Dell PowerStore vs Pure FlashArray X NVMe comparison

Dell Technologies and Pure Storage are both solutions in the NVMe All-Flash Storage Arrays category. Dell Technologies is ranked #1 with an average rating of 8.8, while Pure Storage is ranked #6 with an average rating of 8.6. Dell Technologies holds a 23.7% mindshare in N, compared to Pure Storage’s 2.8% mindshare. Additionally, 96% of Dell Technologies users are willing to recommend the solution, compared to 100% of Pure Storage users who would recommend it.

Dell PowerStore

Read 85 Dell PowerStore reviews

6,241 Views
3,774 Comparison Views

96% willing to recommend

Pure FlashArray X NVMe

Read 35 Pure FlashArray X NVMe reviews

920 Views
432 Comparison Views

100% willing to recommend

Dell PowerStore

Pure FlashArray X NVMe

Comparison Buyer's Guide

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Executive SummaryUpdated on Sep 18, 2024

Pure FlashArray X NVMe and Dell PowerStore are competing storage solutions. Dell PowerStore seems to have the upper hand due to its robust features like built-in machine learning and extensive automation, while Pure FlashArray X NVMe is distinguished for its intuitive management and low latency.

Features: Pure FlashArray X NVMe is noted for high performance, ease of management, and non-disruptive upgrades. Dell PowerStore provides superior data reduction capabilities, integration with VMware, and powerful automation features.

Room for Improvement: Pure FlashArray X NVMe could improve in reporting and long-term data retention. Dell PowerStore users request enhancements in the documentation and initial setup guides.

Ease of Deployment and Customer Service: Pure FlashArray X NVMe is favored for straightforward deployment and reliable support. Dell PowerStore has a more complex setup but offers comprehensive support.

Pricing and ROI: Pure FlashArray X NVMe users find the pricing competitive with a good return on investment. Dell PowerStore, while more expensive, is considered worth the cost due to its advanced features and performance benefits.

To learn more, read our detailed Dell PowerStore vs. Pure FlashArray X NVMe Report (Updated: May 2025).

Buyer's Guide

Dell PowerStore vs. Pure FlashArray X NVMe

May 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Dell PowerStore

Ranking in All-Flash Storage

1st

Ranking in NVMe All-Flash Storage Arrays

1st

Average Rating

8.6

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

Data Warehouse (4th), NAS (2nd), Enterprise SAN (1st)

Pure FlashArray X NVMe

Ranking in All-Flash Storage

15th

Ranking in NVMe All-Flash Storage Arrays

6th

Average Rating

9.0

Reviews Sentiment

7.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of May 2025, in the NVMe All-Flash Storage Arrays category, the mindshare of Dell PowerStore is 23.7%, down from 26.6% compared to the previous year. The mindshare of Pure FlashArray X NVMe is 2.8%, down from 2.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

NVMe All-Flash Storage Arrays

Featured Reviews

Brian Ricci

President at Pinnacle Computer Services, Inc.

It's constantly enhanced and has impressive reliability and data compression

The maintenance is a bit expensive. The service and support are there for three years, but after the third year, it is pretty pricey for renewal. I hope Dell addresses that. Everything is pricey these days anyway. It is not like the old days of Compellent. We used to be able to see the metrics for our customers. On Compellent, we could look up that customer and see all the metrics. That is not allowed for us now. We cannot do that anymore. I have to be explicitly allowed by the customer to do that, and some companies' security does not allow that.

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Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable aspects of Dell PowerStore are integration with VMware and reliability."

"The simplicity and performance are great."

"My company found the tool to be really easy to use, expand, and manage."

"The most valuable feature of the solution for me is the deduplication part, especially since most of the servers in our organization are Windows-based servers."

"Its flexibility is valuable because we have had some moments where we had to adapt, and it has been quite flexible."

"I like the performance of the PowerStore. When you talk about PowerStore, it's mainly about flash systems and high-end IOPS. The 1000T is a midsize box, in terms of the way the vendor positions it, but it is more than enough for our needs."

"The biggest improvement we found when moving into Dell PowerStore was the deduplication and compression."

"Updates come with enhancements. Each time we do an update, there is an enhancement, like new features, which is extraordinary. Other companies would try to charge for all that, but the enhancements just come with it."

More Dell PowerStore pros

"The solution is very straightforward to set up."

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."

"On a scale of one to ten, I rate Pure FlashArray as ten."

"The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover, and failback capabilities ensuring high availability."

"Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use."

"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."

"One of the best features is the support, which is excellent."

"I appreciate the performance."

More Pure FlashArray X NVMe pros

Cons

"There could be better reporting."

"The support is not very good."

"The replication part needs improvement, particularly the integration of RecoverPoint."

"Dell PowerStore has just caught up to some of the competition by introducing METRO nodes a few months ago while the competition has had the feature for years."

"We'd like to see some improvements on the security side."

"The data resiliency and cybersecurity features of Dell PowerStore are just normal and would be considered medium; we need additional components such as cybersecurity vault for increased resilience."

"The previous version of Dell PowerStore we used was easier to use compared to the current one. They have made it more cumbersome to handle, although it still works. It has become more complicated to manage."

"Sometimes, you have to go back and forth with the technical support team, where they want you to do something you've already done."

