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Genesys Cloud CX vs ServiceNow Customer Service Management comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.3
Genesys Cloud CX boosts profit margins and user satisfaction, but renewal pricing often misaligns with clients' expectations.
Sentiment score
6.5
ServiceNow CSM delivers positive ROI by enhancing efficiency, optimizing communication, reducing costs, and boosting revenue through effective deployment.
In terms of cost-effectiveness, I find Genesys Cloud CX provides overall ROI benefits; however, after the first year, customers usually expect lower pricing at the time of renewal.
Cx Product Manager at a comms service provider with 10,001+ employees
Without such tools, the business would be affected by five to ten percent in annual revenue.
In our organization, downtime and criticality have been addressed in a very short time, and the revenue and outcomes from this have increased.
System Engineer at a retailer with 10,001+ employees
ServiceNow Customer Service Management saves time because of the CSM module and it saves money as well.
Software Engineer at a tech vendor with 10,001+ employees
 

Customer Service

Sentiment score
7.6
Genesys Cloud CX support is generally responsive and reliable, though experiences vary depending on complexity, client size, and region.
Sentiment score
6.5
ServiceNow Customer Service Management offers responsive support, available in multiple languages, with effectiveness enhanced through strong partnerships.
The impact of the real-time dashboards on the decision-making processes is excellent.
Cx Product Manager at a comms service provider with 10,001+ employees
Genesys support is very good.
BA at Rise Asia Technology Limited
It is better because partners have a deep understanding of the code and configuration challenges.
managing partner at AmPmilify Associates LLP
Customer support provides a lot of help and responds immediately, offering very good service.
System Engineer at a retailer with 10,001+ employees
Whenever we raise high cases, we do get a response in minimum TAT.
Software Engineer at a tech vendor with 10,001+ employees
 

Scalability Issues

Sentiment score
7.2
Genesys Cloud CX is praised for its user-friendly scalability, supporting extensive call centers with frequent feature updates and easy onboarding.
Sentiment score
8.0
ServiceNow Customer Service Management offers scalable, customizable solutions, efficiently handling diverse business needs and integrating with other applications.
The solution is considered scalable and receives a rating of seven on a scale of one to ten.
Manager, Customer Experience Country (France) at Stellantis
The scalability of Genesys is excellent.
BA at Rise Asia Technology Limited
If challenges are resolved efficiently with tools like ServiceNow Customer Service Management, it significantly impacts business operations.
The solution is scalable and offers high scalability as new features are added regularly.
Head of Business Agility and Development at Aqarat Real Estate Development Company
ServiceNow Customer Service Management's scalability is such that it is scalable to a large extent as it can be integrated with other applications as well.
Software Engineer at a tech vendor with 10,001+ employees
 

Stability Issues

Sentiment score
7.8
Genesys Cloud CX is highly stable and reliable, supported by AWS, with prompt issue resolution and minimal downtime.
Sentiment score
7.9
ServiceNow Customer Service Management offers stable, high-performance service for large enterprises, with rare issues and reliable updates.
Genesys is brilliant concerning stability.
BA at Rise Asia Technology Limited
Overall, it is very stable aside from these issues.
ServiceNow Customer Service Management is highly stable, which is critical because it operates as a live system 24/7.
Head of Business Agility and Development at Aqarat Real Estate Development Company
 

Room For Improvement

Genesys Cloud CX requires enhancements in automation, integration, customization, pricing flexibility, support, and user autonomy for improved user satisfaction.
ServiceNow requires improved customization, integration, and user interface, with enhanced AI, automation, and reporting to address setup complexity and learning curve.
If I have over 100 organizations in Genesys Cloud CX, my support team struggles with access management, and there's no single pane of glass to manage the entire set of tenants.
Cx Product Manager at a comms service provider with 10,001+ employees
There is room for improvement in the solution's pricing structure.
Manager, Customer Experience Country (France) at Stellantis
Their WFM product is still pretty immature.
BA at Rise Asia Technology Limited
It is important to follow practical rules and best practices to avoid misconfigurations caused by different developers doing things their own way.
Head of Business Agility and Development at Aqarat Real Estate Development Company
Quick case resolutions through AI is one of the most valuable use cases.
Software Engineer at a tech vendor with 10,001+ employees
Managing this platform requires sophisticated handling.
managing partner at AmPmilify Associates LLP
 

