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Informatica Intelligent Data Management Cloud (IDMC) vs Reltio Cloud comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 11, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Cloud Master Data Management (MDM)
1st
Ranking in AI Data Analysis
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
214
Ranking in other categories
Data Integration (2nd), Data Quality (1st), Business Process Management (BPM) (7th), Business-to-Business Middleware (3rd), API Management (6th), Cloud Data Integration (3rd), Data Governance (3rd), Test Data Management (3rd), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Integration Platform as a Service (iPaaS) (3rd), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (1st)
Reltio Cloud
Ranking in Cloud Master Data Management (MDM)
2nd
Ranking in AI Data Analysis
3rd
Average Rating
8.6
Reviews Sentiment
7.6
Number of Reviews
12
Ranking in other categories
AI Customer Experience Personalization (7th)
 

Mindshare comparison

As of January 2026, in the Cloud Master Data Management (MDM) category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 21.6%, down from 32.8% compared to the previous year. The mindshare of Reltio Cloud is 13.3%, down from 15.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Master Data Management (MDM) Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)21.6%
Reltio Cloud13.3%
Other65.1%
Cloud Master Data Management (MDM)
 

Q&A Highlights

it_user545286 - PeerSpot reviewer
Principal Software Systems Engineer at a tech services company with 5,001-10,000 employees
Dec 09, 2016
 

Featured Reviews

Divya-Raj - PeerSpot reviewer
Sr. Consultant cum Assistant Manager & Offshore Lead at Deloitte
Handles large data volumes effectively and offers competitive pricing
There is a lot of improvement required, as we still face some cache issues most of the time, which is a challenge that we expect to see resolved in the future. Additionally, there is some limitation when we are working with a tool, especially regarding In and Out parameters, and I feel that this aspect should be improved going ahead. We face issues with the API side, as Cloud Application Integration cannot handle large volumes; according to the API page, there is a limitation of 500 records or 500 MB. The AI integrated into the Informatica Intelligent Cloud Services solution is called Application Integration, where we still face challenges when dealing with huge volumes, as previously explained.
AG
Human Resources Head at AN INFOSYSTEMS BV
Consulting team maximizes cloud features while seeking workflow improvements
We are quite satisfied with the solution. The only issue we face is with the workflow feature. Every time we need to deploy our workflows, we must contact the Reltio Support Center. We have to rely on their availability and write to them to receive the required JAR files. They are slow to respond to these requests.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I definitely would recommend the Informatica solution to other people."
"The governance process was fully manual before, but Axon helped us configure those processes, giving us more visibility, transparency, and control over the data."
"One of the most valuable features is that I don't need to buy a subscription for any functionality. With Informatica Cloud Data Management, I have all the functionality and features available. If I need to make an integration, I can go to that integration service. If I need to mask, provide, or clean some information, I can easily just pick up that feature and use it. It's very simple, and I have all the functions and capabilities I need to work with data."
"The solution allows the complete governance process, starting from the data quality, those definitions, and it can get the data quality in the EDC."
"Informatica Cloud Data Integration is stable."
"Informatica Cloud Data Integration is stable."
"Informatica MDM's most valuable feature is the interconnection between multiple Master Data domains."
"The data quality component is very good."
"It is very easy to learn. The"
"The survivorship feature is great because we can define it, prioritize the sources, and only allow those sources to survive when making the golden record."
"The most valuable feature of Reltio Cloud is the customization we can make in its functionality."
"The matching feature of Reltio Cloud is highly effective compared to many other tools available. Additionally, it is almost ready to use out-of-the-box, reducing the implementation time."
"We can store the data and enrich it from multiple sources."
"The most valuable feature is real-time synchronization. You can see the events as soon as they are posted within a couple of fraction seconds."
"The solution saves 30% to 40% of our time."
"It is a scalable product, and the scalability is good. We can configure users."
 

Cons

"Informatica Cloud Data Quality could improve by adding more algorithms for matching and mastering. We currently only have five or six. Additionally, the parallelism in data is better in other solutions, such as IBM."
"The cloud version of Axon is far behind the on-prem, and many of my clients want to go fully to the cloud. However, Axon has to be an on-prem installation. I would like to see their cloud products catch up with their on-prem capabilities."
"Permissions, scalability, and connection with other informatic tools are the main areas that need development. Integration with other tools, such as IDQ, is challenging. The management of data discovery is highly challenging because many data points have identical definitions."
"Exploring the possibility of incorporating AI capabilities that can suggest additional rules would significantly streamline our data analysis process following data profiling."
"I have encountered some issues using the substitution, which is one of the techniques of data masking."
"They could provide more robust performance for data integration processes. It would help in improving the data quality more efficiently."
"The UX and UI of the solution are areas with certain shortcomings where improvements can be made in the future."
"Informatica Data Quality has its data warehouse, primarily using Oracle and some SQL databases. You need a database to host the data."
"Initially, the UI was limited in features."
"The download process can be quite slow"
"The solution's UI could be enhanced, and its record filtering could be expanded."
"The deployment is difficult."
"We need manual data modeling and configuration to tailor the platform to our requirements."
"Reltio Cloud could be improved in two specific areas. Firstly, the API capability needs to be enhanced, as when utilizing the REST API and posting a significant amount of data, there are multiple rejections from the MDM side. This can be due to the MDM server not responding or being unable to process the request. Therefore, I suggest that the API capacity should be increased to handle larger amounts of data. Additionally, I have noticed that the response time from the servers can take up to a minute or a few seconds, which can be improved for a faster response time."
"There is some lag in developing new features for specific business requirements. If a new feature is needed, we have to raise a request in the developer portal through the IDEA portal. This process takes time to develop, which can be a drawback when immediate business needs arise."
"Sometimes, the service goes down for maintenance or when we run a lot of jobs so things get pushed to the queue and results don't get delivered on time."
 

