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Informatica Intelligent Data Management Cloud (IDMC) vs Semarchy xDM comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 11, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Cloud Master Data Management (MDM)
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
214
Ranking in other categories
Data Integration (2nd), Data Quality (1st), Business Process Management (BPM) (7th), Business-to-Business Middleware (3rd), API Management (6th), Cloud Data Integration (3rd), Data Governance (3rd), Test Data Management (3rd), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Integration Platform as a Service (iPaaS) (3rd), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (1st), AI Data Analysis (1st)
Semarchy xDM
Ranking in Cloud Master Data Management (MDM)
5th
Average Rating
8.4
Reviews Sentiment
7.4
Number of Reviews
3
Ranking in other categories
Master Data Management (MDM) Software (6th)
 

Mindshare comparison

As of January 2026, in the Cloud Master Data Management (MDM) category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 21.6%, down from 32.8% compared to the previous year. The mindshare of Semarchy xDM is 11.2%, up from 6.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Master Data Management (MDM) Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)21.6%
Semarchy xDM11.2%
Other67.2%
Cloud Master Data Management (MDM)
 

Featured Reviews

Divya-Raj - PeerSpot reviewer
Sr. Consultant cum Assistant Manager & Offshore Lead at Deloitte
Handles large data volumes effectively and offers competitive pricing
There is a lot of improvement required, as we still face some cache issues most of the time, which is a challenge that we expect to see resolved in the future. Additionally, there is some limitation when we are working with a tool, especially regarding In and Out parameters, and I feel that this aspect should be improved going ahead. We face issues with the API side, as Cloud Application Integration cannot handle large volumes; according to the API page, there is a limitation of 500 records or 500 MB. The AI integrated into the Informatica Intelligent Cloud Services solution is called Application Integration, where we still face challenges when dealing with huge volumes, as previously explained.
Syed-Hasan - PeerSpot reviewer
Director at Inspiring Software
Quick MVP development facilitated by low-code data management
Semarchy xDM's unique selling point is its quick turnover time, allowing for the rapid development of a proof of concept or minimum viable product. Its low-code approach, essentially a wrapper for SQL, enables easy and quick development. The core features include validation business rules, deduplication, merging, and consolidation from multiple sources.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Regarding the features, the dashboards related to data quality profiling are the most powerful tool that we are using, and the integration between EDC and the data quality is very important."
"Replication allows us to fully replicate all objects from Shop Floor Data Collection (SFDC) to in-house/on-premises database in one job."
"We use it for various use cases, including data provisioning, data validation, continuous monitoring of data quality, and data standardization."
"One of the most valuable features of Informatica Cloud Data Quality is Master Data Management. You can write code to build your logic rules to check the quality."
"The most valuable feature of Informatica Axon is features, interfaces, and data mapping. It represents clusters nicely."
"The solution has multiple valuable features for metadata collection"
"I was responsible for installing Informatica Cloud Data Quality on Google infrastructure, which was straightforward."
"Seeing the data in the mapping itself is really nice."
"The flexibility of Semarchy xDM allows for possible deployment on-premises, in the cloud, or both."
"Semarchy xDM's unique selling point is its quick turnover time, allowing for the rapid development of a proof of concept or minimum viable product."
"Their documentation is excellent."
 

Cons

"The biggest challenge I see is the IDE's for the cloud and automization are different."
"Informatica Axon does not provide complete transparency about the level of detailing you need and the logic used in ETL."
"The UI is terrible and not user-friendly."
"The tool could be improved in terms of ease of use, particularly for those without technical expertise. Understanding and extracting data from the table-based structure requires some SQL knowledge and technical skills. Additionally, while Informatica MDM has moved towards a cloud-based MDM with a UI similar to Reltio, I haven't used it, so I can't comment on its effectiveness."
"The model is somewhat flexible. There are certain aspects of the model that are not as flexible as we would like. It doesn't do certain things to a great level of depth. So, in situations where we want to drill in to do something specific, we have to essentially copy that data into our own structures in order to add that additional layer of flexibility."
"Interoperability is one area where EDC has room for improvement. It was challenging when the faculty took over the data world and had specific vendors they wanted to use, and some were not particularly open platforms."
"While my company operates on the cloud, we have seen that Informatica Cloud Data Integration has some performance issues causing it to lag."
"With the solution, we had some issues, and we have every day, and we used to open a ticket. Sometimes, there are data issues and transformation issues."
"They need to make the workflow more enhanced or dynamic in its functionality."
"There is room for improvement in the developer experience, particularly for those who are SQL proficient, as having more direct access would be beneficial."
"There is room for improvement in terms of local support."
 

Pricing and Cost Advice

"It's pretty high for us. It's more on the higher side, like low to middle high."
"The product is very expensive"
"The price is very high and has become a big concern for our customers who require the solution in order for their business to function smoothly."
"It is cost effective and an easily accessible tool."
"It's offers value for money. They're more competitive with respect to pricing and offerings."
"It's a costly solution"
"Informatica Axon is a costly solution. I rate Informatica Axon a four out of ten for its pricing."
"Licensing is difficult to understand, but the team is always available to explain anything. They are very helpful."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
14%
Manufacturing Company
11%
Computer Software Company
8%
Retailer
7%
Financial Services Firm
14%
Computer Software Company
13%
Retailer
9%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business51
Midsize Enterprise27
Large Enterprise153
No data available
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
What is your experience regarding pricing and costs for Semarchy xDM?
The pricing model is based on the number of golden records. It is considered reasonable to good compared to other products that might be more expensive.
What needs improvement with Semarchy xDM?
There is room for improvement in the developer experience, particularly for those who are SQL proficient, as having more direct access would be beneficial. Additionally, configuring Semarchy xDM re...
What is your primary use case for Semarchy xDM?
The primary use case of Semarchy xDM is as a data management tool, specifically for master data management and reference data. It provides a platform to standardize information during mergers and a...
 

Also Known As

ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking
Semarchy Intelligent MDM
 

Overview

 

Sample Customers

The Travel Company, Carbonite
DiamondStream, Oakley, Araymond, EBU/Eurovision, Groupe Roullier, BOSE, Chipotle Mexican Grill, Putnam Investments, BAE Systems, Mundi Pharma, Merck, Elsevier, CMA CGM
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. Semarchy xDM and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.