

Freshdesk and Salesforce compete in the customer service and CRM sector. Freshdesk stands out for its flexibility and cost-effectiveness, whereas Salesforce offers robust CRM capabilities and scalability, though at a higher price point.
Features: Freshdesk offers ticket automation, a versatile knowledge base, and cloud-based storage for seamless data handling. Salesforce provides CRM capabilities, customer journey tracking, and campaign analytics, with strong integration options and high flexibility.
Room for Improvement: Freshdesk struggles with solutions center customization, technical support responsiveness, and UI complexity. Salesforce has challenges with integration capabilities, user interface limitations, and a steep learning curve for customization. Both systems face issues with reporting features; Freshdesk lacks multilingual support while Salesforce lacks depth in analytics.
Ease of Deployment and Customer Service: Freshdesk is primarily deployed on the public cloud, with easy migration and setup. Salesforce offers multiple deployment options but has a complex integration process. Freshdesk’s technical support is generally responsive, whereas Salesforce support varies and can benefit from more empowered technical advisors.
Pricing and ROI: Freshdesk is praised for being cost-effective and offers competitive pricing with noticeable ROI benefits in customer service enhancement. Salesforce is more expensive, suitable for enterprises, providing extensive functionalities and customization options, resulting in a notable but pricey ROI relative to alternatives.
People who initially find ServiceNow to be on the higher side, but when you do the value gain comparison in the next few years, you see that it does give you the returns, with the AI capabilities and everything it brings.
Automation of assigning tickets helps in reducing overall operational costs for the company, which frees up agents to do other complex and much-needed tasks.
I have seen a return on investment with Freshdesk, as there were definitely savings because we do not need to spend the lifetime of our customer success managers; we can just use this tool.
The time saved is spent on more important, innovative tasks that advance us technologically and strategically.
This means that whichever customer opens more cases and if the cases are more difficult or cases that take a longer time to resolve, you can evaluate how much technical documentation or updates are sent to them.
We have not needed to contact technical support, as Freshdesk has met our needs efficiently.
From my experience, once it is set up, we have never had problems.
The first-time response should be within 30 seconds.
When I interact with agents or contact Salesforce, they are always responsive and provide good solutions.
The customer support definitely provides a basic picture to the end user or the customer on the other side where they can receive updates and files and see the process of the status of where their items are.
I haven't needed to reach out to customer support because we have an internal team that deals with Salesforce matters, but I believe issues are resolved quite quickly whenever they arise.
Additional features like email, WhatsApp, and SMS ticketing, along with Slack integration, can be enabled as required.
For small to medium-sized businesses, you can look at Freshdesk, but for larger enterprise levels, you look at ServiceNow.
They can easily send an email to support, and a ticket gets generated for the IT person.
We can scale by purchasing licenses for more users and adding new workflow processes limitlessly.
There are no problems with Salesforce's scalability.
You can use it in big companies with many employees.
The goal is always to respond to customer tickets in a timely fashion, ensuring that customers feel seen and heard while also providing solutions.
After installation and continuous operation, I have encountered no problems.
Freshdesk has been quite stable in the market.
I would rate Salesforce's stability high, around ten.
I would say 99% of the time it works well.
In my experience, Salesforce is very stable; there are no downtime or issues.
Currently, some features like SMS or WhatsApp integration are only available to larger user groups, but even smaller teams should have access based on their specific needs.
The current integration is more complicated and doesn’t work as well.
More automation would be beneficial, as it could greatly improve our efficiency and reduce manual tasks.
If there is anything I would improve about Salesforce, it would be customer service during the initial implementation, as our experience wasn't as smooth as hoped.
As a person who knows SQL, it would be very helpful if there were tools that could leverage my SQL knowledge.
Being able to move between cases and products more easily would improve the score.
Our organization pays about 200,000 Indian rupees per year for the license.
The pricing experience is relatively competitive, so it is cost-effective.
The setup cost and licensing are very good.
These features drastically impact my day-to-day work and my team's efficiency by reducing the resolution time significantly, as issues that once took days to resolve are now handled in hours and even minutes.
Freshdesk has positively impacted my organization as it has saved a considerable amount of time and has enabled us to focus better on customers, which resulted in lesser churn.
Now, with Freshdesk, tickets can be easily assigned to any engineer, who will provide the cause, explain why it happened, and give us the answer on how they resolved the issue.
The Salesforce integration with other tools, such as Celonis, is easy to set up and straightforward, allowing for smooth data extraction.
Salesforce has positively impacted our organization by allowing us to work collaboratively with other departments in order to keep track of programs so that when a salesperson closes a deal, everything that the delivery manager needs is automatically populated, which then can be linked with our internal campaigns for data management, and within all that, we can keep track of progress linked to the customer sources as well.
The dashboard helps me stay organized because I can see how much more pipeline I need to create to achieve my quota, notifying me if I'm running a bit behind or if I need to increase something.
| Product | Mindshare (%) |
|---|---|
| Salesforce | 2.9% |
| Freshdesk | 2.2% |
| Other | 94.9% |

| Company Size | Count |
|---|---|
| Small Business | 26 |
| Midsize Enterprise | 6 |
| Large Enterprise | 14 |
| Company Size | Count |
|---|---|
| Small Business | 19 |
| Midsize Enterprise | 7 |
| Large Enterprise | 18 |
Freshdesk enhances support operations with features like a centralized ticketing system, omnichannel communication, and seamless tool integration. It addresses customer queries and automates processes, driving efficiency and satisfaction.
Freshdesk offers robust capabilities for managing customer support, enhancing efficiency through automation and integration. Its streamlined ticketing system centralizes queries from multiple platforms, including email, chat, and social media. Features like a knowledge base help reduce repetitive inquiries, while its easy integration with tools such as Slack and Jira supports effective team collaboration. However, users seek improvements in customization flexibility, scalability, and pricing for advanced features. Performance issues may arise with high volumes, and there's room for improved API limits and cloud availability. Freshdesk's automation and communication abilities make it crucial for both internal IT and external customer service, ensuring seamless resolutions and SLA compliance.
What Features Stand Out in Freshdesk?Freshdesk is widely adopted in industries like IT and customer service, where efficient issue resolution and communication are critical. By converting emails to tickets and automating assignments, companies enhance their response times and maintain SLA compliance. Its integration capabilities support diverse tools, facilitating a multi-channel approach for superior customer experiences.
Salesforce excels at CRM, offering analytics integration for ROI reporting and user-friendly customization. Automated ticket generation and intuitive features make it ideal for opportunity tracking, customer interaction management, and sales journey enhancement.
Salesforce is renowned for its comprehensive CRM functionalities, aiding businesses with dashboards, email campaigns, and seamless third-party integrations. It enhances sales processes by offering tools for opportunity management, customer interaction tracking, and efficient order booking. Flexibility and scalability make it suitable for promotional campaigns and improved business operations.
What are Salesforce's most important features?Salesforce is implemented in industries for CRM, marketing activities, and customer information management. It supports sales pipeline tracking, business development, customer experience management, lead management, and sales process automation. Marketing is facilitated through campaign analysis and email campaigns, alongside customer interaction insights. Businesses use it for order management, prospecting, project management, and sales forecasting.
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