Pricing and Cost Advice

"I rate the product's pricing a nine on a scale of one to ten, where one is low price, and ten is high price."
"It is expensive. That's probably the biggest drawback. The business has heartache paying the license, but that's mainly because they don't realize what value it brings. The key thing about the MDM solution is that it is in the backend, and no one sees what it is actually doing. You don't know it is a problem until it is not there."
"The solution's pricing model is easy, but it is very expensive."
"The price is comparable."
"We pay for a yearly subscription."
"The price is neither too high nor too low."
"The price is very high and has become a big concern for our customers who require the solution in order for their business to function smoothly."
"The product is not very pocket-friendly for small and medium-sized businesses, and it is understandable because of the kind of features the tool gives."
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Answers from the Community

it_user545286 - PeerSpot reviewer
Principal Software Systems Engineer at a tech services company with 5,001-10,000 employees
Dec 9, 2016
Dec 9, 2016
Riversand technology is leader in the MDM space and makes a product called MDMcenter. Gartner and Forrester put these guys in a leader and visionary quadrant topping Informatica, oracle, and sap. They have a product used by many fortune 1000s and multinational companies. I have rolled out MDM solutions for a bunch of customers using different platforms and Riversand's is the best. They hav...
2 out of 7 answers
it_user348246 - PeerSpot reviewer
Architect at a tech services company with 51-200 employees
Dec 8, 2016
If you buy InfoSphere MDM Domain Hub Standard Edition you can use following products: IBM Process Server Standard v8.5.6 IBM Process Server Standard for Non-production Environment v8.5.6 IBM Process Center Standard v8.5.6 IBM Process Designer v8.5.6 IBM Content Integrator v8.6 IBM DB2 Enterprise Server Edition v10.5 IBM Cognos Business Intelligence V10.2.2.0 IBM InfoSphere Information Server Enterprise v11.5 IBM Integration Bus Healthcare Pack v3.0.0.0 IBM Integration Bus Express Edition v9.0.0.3 IBM Watson Explorer v10.0 IBM Rational Application Developer for WebSphere Software v9.5 IBM WebSphere Application Server Network Deployment v8.5.5 IBM WebSphere Application Server Base v8.5.5 IBM WebSphere MQ v8.0 IBM WebSphere Portal Server v8.5 IBM Installation Manager & IBM Packaging Utility for Rational Software Development Platform v1.8 IBM Security Directory Server v6.4.0.0 For IBM InfoSphere Master Data Management Enterprise Edition you can use also: IBM InfoSphere Big Match for Hadoop v11.5 InfoSphere Information Server contains both DataStage (ETL engine) and QualityStage (DQ components which are fully integrated with ETL). You could always check which products are provided in license on Software License Portal (http://www-03.ibm.com/software/sla/sladb.nsf/search)
it_user311469 - PeerSpot reviewer
Works with 10,001+ employees
Dec 8, 2016
Will do but can you help me out with my groceries for this week ? ( please stop sending me these emails. I am a professional not a volunteer) Sent from my iPhone
 

Top Industries

By visitors reading reviews
Financial Services Firm
14%
Manufacturing Company
11%
Computer Software Company
8%
Retailer
7%
Computer Software Company
14%
Financial Services Firm
13%
Manufacturing Company
10%
Healthcare Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business51
Midsize Enterprise27
Large Enterprise153
By reviewers
Company SizeCount
Small Business2
Midsize Enterprise2
Large Enterprise8
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
What needs improvement with Reltio Cloud?
We are quite satisfied with the solution. The only issue we face is with the workflow feature. Every time we need to deploy our workflows, we must contact the Reltio Support Center. We have to rely...
What is your primary use case for Reltio Cloud?
We are currently using Reltio Cloud. We are consultants based in Europe, and we are using it for ourselves and our clients.
What advice do you have for others considering Reltio Cloud?
Our team consists of 35 plus members spread across India, Vietnam, and Portugal in Europe. The solution runs on AWS Cloud and is a well-known platform. TIBCO EBX has suffered some losses last year....
 

Also Known As

ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking
No data available
 

Overview

 

Sample Customers

The Travel Company, Carbonite
iMiDiA, Slalom, MeritDirect, Cognizant
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. Reltio Cloud and other solutions. Updated: January 2026.
881,082 professionals have used our research since 2012.