MicroStrategy and Yellowfin are competing products in the business intelligence market. Data indicates that Yellowfin is often preferred for its comprehensive features and positive ROI, despite MicroStrategy's advantages in customer support.
Features: MicroStrategy is renowned for robust analytics capabilities, scalable architecture, high-level customization, and strong data security. Yellowfin focuses on intuitive data visualization, storytelling features, and enhancing data accessibility and interpretation.
Ease of Deployment and Customer Service: MicroStrategy is noted for its complexity requiring a thorough deployment approach, balanced by strong customer support. Yellowfin offers straightforward deployment with ease of use at its core and responsive but less extensive customer service.
Pricing and ROI: MicroStrategy typically involves higher setup costs, justified by its extensive features and strong support offerings, resulting in moderate ROI over time. Yellowfin, with more affordable initial costs, presents a quicker path to ROI, appealing to organizations seeking value without large upfront investments.
| Product | Market Share (%) |
|---|---|
| MicroStrategy | 2.1% |
| Yellowfin | 0.6% |
| Other | 97.3% |
| Company Size | Count |
|---|---|
| Small Business | 37 |
| Midsize Enterprise | 26 |
| Large Enterprise | 99 |
Company: Founded in 1989, MicroStrategy (Nasdaq: MSTR) is a leading worldwide provider of enterprise software platforms. With direct operations in 26 countries worldwide and approximately 2,000 employees, our mission is to provide enterprise analytics, mobility, and security platforms that are flexible, powerful, scalable and user-friendly. To learn more, visit MicroStrategy online, and follow us on Facebook and Twitter.
Product portfoilio:
MicroStrategy 10 Secure Enterprise™ empowers leading organizations to analyze vast amounts of data and distribute actionable business insight throughout an enterprise through two distinct offerings: MicroStrategy Analytics™ and MicroStrategy Desktop™. MicroStrategy Analytics delivers reports and dashboards, and enables users to conduct ad hoc analysis and share insights anywhere, anytime, via mobile devices or the Web. It also combines the agility and productivity of self-service visual data discovery with the security, scalability, and governance features of enterprise-grade business intelligence. MicroStrategy Desktop is a standalone, on-premise visual data discovery tool designed to enable business users to analyze and understand their data. MicroStrategy Mobile™ enables organizations to rapidly build custom business applications that deliver analytics combined with transactions, multimedia, and custom workflows to mobile devices. MicroStrategy Secure Cloud™ combines all of the enterprise analytics, mobile, and security features in MicroStrategy 10 Secure Enterprise with powerful and scalable data integration, validation, and warehousing services — all delivered in an environment where organizations can deploy transformational analytics applications in minutes.
Usher, MicroStrategy’s breakthrough security solution, is a powerful mobile security platform designed to dematerialize traditional forms of identity verification (such as passwords, tokens, and physical badges) and replace them with a single mobile identity badge that is cryptographically linked to its owner’s smartphone and dynamically linked to an enterprise’s existing identity repositories. Usher works on standard Android and iOS smartphones, and also boasts an Apple Watch™ integration.
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