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MicroStrategy vs Oracle Analytics Cloud comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

MicroStrategy
Ranking in BI (Business Intelligence) Tools
13th
Average Rating
8.2
Reviews Sentiment
6.1
Number of Reviews
163
Ranking in other categories
Embedded BI (4th)
Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
14th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
28
Ranking in other categories
Data Visualization (11th)
 

Mindshare comparison

As of May 2026, in the BI (Business Intelligence) Tools category, the mindshare of MicroStrategy is 1.2%, down from 3.0% compared to the previous year. The mindshare of Oracle Analytics Cloud is 1.4%, down from 2.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
MicroStrategy1.2%
Oracle Analytics Cloud1.4%
Other97.4%
BI (Business Intelligence) Tools
 

Featured Reviews

Harjinder-Singh - PeerSpot reviewer
Data Engineer at a insurance company with 10,001+ employees
Reporting on insurance finances has become robust and supports detailed geo-spatial analysis
I am quite satisfied with the reporting part of the product. However, compared to other tools, the modeling part is not as strong. Data modeling is not as easy on MicroStrategy as it is on other platforms. I have worked with the administration tool and the Architect tool for MicroStrategy, but creating a star schema is not as easy compared to other tools. Creating hierarchies and the modeling part is challenging because data modeling is one of the most important aspects of any BI project. If you can create a star schema or Snowflake schema easily, then report building becomes straightforward. Additionally, MicroStrategy's Workstation tool compared to Developer still lacks some functionality that can be done more easily on the Developer side. Workstation is a great tool, but they have not given it full functionality.
DavidMalizia - PeerSpot reviewer
Head Of Data And Ai at a tech services company with 11-50 employees
Data projects have grown rapidly and support complex analytics and quick dashboard delivery
Some things that could be improved in Oracle Analytics Cloud is definitely the way it works. In some cases, for example, if you want to create analytic functions such as the percentage of a measure over another, which is a straightforward question you might ask, it appears simple to do, but the result is not what you expect. I would make it more user-friendly in terms of creating new measures. The measure creation feature could be improved. In terms of functionality, there are not many functions that are completely missing. There is one aspect that if you compare it with Power BI from Microsoft, which works completely in memory and therefore puts everything in memory to allow many calculations on the fly on what is in memory, that is missing, but it is architecturally different and would not be possible to ask for something like that. Some time features and time series analysis functions could be improved. Calculating a year ago and previous period functions could definitely work with some improvement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Scalability is fantastic, it can go from a small operation up to a gigantic operation."
"Today, management can focus on analyzing the numbers and also exploring other avenues of improvement using the self-serve features."
"Visual Insight allows the developer to create reports and/or cubes as the foundation and the end user can easily pull any of the metrics and attributes into the report, graph or other visualization without requiring technical reporting knowledge."
"It has the potential to become a great evangelist for AI and other embedded analytics."
"MicroStrategy's solution for mobile is very good."
"MicroStrategy's data visualization capabilities are great, and I would rate them nine out of 10."
"The ability to create aesthetically pleasing information by providing dashboards."
"The solution's platform analytics gives us real-time analysis of how a particular user uses the report and how the systems behave."
"Its scalability is really what makes it stand out; you can on the fly increase the processing capacity of your instance for as long as you need it and then bring it back to whatever minimum setting you had, all with no downtime, which is very impressive."
"The specific capability I find important in Oracle Analytics Cloud is that it allows the basic user to easily drag and drop data."
"A valuable feature is the speed of the solution."
"The product is able to compare with other tools on the market; it has everything you need, everything you can find in other tools such as Tableau and Power BI, and additionally, it has history, so you get a robust solution with support."
"Oracle Analytics Cloud is more refined compared to the on-premises version of OBIEE."
"The most valuable features of the solution are dashboarding and data visualization."
"Oracle Analytics DV is amazing as it's giving the power to the users without involving IT."
"The features that I find to be the most valuable are the BAS (Business Analytics), the Narrate feature, and the auto-visualization."
 

