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Oracle Analytics Cloud vs Tableau Enterprise comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Aug 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
10th
Ranking in Data Visualization
7th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
26
Ranking in other categories
No ranking in other categories
Tableau Enterprise
Ranking in BI (Business Intelligence) Tools
2nd
Ranking in Data Visualization
1st
Average Rating
8.4
Reviews Sentiment
6.3
Number of Reviews
307
Ranking in other categories
Reporting (2nd), Embedded BI (1st)
 

Mindshare comparison

As of August 2025, in the BI (Business Intelligence) Tools category, the mindshare of Oracle Analytics Cloud is 2.6%, up from 2.5% compared to the previous year. The mindshare of Tableau Enterprise is 15.4%, down from 19.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

Enrique Pacheco Salinas - PeerSpot reviewer
Advanced analytics facilitate strategy development but demand specialized expertise and better support
Oracle Analytics Cloud is not very user-friendly, however, it is robust and capable of performing a wide range of tasks. However, skilled personnel are needed to operate it effectively due to its complexity. In addition, the brand name carries significant value as many large companies and banks are familiar with Oracle.
Uzair Faruqi - PeerSpot reviewer
Ease of developing dashboards and receiving strong technical support have enabled efficient data visualization
Introducing custom features, such as NLP-based reports, is not very good in Tableau. My MD has been asking us for a way to write in natural language to request reports that the system should generate, but that isn't very effective with Tableau. As a developer, I can develop an on-demand report in Python quite easily, but exposing a REST API on the Tableau platform is not a very easy task. AI enablement is an area for improvement for Tableau, and that is something they might have to work upon. I have heard that ThoughtSpot is quite better in this regard, but the cost of ThoughtSpot is much higher. ThoughtSpot has lots of natural language-based report generation features that Tableau lacks.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's robust. It has the ability to handle massive amounts. After reporting has been developed, there is an ease of use or a user-friendly interface for a trained workforce."
"Data preparation is fantastic and fast. We were able to use multiple data sources and prepare the data quickly."
"This is a stable and scalable solution."
"Analytics Cloud allows you to merge various data types and structure data from multiple sources."
"The scalability is acknowledged as pretty good, although my evaluation is limited because I used the tool for a short period."
"The features that I find to be the most valuable are the BAS (Business Analytics), the Narrate feature, and the auto-visualization."
"The specific capability I find important in Oracle Analytics Cloud is that it allows the basic user to easily drag and drop data. I also like that the solution allows the user to decide what to measure and what to see in the reports."
"The AI/ML enablement is useful, as many reporting tools do not offer machine learning models as of now, without writing customized code."
"It provides business users with a tool, so they are not dependent on IT."
"The solution is configurable and flexible. We can customize the dashboards and configure the interface the way that we want. The data can be manipulated and arranged in different ways, such as columns."
"The solution helps users create dashboards and analyze data without relying on IT or product teams."
"Tableau is extremely good at dashboard creation, providing clear and concise visual presentations."
"The most valuable feature is the interface, which is user-friendly and intuitive."
"One of the most valuable features of Tableau is that it's a visual analytics solution, not just a dashboarding solution. Compared to Power BI, which is a dashboarding solution, there are no limitations with Tableau. For example, when you add a chart or a map to Power BI, it has a 3,000-point limitation. When you try to track your whole vehicle on the map, you only see the first 3,000 rows on the map, and Power BI doesn't tell you which part of the data is shown on the map. But Tableau doesn't have any limitations, which means that you can see five million data points on a map. It starts the project by creating the visuals that directly converts to SQLs. In that way, all the components have no limitations. When we compared Tableau to Power BI, we also found Tableau to be more fancy. Fancy means you can create more visual graphics and more visual dashboards. With Power BI, this isn't so—it's just some tables and some simple charts together. Tableau is more for business users who want to analyze data. Tableau can directly connect the analytics systems, like R or Titan, and get the results in screen, so it's a good solution for analytics scientists. It has some predefined capabilities to understand the data."
"Tableau's most valuable feature is its ability to connect with various data sources and display real-time data on three different dashboards."
"Its dashboarding is the most valuable. It is easy to create visualizations and dashboards and import Excel sheets and ESP files in Tableau as compared to other tools."
 

