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Equalum vs Informatica Intelligent Data Management Cloud (IDMC) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Equalum
Ranking in Data Integration
62nd
Ranking in Cloud Data Integration
29th
Average Rating
9.2
Reviews Sentiment
7.1
Number of Reviews
7
Ranking in other categories
Data Replication (19th)
Informatica Intelligent Dat...
Ranking in Data Integration
4th
Ranking in Cloud Data Integration
3rd
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
185
Ranking in other categories
Data Quality (1st), Business Process Management (BPM) (9th), Business-to-Business Middleware (5th), API Management (7th), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
 

Mindshare comparison

As of August 2025, in the Data Integration category, the mindshare of Equalum is 0.3%, up from 0.1% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 4.3%, down from 6.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Integration
 

Featured Reviews

JB
There is no better product for CDC and streaming on Kafka
The Equalum user interface is extremely easy to use. I would rank it really highly on user-friendliness. The only issue with the user interface is it doesn't supply everything that you need for somebody who has to work with Equalum. For example, when you get deep into development, there are many areas where you have to go to the command line to do things and the Equalum user interface does not have that functionality. The deployment of their flows needs improvement. It doesn't work with a typical Git branching and CI/CD deployment strategy. If you have multiple projects, all working in one Equalum environment, separating out their work is something that you have to design into your implementation, as opposed to baked into the product.
Saikat Ghosh - PeerSpot reviewer
Match and merge functionality is still the best but cloud version needs more functionality
There are various areas for improvement in IDMC. Enhancements on basic data management functionality and the UI front, such as multiple templates and improved grid views, would be beneficial. Bulk data management features could be improved from the UI perspective to get to the level of the on prem versions of Informatica MDM. The tool needs to mature but missing small but important features, like restricted dynamic attributes functionality, data inheritance rules in master hierachies, identifiers not being passed in jobs is a drawback.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I found two features in Equalum that I consider the most valuable. One is that Equalum is a no-code tool. You can do your activities on its graphical interface, which doesn't require complex knowledge of extracting, changing, or loading data. Another feature of Equalum that I like the most is that it monitors the data transfers and tells you if there's any issue so that you can quickly check and correct it. Equalum also tells you where the problem lies, for example, if it's a hardware or communication issue."
"It's got it all, from end-to-end. It's the glue. There are a lot of other products out there, good products, but there's always a little bit of something missing from the other products. Equalum did its research well and understood the requirements of large enterprise and governments in terms of one tool to rule them all, from a data migration integration perspective."
"It's a really powerful platform in terms of the combination of technologies they've developed and integrated together, out-of-the-box. The combination of Kafka and Spark is, we believe, quite unique, combined with CDC capabilities. And then, of course, there are the performance aspects. As an overall package, it's a very powerful data integration, migration, and replication tool."
"The main impact for Oracle LogMiner is the performance. Performance is drastically reduced if you use the solution’s Oracle Binary Log Parser. So, if we have 60 million records, initially it used to take a minute. Now, it takes a second to do synchronization from the source and target tables."
"Equalum provides a single platform for core architectural use cases, including CDC replication, streaming ETL, and batch ETL. That is important to our clients because there is no other single-focus product that covers these areas in that much detail, and with this many features on the platform. The fact that they are single-minded and focused on CDC and ETL makes this such a rich solution. Other solutions cover these things a little bit in their multi-function products, but they don't go as deep."
"Equalum has resulted in system performance improvements in our organization. Now, I am ingressing data off of multiple S3 sources, doing data processing, and formatting a schema. This would usually take me a couple of days, but now it takes me hours."
"Equalum is real-time. If you are moving from an overnight process to a real-time process, there is always a difference in what reports and analytics show compared to what our operational system shows. Some of our organizations, especially finance, don't want those differences to be shown. Therefore, going to a real-time environment makes the data in one place match the data in another place. Data accuracy is almost instantaneous with this tool."
"All our architectural use cases are on a single platform, not multiple platforms. You don't have to dump into different modules because it is the same module everywhere."
"Offers data lineage feature"
"The Mapping Designer allows for declarative ETL development (visual scripting) that leverages a wide array of different transformations."
"Informatica Business Process Manager is easy to use and learn."
"The feature of auto-onboarding of the assets, enterprise assets via EDC is good."
"Informatica is user-friendly, stable, and scalable. These three aspects are the most valuable for us. If we can make it work well with the CRM, we can continue or try again this year to complete that part of the project. I am confident that this kind of solution is what we need because we have a third-party resource that works in the development."
"One of the most valuable features is that I don't need to buy a subscription for any functionality. With Informatica Cloud Data Management, I have all the functionality and features available. If I need to make an integration, I can go to that integration service. If I need to mask, provide, or clean some information, I can easily just pick up that feature and use it. It's very simple, and I have all the functions and capabilities I need to work with data."
"On a scale of 1-10, I rate Informatica Intelligent Data Management Cloud (IDMC) a 10 out of 10."
"The features that I have found most valuable are, first of all, that it comes as part of this whole bundle of Informatica tools. So if you've been implementing Informatica MDM across a business, you'd often find it comes with it. It's been thrown in as a sweetener. The adoption of it is often the challenge because as part of your MDM project, governance is seen as something beyond the MDM and is often restrictive. So this tool actually, for the first time, when you talk to data governance teams, gives a holistic view of what a data governance team can do with this tool."
 