Cons

"I would like to see more Writeback capabilities that would allow our IT department not to be worried about the wild, Wild West of Writeback."
"I rate technical support 1.5/5 because they hardly ever help you with problems and when they do it's very late."
"We have the mobile server. We have not used it. That is because the people on our team have not been trained on it yet, but that is something that we want to do."
"There are ways to go in the areas of newer technologies (big data), better integration with other visualization tools."
"However, this tool needs to improve to add more analytical functions, and an easy solution to use third-party graphs and maps."
"I would try to make it a little more basic, user-friendly. In terms of the UX, it's a bit sluggish there."
"Using this solution means that a company will need to find people with special skills."
"I cannot say that MicroStrategy is a very good solution because it's not simple for the administrator."
"The product should be improved in terms of connectors; right now the top twenty connectors are available, but OneDrive and Teradata are missing."
"One area of improvement is associated with more connectors needing to be added such as Microsoft OneDrive, Teradata and a few others. I think the list is limited to the top ones now."
"Sharing dataflows is not possible at this time, and the custom chart functionality is not available."
"The product should improve its user interface. It should be welcoming and modern. Developers should also find it easier to build data models. Oracle Analytics Cloud needs to have better visualizations and more options in the marketplace."
"This solution could be more adaptable in its application."
"As with most BI tools, the visualizations can be made much nicer."
"When you want to scale up and improve the computing power, it becomes extremely costly."
"The solution could be more flexible."
 

Pricing and Cost Advice

"It would be nice if there was a sticker price that says, "This software costs this amount of money." But I think that's just indicative of all software vendors. A lot of people are in it to make money, commissions, so it's just the nature of the business. But I would like to see more transparency, more equality, on pricing. Some people get better deals than others, I think."
"I am unsure what the licensing costs are for this solution however, development costs are around $100,000 per year."
"They made a change in the licensing module some time ago and we can now use all the enterprise tools for free."
"It is expensive. We would like to extend it to many users, but we are currently restricting that because the cost is a constraint. If we are given a chance, we would love to expand it."
"They offer yearly as well as perpetual licenses."
"The pricing is fair."
"Pricing, in general, is high. With Power BI, you get mobile with the license, whereas with MicroStrategy, you have to purchase mobile for extra."
"They need to work on their license structure. They are not competitive against somebody like SAP BusinessObjects. We had a quote that was almost a third the price, coming from SAP BusinessObjects, and it's not a better platform. It's not cheaper. They do concurrent user licensing, while MicroStrategy does named user licensing, and that was literally the only difference. But it made a $500,000 difference. They've got to do something to make themselves more competitive. Maybe it's assessing your business users and what you really expect them to use, and maybe giving a reduced price on that. But they are already giving us a 60% discount and they were still a million or so above, over a three-year time period. That doesn't account for synergies as we get from on-site resources that are already available, but I thought that that was a big, big deficit for them."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."
"I would rate it a five out of five in terms of the value received for the price charge."
"The tool's pricing is not unreasonable or non-competitive."
"We pay on a monthly basis and it is $10 per user each month."
"A highly cost-effective solution"
"It is an expensive platform."
"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
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Comparison Review

it_user6330 - PeerSpot reviewer
Product Manager at a retailer with 10,001+ employees
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Financial Services Firm
16%
Marketing Services Firm
9%
Retailer
6%
Healthcare Company
6%
Financial Services Firm
10%
Government
10%
Manufacturing Company
9%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise26
Large Enterprise101
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise7
Large Enterprise11
 

Questions from the Community

What is your experience regarding pricing and costs for MicroStrategy?
My company has many licenses for MicroStrategy because we can build reports in this tool. I don't know what the cost is for these licenses.
What needs improvement with MicroStrategy?
I am quite satisfied with the reporting part of the product. However, compared to other tools, the modeling part is not as strong. Data modeling is not as easy on MicroStrategy as it is on other pl...
What is your primary use case for MicroStrategy?
Harjinder, I recall approximately two years back we had a conversation with you about ForgeRock and Auth0, and I think we had discussed MicroStrategy as well. Currently, we are using it for financi...
Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
Pricing for Oracle Analytics Cloud works with how much you want it to cost. We have clients who have bought large amounts of Oracle and the price per product has gone down massively because they bo...
 

Also Known As

No data available
Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
 

Overview

 

Sample Customers

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
Sejong Hospital
Find out what your peers are saying about MicroStrategy vs. Oracle Analytics Cloud and other solutions. Updated: April 2026.
893,164 professionals have used our research since 2012.