Salesforce Sales Cloud and SAP CRM compete in the CRM software category. Salesforce seems to have the upper hand due to its adaptability and seamless integration options, as highlighted in each section of the comparison.
Features: Salesforce Sales Cloud offers extensive functionality and customization, including robust APIs, various integration tools, and innovative dashboards. It also stands out for its frequent updates, catering to different business sizes. On the other hand, SAP CRM excels in integrating with SAP ERP, providing strong lead and opportunity management, and valuable features for comprehensive multisystem integrations.
Room for Improvement: Salesforce faces challenges with complexity and high costs, particularly as it scales, affecting data volume management, reporting capabilities, and licensing. User-friendliness and integration processes could be enhanced. SAP CRM could improve its ease of use, interface modernization, and customization flexibility, making it less daunting for smaller businesses due to its pricing and complexity.
Ease of Deployment and Customer Service: Salesforce primarily operates in the public cloud, supporting global scaling and offering technical support that varies by price tier, although customer feedback suggests room for improvement. SAP CRM offers flexible on-premises and hybrid deployments, particularly beneficial for existing SAP ERP users, though its support scores lower due to higher costs and less flexibility.
Pricing and ROI: Salesforce Sales Cloud is known for its high cost but provides a strong ROI by enabling deep customization and business insights. Although costly on a per-user basis, the investment can be justified by its comprehensive features. SAP CRM, while also expensive, is not as favorable for small businesses but delivers strong ROI in large-scale SAP-integrated environments.
Salesforce Sales Cloud is a fantastic tool but requires disciplined data entry by sales personnel and operations teams to maintain data quality.
We are not just implementing Salesforce Sales Cloud; we need to understand what the customer wants to achieve in 5 to 10 years.
I wouldn't say you go to Salesforce Sales Cloud for their customer support unless you purchase one of their premier plans, which is additional money.
Support requires a subscription and when taken, the service is pretty nice.
I am satisfied with their response time and quality.
Salesforce is highly scalable and operates efficiently.
Salesforce Sales Cloud is totally cloud native, requiring no additional effort for scalability.
Salesforce Sales Cloud's scalability is impressive as it grows easily with my organization's needs.
In terms of scalability with data and number of users, I would give it a nine out of ten.
Salesforce Sales Cloud is very stable.
I have not experienced any degradation in Salesforce's performance.
If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.
Compared to AWS, it is slower, which could be a hindrance.
With today's generative AI capabilities like ChatGPT, it should be possible to directly communicate with the software rather than navigating through the entire system manually.
I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal.
Without negotiation, costs can become expensive.
This happened for the first time because of the new CEO, Arundhati, who revolutionized pricing strategies, allowing discounts of 60-70% for Salesforce Sales Cloud in India.
Salesforce Sales Cloud is extremely expensive.
SAP CRM is not suitable for small companies because of the cost.
Its easy-to-navigate interface aids in delivering clear vision and organization, especially for sales and business management.
Being able to pull reports in Salesforce Sales Cloud based on any of the fields that we have there and then building logic on those fields saves me time and also gives me visibility into what's going on with my teams across multiple departments, which is very helpful for us.
The Einstein Analytics and the inbuilt reporting are very useful for keeping track of pipeline movement.
If there is any error in our machine, a log is automatically generated, and from SAP CRM, we can see that the machine has problems.
| Product | Market Share (%) |
|---|---|
| Salesforce Sales Cloud | 2.0% |
| SAP CRM | 2.1% |
| Other | 95.9% |
| Company Size | Count |
|---|---|
| Small Business | 55 |
| Midsize Enterprise | 26 |
| Large Enterprise | 40 |
| Company Size | Count |
|---|---|
| Small Business | 14 |
| Midsize Enterprise | 5 |
| Large Enterprise | 27 |
Salesforce Sales Cloud is a comprehensive tool lauded for its customization, ease of use, and integration capabilities. Its cloud-based nature offers seamless access and scalability, helping manage leads, opportunities, and workflows efficiently. Powerful reporting and dashboards enhance visibility and productivity.
Salesforce Sales Cloud serves as an essential aid for companies aiming to streamline sales processes. It integrates sales and marketing, manages customer data, and supports automation, which increases efficiency. Despite its expense and complex interface, its ability to forecast, track customer engagement, and automate key workflows stands out. Companies encounter challenges with system costs and integration issues, particularly regarding third-party applications and mobile functionality. Reporting and dashboards offer significant insights, although room for improvement exists. Licensing costs and storage fees are considerations for prospects, alongside the need for improved training and AI features. Users maximize the platform for sales pipeline management, forecasting, and operational analytics.
What are the most important features?Organizations across industries utilize Salesforce Sales Cloud from finance to healthcare for business development and CRM tasks. It is integral to managing accounts, leading pipelines, and aligning sales with marketing strategies. Firms improve customer relations and operational efficiency through its analytics and reporting capabilities.
SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.
The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.
SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.
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