Cons

"There is not enough proven integration with other vendors. That is what needs to be worked on. Equalum hasn't tested anything between vendors, which worries our clients. We need more proven vendor integration. It is an expensive product and it needs to support a multi-vendor approach."
"Right now, they have a good notification system, but it is in bulk. For example, if I have five projects running and I put a notification, the notification comes back to me for all five projects. I would like the notification to come back only for one project."
"Their UI could use some work. Also, they could make it just a little faster to get around their user interface. It could be a bit more intuitive with things like keyboard shortcuts."
"I should be able to see only my project versus somebody else's garbage. That is something that would be good in future. Right now, the security is by tenants, but I would like to have it by project, e.g., this project has this source and flows in these streams, and I have access to this on this site."
"The deployment of their flows needs improvement. It doesn't work with a typical Git branching and CI/CD deployment strategy."
"If you need to use the basic features of Equalum, for example, you don't even need data integration, then many competitors in the market can give you basic features. For instance, if you need batch ETL, you can pick among solutions in the market that have been around longer than Equalum. What needs improvement in Equalum is replication, as it could be faster. Equalum also needs better integration with specific databases such as Oracle and Microsoft SQL Server."
"They need to expand their capabilities in some of the targets, as well as source connectors, and native connectors for a number of large data sources and databases. That's a huge challenge for every company in this area, not just Equalum."
"I would rate my experience with the initial setup a two out of ten, with one being difficult and ten being easy."
"Data integration should be improved."
"There's certainly room for improvement. One crucial area is generating detailed reports on file statuses. Presently, this is represented visually, often as graphs or charts. Such reporting could offer comprehensive insights into the areas that demand attention and further scrutiny."
"They could improve technical support because it is not good enough at the moment."
"The tool's performance is an area that should be given further consideration."
"Needs to implement the new workflow with simple steps and a quick visualization with a 360 view of the data."
"Inserting the GenAI into the master data management will reduce the overall effort of operational activities."
"It would be helpful if there was a GenAI feature integrated into the system, especially regarding the data quality."
 

Pricing and Cost Advice

"Equalum licensing costs vary, but I won't be able to give information on its fees."
"Equalum was reasonably priced. It is not like those million dollar tools, such as Informatica."
"They have a very simple approach to licensing. They don't get tied up with different types of connectivity to different databases. If you need more connectors or if you need more CPU, you just add on. It's component-based pricing."
"As soon as you have more than six users, Equalum is lower in cost [than Talend] and if the group gets bigger, it's quite a big delta. If more users want to use it, you don't end up with an increase in licensing costs, so that makes it very easy. And if you need more licenses or more sources, it's a very simple upgrade methodology."
"Equalum is rather expensive compared to its competitors. So, you have to make up that cost in time savings, and we usually do that. If we are saving money, it is because we are reducing our development time."
"The licensing price of the product depends on the organization's requirements."
"Informatica MDM is a costly solution because it comes as a bundle. They are also globally positioning themselves and are definitely working on very upgraded technologies. If someone wanted to do it on the cloud, they have a lot of flexibility because they upgrade themselves according to the current needs. It definitely comes with a lot of features and that's the reason why it's costly. The licensing cost should be approximately one million dollars. It's about four to five times that of other vendors."
"Informatica MDM's pricetag should come down. They have to cut some costs."
"There is no doubt that it is very expensive, but the brand value comes at a cost. Other MDM solutions in the market that haven't proven themselves like Informatica are also pretty expensive. We need to understand that MDM itself is very expensive to implement. So, Informatica is also pretty expensive. I would rate it a two out of five for being pretty expensive."
"I'm not sure about the most recent pricing trends, but I don't believe it's significantly different from PowerCenter. I believe it is nearly the same."
"Informatica Axon is expensive."
"Comparatively, their prices are a little bit too high."
"The pricing is high compared to other tools on the market."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
16%
Computer Software Company
11%
Manufacturing Company
10%
Insurance Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Why should I use Equalum instead of LogMiner?
You'd want to use the Equalium Oracle Binary Log Parser because it's just better than the LogMiner. Sure, LogMiner is made by Oracle and probably the team knows some insight to make it efficient th...
Is Equalum compatible with all databases?
I'm using Equalum's data replication software for Oracle because that's the one database it's designed for. While it may sound limiting, when you find out how many solutions it can provide for you ...
Can I use Equalum for free?
No, it's not free but you can benefit from a free trial, though. There's an option to try their platform for a limited amount of time, so that may be useful to help you decide if you want to contin...
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

No data available
ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
 

Overview

 

Sample Customers

SIEMENS, GSK, Wal-Mart, T Systems
The Travel Company, Carbonite
Find out what your peers are saying about Equalum vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: August 2025.
865,384 professionals have used our research since 2012.