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IBM Cognos vs Oracle Analytics Cloud comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cognos
Ranking in BI (Business Intelligence) Tools
7th
Average Rating
8.0
Reviews Sentiment
6.3
Number of Reviews
134
Ranking in other categories
Reporting (4th)
Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
8th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
26
Ranking in other categories
Data Visualization (6th)
 

Mindshare comparison

As of April 2025, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.6%, down from 4.3% compared to the previous year. The mindshare of Oracle Analytics Cloud is 2.3%, down from 2.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

AMOL JAJU - PeerSpot reviewer
Offers ad hoc analysis reports and good for operational dashboarding
There used to be many valuable features, but in the last three or four years, whatever IBM is doing with enhancements, it has taken a lot of time to build and develop. But the best usage of Cognos is the ad hoc analysis reports. I really like that. Our customers also like that. But now the usage of Cognos and OBIE is reduced by various business users because people and business users are now more focused on analytics, slice and dice, and the dashboard, and the widgets.
Hafiz Abdul Mannan - PeerSpot reviewer
Empowers your entire organization to ask any question of any data—across any environment, on any device
The migration of older dash tools from the classic interface of Oracle BI prior to OAS launch to the newer Data Visualization and Oracle Analytics Cloud interfaces, including dashboards and metadata, is currently a cumbersome process. Improvements in this area would be highly beneficial. Additionally, the administration of the cloud, particularly the startup of services and linking of the WebLogic server and integrated components, takes longer than desired. In today's enterprise landscape, waiting forty minutes for the server to be operational is quite lengthy; ideally, this process should take a maximum of four minutes. It would be excellent to incorporate metadata management as an integral part of the Oracle Analytics Cloud. When dealing with integrated data from various sources, tracking data lineage and the entire data life cycle, from sources to report development and the mapping of reports to specific dashboards, should be seamlessly managed within the Oracle Analytics Cloud. This would eliminate the need for additional tools. Drawing a comparison, tools like Tableau have a feature enabling metadata management, making it easier to trace the complete data lineage of reports. Managing over seven hundred and thirty-six business dashboards, the metadata management capability within Tableau simplified the process of understanding how reports were developed, including details like associated tables, users, linked views, materialized views, data segmentations, ETL jobs, and the data warehouse stages. Enhancing metadata tracking within the Oracle Analytics Cloud layout would facilitate easy and practical management of the complete data life cycle, encompassing user accessibility and report permissions.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Cognos' most valuable features are the bundled studios, simple UI, and advanced features like the ability to create data modules."
"IBM Cognos is an excellent solution for tax, planning, budgeting, profit and loss statements and balance sheets."
"The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report."
"Dashboarding, reporting, and ad hoc reporting are the valuable features of IBM Cognos."
"I have worked on the features like dashboards and stories, and I do like them a lot."
"The dashboarding offered by this solution is very valuable to us."
"The three IBM Cognos features I find the most valuable are Dynamic Cubes, PowerPlay, and Watson."
"Previously, we were doing static reporting. Management would request a report, and it would take staff a week or more to provide it. With Cognos, we have dynamic reporting, and it has reduced both reporting and decision making times significantly. With the solution's dashboard, the company's management team has updated records at their fingertips. This means that they can directly access the data they need to make decisions."
"It has the best feature for data augmentation."
"The product is easily customized."
"Oracle Analytics Cloud's most valuable feature is its visualization."
"A valuable feature is the speed of the solution."
"The solution can scale."
"I've discovered that the new layout of this product makes Docker sharing, machine learning support, and data backups more efficient. Unlike the older method of linking physical, pre-logical, and presentation layers separately, the new interface simplifies this process. Additionally, the integration of databases and machine learning is seamless, with the new visualization approach being particularly beautiful and highly beneficial."
"Analytics Cloud allows you to merge various data types and structure data from multiple sources."
"The features that I find to be the most valuable are the BAS (Business Analytics), the Narrate feature, and the auto-visualization."
 

Cons

"I would like for the platform to become more standard. If we make a development on our report and our dashboard, it will not be used in another solution. That means there is no portability for the developers."
"Extending dynamic cubes aggregate awareness with calculated measures."
"The AI-based features could be further enhanced by the solution."
"The solution seems to slow down the servers."
"It could have more options for themes."
"There are some small features that are missing. It would be nice if the graphics were better. You can use external sources for charts, but it's quite complex to use and not easy to implement. If you want a new chart, you can download it from multiple tools and implement it into IBM Cognos."
"IBM Cognos's error messages seem to be a bit ambiguous. An error will be encountered and a message will be sent out very ambiguous and after investigating the error message it could be any number of issues. There was never a direct answer to the question or a direct answer to the error messages. Sometimes it would be a generic error message for 21 different solutions. It wasn't very specific, which required a lot of digging around and trial and error trying to fix the problem. The messaging in their error messaging is something needing improvement."
"I think the GIS pieces maybe not as good as we would like."
"This solution could be more adaptable in its application."
"When you implement the product on a small scale, it doesn't generate any ROI."
"The solution could be more flexible."
"At this time, dataflows cannot be shared, but I think that this should be enhanced."
"The interfaces could be improved and some in-memory operations could be built in."
"The product could benefit from increased flexibility compared to other vendors."
"As with most BI tools, the visualizations can be made much nicer. Currently, it has standard visualizations. They've been adding new visualizations, but we see animated visualizations from other vendors. It would be nice to have similar visualizations, such as the swarming visualizations, which are fairly new and very popular at the moment. I haven't seen that with Oracle. That would be nice."
"It is expensive."
 

Pricing and Cost Advice

"Pricing should be improved."
"I don't know the exact cost, but I believe Cognos is quite expensive, especially when it comes to the support consultants and the procedures that need to be applied."
"My company uses IBM Cognos with another IBM product, so I think only one license is used."
"It's more expensive than similar solutions like Tableau and Power BI."
"It is my understanding that the cost is very low. It's not very expensive."
"IBM Cognos offers competitive pricing similar to other BI vendors in the market."
"It is averagely priced."
"The licensing costs are a little bit higher for IBM Cognos. I don't think there is any additional cost apart from the licensing charges."
"I would rate it a five out of five in terms of the value received for the price charge."
"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
"The tool's pricing is not unreasonable or non-competitive."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."
"A highly cost-effective solution"
"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
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Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Educational Organization
57%
Financial Services Firm
7%
Computer Software Company
4%
Manufacturing Company
4%
Educational Organization
38%
Computer Software Company
8%
Financial Services Firm
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
What do you like most about IBM Cognos?
The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.
What needs improvement with IBM Cognos?
There is room for improvement in self-service analytics and predictiveness.
Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...
 

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Sejong Hospital
Find out what your peers are saying about IBM Cognos vs. Oracle Analytics Cloud and other solutions. Updated: March 2025.
845,406 professionals have used our research since 2012.