Cons

"When you implement the product on a small scale, it doesn't generate any ROI."
"The interfaces could be improved and some in-memory operations could be built in."
"As with most BI tools, the visualizations can be made much nicer. Currently, it has standard visualizations. They've been adding new visualizations, but we see animated visualizations from other vendors. It would be nice to have similar visualizations, such as the swarming visualizations, which are fairly new and very popular at the moment. I haven't seen that with Oracle. That would be nice."
"One of the major issues is that Oracle Analytics Cloud is not user-friendly, requiring skilled people with proper certifications to work with it successfully."
"The solution could be more flexible."
"Its machine learning and visualization capabilities can be improved. There should be more visualization options."
"They could improve the ease of developing the dashboard and interacting with it."
"The product should be improved in terms of connectors; right now the top twenty connectors are available, but OneDrive and Teradata are missing."
"When I've done presentations in the past, I've had issues with uploading the cartography."
"It's not an aesthetic platform at the moment."
"If you mainly need a tool for BI reporting, it's not the best option. Tableau needs better abilities to generate simple reports, integrate, create databases, and work with data lakes."
"The tool's OpenAI integration was announced last year. However, it is late. Tableau is a good solution for end customers. However, there are some concerns regarding the stability and performance of its server architecture, including SaaS services. The server side appears unstable, and performance issues are noticeable, often accompanied by unclear error messages."
"The pricing is a bit expensive."
"Its price should be improved. Its price is much higher than Power BI and QlikView. Programming is not easy on Tableau. For programming, you have to have a separate model. They should include programming directly on the web portion of the Tableau desktop so that people can write Python or JavaScript code for customizations instead of using a different model. Currently, Tableau Data Prep is a separate application that you have to purchase. It would be helpful if they can include Tableau Data Prep and programming languages such as R, Python in the next version. Tableau Public, which is a community version, doesn't allow you to save your work on your desktop. They should allow it. Currently, you can only upload it in the community."
"The product needs to allow for better ways to drill down more effectively on the information at hand."
"The solution could use more features in data analytics."
 

Pricing and Cost Advice

"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"I would rate it a five out of five in terms of the value received for the price charge."
"A highly cost-effective solution"
"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."
"The tool's pricing is not unreasonable or non-competitive."
"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."
"I don't know the exact cost, but its pricing was good. Its pricing was competitive. I would rate it a three out of five in terms of pricing."
"I rate the product price in the Indian region a seven to eight on a scale of one to ten, where one is a low price, and ten is a high price."
"Its licensing cost should be improved."
"Buy 50 at a time. Project your use base every three months, and project your requirements forward."
"Tableau's prices are relatively high for our market. I am from Serbia, so many companies in this market don't have the ability to pay for expensive software. My clients are quite satisfied with a lot of Tableau's qualities except for the prices."
"The license is very expensive."
"Licensing fees are paid on a yearly basis."
"We are on an annual license which costs us $1,400 which is very expensive. Microsft BI is less expensive."
"Tableau is an expensive solution, though it comes with its advantages."
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Government
11%
Computer Software Company
11%
Manufacturing Company
9%
Financial Services Firm
8%
Financial Services Firm
16%
Manufacturing Company
10%
Computer Software Company
10%
University
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have been working on and off Tableau for about a year, but getting to work on it consta...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use. This relatively short amount of time can make all the difference for companies ...
 

Also Known As

Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

Sejong Hospital
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Oracle Analytics Cloud vs. Tableau Enterprise and other solutions. Updated: August 2025.
865,164 professionals have used our research since 2012.