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Google Ads vs Skai comparison

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Ads
Ranking in Advertisement Technology Platforms
4th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
No ranking in other categories
Skai
Ranking in Advertisement Technology Platforms
19th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Predictive Analytics (20th)
 

Mindshare comparison

As of January 2026, in the Advertisement Technology Platforms category, the mindshare of Google Ads is 5.2%, down from 14.9% compared to the previous year. The mindshare of Skai is 1.7%, up from 0.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Advertisement Technology Platforms Market Share Distribution
ProductMarket Share (%)
Google Ads5.2%
Skai1.7%
Other93.1%
Advertisement Technology Platforms
 

Comparisons

 

Also Known As

Google AdWords, AdWords
Kenshoo, Signals Analytics
 

Overview

 

Sample Customers

iProspect UK, Juice by Hand
Gusto, Wavemaker, Amaro, Wooga, Vodafone