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BrandMaker vs Siebel Marketing Resource Management [EOL] comparison

BrandMaker and Oracle are both solutions in the Marketing Resource Management category. BrandMaker is ranked #1, while Oracle is ranked #13. BrandMaker holds a 19.0% mindshare in MRM, compared to Oracle’s 3.5% mindshare.
BrandMaker
  • 116 Views
  • 111 Comparison Views
Siebel Marketing Resource M...
  • 114 Views
  • 36 Comparison Views

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

BrandMaker
Ranking in Marketing Resource Management
1st
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
No ranking in other categories
Siebel Marketing Resource M...
Ranking in Marketing Resource Management
13th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the Marketing Resource Management category, the mindshare of BrandMaker is 19.0%, up from 7.8% compared to the previous year. The mindshare of Siebel Marketing Resource Management [EOL] is 3.5%, down from 4.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Marketing Resource Management
 

Comparisons

No data available
No data available
 

Overview

BrandMaker is a central, web-based marketing software easily accessible for central and local marketing employees via web browser. The leading marketing resource management system automates a broad spectrum of workflows and thus advances your marketing efficiency and effectiveness. BrandMaker consists of a broad range of software modules, covering the complete marketing area. From briefing and planning, media management and creation as well as web-to-print up to reporting.
BrandMaker

Oracle's Siebel Marketing Resource Management is a complete solution for planning, budgeting, executing, and measuring the impact of global marketing efforts. It provides a common language, powerful analytics, and business processes based on best practices. Siebel MRM automates key processes, from planning to financial analysis, helping marketing users across the enterprise manage activities more effectively and optimize the use of marketing resources.

Oracle
 

Sample Customers

AkzoNobel, Alno Ag, Bayer, Audi, Blanco, Claas, DekaBank, EOS, Franke, HP, Michelin, Roche, Volvo
Hover Automotive India Pvt. Ltd., Southwest Airlines Co., Lawn Tennis Association, Grupo Arcor, BoxFusion, ec4u expert consulting AG, Telekom Deutschland GmbH, SMSA Express Transportation Company Ltd., Smiles S.A.
See our list of best Marketing Resource Management vendors.

We monitor all Marketing Resource Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.