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Amazon Personalize Reviews

Vendor: Amazon Web Services (AWS)
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    What is Amazon Personalize?

    Amazon Personalize is a machine learning service that makes it easy for developers to create individualized recommendations for customers using their applications.

    Amazon Personalize mindshare

    As of March 2026, the mindshare of Amazon Personalize in the Personalization Engines category stands at 3.7%, down from 13.8% compared to the previous year, according to calculations based on PeerSpot user engagement data.
    Personalization Engines Mindshare Distribution
    ProductMindshare (%)
    Amazon Personalize3.7%
    SAS Customer Intelligence 36013.5%
    Adobe Target12.0%
    Other70.8%
    Personalization Engines

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    Amazon Personalize customers

    Expedia, Intuit, Royal Dutch Shell, Brooks Brothers

    Product Categories

    Product Categories
    Personalization Engines

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