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Apica vs Elastic Observability comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 24, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
8.3
Apica alerts enhance operational efficiency by reducing costs, staffing needs, and downtime, delivering significant ROI and improved performance.
Sentiment score
6.3
Elastic Observability enhances efficiency, reduces incidents, and provides cost-effective visibility, with benefits in data management and availability.
 

Customer Service

Sentiment score
7.1
Apica offers responsive service and custom scripts, though time zone challenges affect support efficiency for global customers.
Sentiment score
7.5
Elastic Observability users praise responsive, knowledgeable support, valuing quick problem-solving, though rely on documentation for added assistance.
Elastic support really struggles in complex situations to resolve issues.
 

Scalability Issues

Sentiment score
7.6
Apica offers scalable, reliable monitoring and performance testing with seamless integration, allowing diverse users to manage infrastructure effortlessly.
Sentiment score
7.1
Elastic Observability offers scalable performance and ease of use, with user satisfaction varying based on specific implementations and preferences.
APICa is scalable.
Elastic Observability seems to have a good scale-out capability.
Elastic Observability is easy in deployment in general for small scale, but when you deploy it at a really large scale, the complexity comes with the customizations.
What is not scalable for us is not on Elastic's side.
 

Stability Issues

Sentiment score
7.3
Apica is praised for stability and reliability, with minimal outages, effective monitoring, and quick bug resolution.
Sentiment score
8.1
Elastic Observability is stable, efficiently handles analytics, and is well-regarded by users, though monitoring storage is recommended.
There are some bugs that come with each release, but they are keen always to build major versions and minor versions on time, including the CVE vulnerabilities to fix it.
It is very stable, and I would rate it ten out of ten based on my interaction with it.
Elastic Observability is really stable.
 

Room For Improvement

Apica lacks an intuitive interface, needs more customization, better alert accuracy, and improved documentation, scripting compatibility, and update management.
Elastic Observability needs improved automation, ease of use, dashboard customization, advanced metrics, compatibility, and streamlined deployment processes.
When editing scripts, only one can be accessed at a time, risking changes affecting other folders.
For instance, if you have many error logs and want to create a rule with a custom query, such as triggering an alert for five errors in the last hour, all you need to do is open the AI bot, type this question, and it generates an Elastic query for you to use in your alert rules.
It lacked some capabilities when handling on-prem devices, like network observability, package flow analysis, and device performance data on the infrastructure side.
Some areas such as AI Ops still require data scientists to understand machine learning and AI, and it doesn't have a quick win with no-brainer use cases.
 

Setup Cost

Apica offers cost-effective licensing with negotiable discounts, primarily based on the number of checks, including cloud hybrid features.
Elastic Observability offers cost-effective, flexible pricing for enterprises, though high-tier licensing may be expensive for smaller users.
The license is reasonably priced, however, the VMs where we host the solution are extremely expensive, making the overall cost in the public cloud high.
Elastic Observability is cost-efficient and provides all features in the enterprise license without asset-based licensing.
Observability is actually cheaper compared to logs because you're not indexing huge blobs of text and trying to parse those.
 

Valuable Features

Apica offers global monitoring with flexible scripting, user-friendly interface, accurate alerts, and seamless integration for efficient operations.
Elastic Observability enhances incident response with powerful search, centralized logging, machine learning, and scalable integration for seamless monitoring and alerting.
It is useful for both performance and automation testing, facilitating access to headers and payloads easily, enhancing scripts with dynamic values.
The most valuable feature is the integrated platform that allows customers to start from observability and expand into other areas like security, EDR solutions, etc.
the most valued feature of Elastic is its log analytics capabilities.
All the features that we use, such as monitoring, dashboarding, reporting, the possibility of alerting, and the way we index the data, are important.
 

Categories and Ranking

Apica
Ranking in Application Performance Monitoring (APM) and Observability
16th
Ranking in Log Management
18th
Average Rating
8.2
Reviews Sentiment
7.3
Number of Reviews
11
Ranking in other categories
IT Operations Analytics (6th), Observability Pipeline Software (2nd)
Elastic Observability
Ranking in Application Performance Monitoring (APM) and Observability
7th
Ranking in Log Management
14th
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
28
Ranking in other categories
IT Infrastructure Monitoring (10th), Container Monitoring (4th), Cloud Monitoring Software (6th)
 

Mindshare comparison

As of October 2025, in the Application Performance Monitoring (APM) and Observability category, the mindshare of Apica is 0.5%, up from 0.3% compared to the previous year. The mindshare of Elastic Observability is 3.9%, down from 6.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Application Performance Monitoring (APM) and Observability Market Share Distribution
ProductMarket Share (%)
Elastic Observability3.9%
Apica0.5%
Other95.6%
Application Performance Monitoring (APM) and Observability
 

Featured Reviews

Punith H K - PeerSpot reviewer
Enables users to create scripts easily and provides excellent real-time monitoring features
It is easy to create scripts. We don't have to write any script. Ready-made options are available. We can select, drag, and drop the options, and the script is ready. The solution’s real-time monitoring features have had a huge impact on our service delivery. If we have an application and the script for it, we keep monitoring it. When the script goes red, it indicates that something is not working. So, we check and analyze the applications. We keep track of applications and monitor whether they are live or not. The tool is also useful for monitoring cloud services.
Adelina Craciun - PeerSpot reviewer
Customization enables tailored monitoring and alerting across departments
The possibility to customize it has been quite useful. Whatever the other departments want to dream up, we implement. Whatever they want to monitor, the granularity of it, the changes in the threshold, and the anomalies that they want reported all require some development. So far, every single request has been fulfilled.
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Top Industries

By visitors reading reviews
Financial Services Firm
24%
Media Company
11%
Insurance Company
7%
Comms Service Provider
7%
Financial Services Firm
17%
Computer Software Company
14%
Manufacturing Company
8%
Government
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise2
Large Enterprise17
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise4
Large Enterprise16
 

Questions from the Community

What do you like most about Apica Synthetic?
The GUI is powerful and doesn't require scripting or regular expressions. It has a vast finder for correlation, which is easier than other tools like JMeter and LoadRunner. It's also easy to integr...
What is your experience regarding pricing and costs for Apica Synthetic?
I know Apica is an expensive solution, but it is worth the money for the service it provides.
What needs improvement with Apica Synthetic?
Apica cannot perform endurance or scale-up tests independently. It requires other tools like ALM. When editing scripts, only one can be accessed at a time, risking changes affecting other folders. ...
What do you like most about Elastic Observability?
Elastic Observability significantly improves incident response time by providing quick access to logs and data across various sources. For instance, searching for specific keywords in logs spanning...
What is your experience regarding pricing and costs for Elastic Observability?
The problem is their licensing model, which is a bit confusing. Many customers struggle to understand their total cost of ownership because Elastic licensing is not dependent on easy, quantifiable ...
What needs improvement with Elastic Observability?
Out-of-the-box use cases have room for improvement in Elastic Observability. They don't invest a lot in building out-of-the-box observable use cases, and they are more focusing on giving a very fle...
 

Comparisons

 

Also Known As

Apica LoadTest, Apica Synthetic
No data available
 

Overview

 

Sample Customers

HBO, JPMC, Morgan Stanley, Xander, EA Sports, Volvo
PSCU, Entel, VITAS, Mimecast, Barrett Steel, Butterfield Bank
Find out what your peers are saying about Apica vs. Elastic Observability and other solutions. Updated: September 2025.
868,787 professionals have used our research since 2012.