management, enhancing accuracy and efficiency in sales operations through real-time reporting and data visualization.

Known for its flexibility and integration capabilities, Campfire Interactive is a powerful tool for sales forecasting and opportunity management. Its real-time reporting and dashboard features enable businesses to visualize complex data effortlessly. The seamless integration with key systems like SAP and IHS significantly enhances demand planning. Users note impressive role-based access control and data consolidation features, though there is room for improvement in KPI measurement and module interactions. Despite some technical support issues and the complex nature of the role-based access, the platform remains a superior alternative to traditional Excel methods in managing sales forecasts and opportunities.

What are Campfire Interactive's Key Features?

Real-time Reporting: Provides immediate insights for data-driven decisions.
Data Visualization: Intuitive dashboards make complex data understandable.
Role-based Access Control: Customizable access tailored to user needs.
Integration with SAP and IHS: Enhances demand planning.
Opportunity Management: Streamlines tracking and managing opportunities.

What Benefits Can Users Expect?

Improved Accuracy: Precise forecasting thanks to data centralization.
Enhanced Efficiency: Processes streamlined through seamless integrations.
Increased Visibility: Global opportunity visibility aids strategic planning.
Superior Forecasting: Outperforms Excel in sales and demand forecasting.

In the automotive industry, Campfire Interactive is tailored for sales forecasting and opportunity management, especially in tracking business trends and managing forecasts for medium-heavy trucks and light vehicles. Its flexibility supports regional and global sales projections, aiding financial and cycle plan management to seize new business opportunities.

Campfire Interactive

Salesforce Sales Cloud is a comprehensive tool lauded for its customization, ease of use, and integration capabilities. Its cloud-based nature offers seamless access and scalability, helping manage leads, opportunities, and workflows efficiently. Powerful reporting and dashboards enhance visibility and productivity.

Salesforce Sales Cloud serves as an essential aid for companies aiming to streamline sales processes. It integrates sales and marketing, manages customer data, and supports automation, which increases efficiency. Despite its expense and complex interface, its ability to forecast, track customer engagement, and automate key workflows stands out. Companies encounter challenges with system costs and integration issues, particularly regarding third-party applications and mobile functionality. Reporting and dashboards offer significant insights, although room for improvement exists. Licensing costs and storage fees are considerations for prospects, alongside the need for improved training and AI features. Users maximize the platform for sales pipeline management, forecasting, and operational analytics.

What are the most important features?

Customization: Tailor the platform to fit exact business objectives.
Integration: Seamlessly connect with apps and platforms, improving workflow.
Automation: Streamline lead management and workflows, reducing manual tasks.
Reporting and Dashboards: Gain insights for informed decision-making.
Cloud-based Access: Ensure scalability and accessibility from anywhere.

What benefits can users expect?

Enhanced Productivity: Automation and robust tracking improve efficiency.
Increased Sales Efficiency: Manage pipelines and opportunities seamlessly.
Better Forecasting: Advanced features provide valuable foresight into sales trends.
Operational Efficiency: Analytics and reporting fortify strategic planning.

Organizations across industries utilize Salesforce Sales Cloud from finance to healthcare for business development and CRM tasks. It is integral to managing accounts, leading pipelines, and aligning sales with marketing strategies. Firms improve customer relations and operational efficiency through its analytics and reporting capabilities.

Salesforce

Sample Customers

Information Not Available

Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group

Buyer's Guide

Campfire Interactive vs. Salesforce Sales Cloud

February 2026

Free Report: Campfire Interactive vs. Salesforce Sales Cloud

Find out what your peers are saying about Campfire Interactive vs. Salesforce Sales Cloud and other solutions. Updated: February 2026.

DOWNLOAD NOW

881,733 professionals have used our research since 2012.

See our Campfire Interactive vs. Salesforce Sales Cloud report.

See our list of best Opportunity Management vendors.

We monitor all Opportunity Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.