More Dell PowerStore cons

"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."

"I'd like to see the product implement active replication for vehicles such as VMware."

"The software layer has to improve."

"Many options to check performance, like read, writes, random writes, and random reads, are missing in Pure FlashArray X NVMe."

"There are some challenges with data encryption and reduction."

"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."

"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."

"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."

More Pure FlashArray X NVMe cons

Pricing and Cost Advice

"With compression, we were able to have a solution within our company's budget. We include a clause in the contract with Dell that states if the compression ratio is not met, we will adjust the workload accordingly."

"The software features are included in the pricing without any additional purchase requirements."

"Dell PowerStore is more expensive than Dell EMC Unity All Flash. Dell PowerStore's performance metrics were way higher than what Dell EMC Unity All Flash offered."

"The price of Dell PowerStore could improve. The price should be managed more compared to Huawei Dorado or IBM All-Flash series."

"The solution's price was comparable to other products for the use case, size, and setup."

"The rate is always too high. Nobody likes paying for it. I have not seen a client yet who says that the price should be higher. Initially, people look at it, but when they see what the benefits are, it is a no-brainer. We can give them good pricing at the outset."

"Dell PowerStore has been priced aggressively, especially when compared to other NVMe storage options. It is likely one of the most cost-effective options for organizations seeking a pure NVMe play in terms of pricing."

"The licensing for this solution is good and is in the mid-range tier."

More Dell PowerStore pricing and cost advice

"Given its price, Pure is not the first option."

"Our licensing fees are $500,000+ USD."

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"We pay approximately $50,000 USD per year in licensing fees."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"The product is expensive."

"The licensing is on a yearly basis."

"The support cost per array is about $20,000 a year for 24/7 support."

More Pure FlashArray X NVMe pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

18%

Manufacturing Company

10%

Financial Services Firm

Government

Computer Software Company

15%

Financial Services Firm

11%

Manufacturing Company

11%

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you think about Dell EMC PowerStore? Is it actually a new product?

PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and next-gen apps. It is only Flash and can support many workloads from today's app...

See all answers

How does Dell's EMC PowerStore compare with its EMC Unity XT?

Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated management of resources feature provides a more simple administration. I found the flex...

See all answers

What's the difference between DELL EMC Powerstore and Powermax NVMe?

Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell offerings and integrated into the PowerStoreOS. The installation and setup have a ...

See all answers

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

See all answers

What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

See all answers

What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics should not incur extra charges. This is one of the main things organizations need.

See all answers

Comparisons

HPE Alletra Storage vs Dell PowerStore

Compared 14% of the time

Dell Unity XT vs Dell PowerStore

Compared 14% of the time

Dell PowerVault vs Dell PowerStore

Compared 9% of the time

IBM FlashSystem vs Dell PowerStore

Compared 9% of the time

More Dell PowerStore Competitors

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 18% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 15% of the time

IBM FlashSystem vs Pure FlashArray X NVMe

Compared 11% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 8% of the time

Dell Unity XT vs Pure FlashArray X NVMe

Compared 7% of the time

More Pure FlashArray X NVMe Competitors

Product Reports

Buyer's Guide

Dell PowerStore

May 2025

Download Dell PowerStore product report

Buyer's Guide

Pure FlashArray X NVMe

May 2025

Download Pure FlashArray X NVMe product report

Also Known As

PowerStore

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

Overview

Dell PowerStore stands out for its high performance, flexibility, and easy integration with VMware. It offers notable data compression and deduplication capabilities while providing powerful NVMe support and machine learning to optimize IT operations.

Dell PowerStore is designed to offer a comprehensive approach to IT infrastructure by enhancing performance and simplifying management. It is particularly suitable for companies that require scalable solutions to increase compute or capacity independently. Featuring built-in intelligence, PowerStore allows efficient storage consolidation and reduced footprint, while integration with CloudIQ enhances monitoring and analytics. However, there are areas for improvement, such as stability, enterprise features, and the user interface. Pricing is high, and support responsiveness needs attention. Organizations primarily use PowerStore for VMware environments, storage, and data protection, supporting high-performance databases and VMware workloads. It is utilized in data centers for disaster recovery and hybrid setups.

What are the key features of Dell PowerStore?

Flexibility: Independently scales compute or capacity
High Performance: Offers powerful NVMe support and machine learning
Integration: Easily integrates with VMware
Data Efficiency: Provides data compression and deduplication
Simplified Management: Built-in intelligence for efficient storage management

What benefits should users consider?

Performance Optimization: Enhance IT operations with machine learning
Scalability: Increase compute or storage capacity as needed
Integration Potential: Improve efficiency with VMware and CloudIQ
Data Protection: Reliable for disaster recovery and hybrid environments

In industries like IT, finance, and healthcare, Dell PowerStore supports efficient data management and enhances infrastructure performance. Organizations leverage it to manage extensive data, streamline virtualization processes, and facilitate migration from legacy systems, while integrating cloud and on-premises infrastructures for improved operations.

Dell Technologies

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Sample Customers

Information Not Available

Fremont Bank, Judson ISD, The Nielsen Company

Buyer's Guide

Dell PowerStore vs. Pure FlashArray X NVMe

May 2025

Free Report: Dell PowerStore vs. Pure FlashArray X NVMe

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