Setup Cost

Genesys Cloud CX offers flexible subscription pricing perceived as costly, but its features and scalability provide substantial value.
ServiceNow Customer Service Management is costly, ideal for enterprises, but potentially too expensive for small businesses despite its value.
Overall it's affordable, as indicated by a pricing rating of four out of ten.
Manager, Customer Experience Country (France) at Stellantis
Genesys' licensing model is flexible, though not the cheapest.
BA at Rise Asia Technology Limited
ServiceNow Customer Service Management is expensive, with costs around half a million US dollars per year.
Head of Business Agility and Development at Aqarat Real Estate Development Company
The pricing is around a seven, making it rather expensive.
ServiceNow Customer Service Management is expensive, although there is value for money considering the time and administrative efficiencies it brings.
Lead Business Analyst at Orange
 

Valuable Features

Genesys Cloud CX provides reliable, scalable customer engagement tools with omnichannel capabilities, user-friendly design, and advanced AI integration.
ServiceNow CSM offers efficient workflow management, cloud flexibility, AI features, and ITSM integration to enhance productivity and service delivery.
It has helped to optimize customer interactions as a contact center solution by improving Average Handle Time, and as AHT improves, customer satisfaction and NPS turn green as a whole for the customer, leading to more business generation for us.
Cx Product Manager at a comms service provider with 10,001+ employees
The real-time analytics feature has impacted decision-making by providing visibility to service SLAs and understanding customer journeys.
BA at Rise Asia Technology Limited
The integration of CTI within the IT system is a particularly valuable feature.
Manager, Customer Experience Country (France) at Stellantis
ServiceNow Customer Service Management has impacted our organization positively; we have formed a very good process with this tool that has helped increase the productivity of the team.
System Engineer at a retailer with 10,001+ employees
The most valuable features are incident management and change management.
ServiceNow Customer Service Management offers valuable features such as workflow management, an approval cycle, and integration with a payment gateway, which allows for payments to be made using the system.
Head of Business Agility and Development at Aqarat Real Estate Development Company
 

Categories and Ranking

Genesys Cloud CX
Ranking in Customer Experience Management
3rd
Average Rating
8.8
Reviews Sentiment
6.6
Number of Reviews
13
Ranking in other categories
Contact Center Platforms (2nd), Workforce Engagement Management (1st), Contact Center as a Service (CCaaS) (2nd)
ServiceNow Customer Service...
Ranking in Customer Experience Management
4th
Average Rating
8.4
Reviews Sentiment
6.4
Number of Reviews
17
Ranking in other categories
CRM Customer Engagement Centers (3rd)
 

Mindshare comparison

As of January 2026, in the Customer Experience Management category, the mindshare of Genesys Cloud CX is 3.5%, down from 6.4% compared to the previous year. The mindshare of ServiceNow Customer Service Management is 2.3%, down from 5.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Customer Experience Management Market Share Distribution
ProductMarket Share (%)
Genesys Cloud CX3.5%
ServiceNow Customer Service Management2.3%
Other94.2%
Customer Experience Management
 

Featured Reviews

MP
Cx Product Manager at a comms service provider with 10,001+ employees
Unified omnichannel platform has boosted agent efficiency and improved AI‑driven customer journeys
In terms of improvements for Genesys Cloud CX, I see technical limitations such as the lack of a clear mechanism to access multiple organizations effectively. If I have over 100 organizations in Genesys Cloud CX, my support team struggles with access management, and there's no single pane of glass to manage the entire set of tenants. Currently, if we have multiple organizations, we must log into each one to troubleshoot, which presents a challenge. Additionally, while people are more flexible compared to other platforms, those are the main improvements I would like to see. Overall, we have excellent collaboration and get the most out of both this platform for our solutioning needs.
BasilJiji - PeerSpot reviewer
System Engineer at a retailer with 10,001+ employees
Structured ticket workflows have improved resolution speed and have supported SLA-driven support
ServiceNow Customer Service Management is offering very good things, but I felt improvements to our process would allow us to depend on this tool in many other ways. Regarding the interface, currently the user who creates the ticket has a very limited interface with only the options for creating a ticket and providing details, while the support team has a much larger interface with many options, including SLA details and report generation. While this classification is great, I felt that some modifications could be brought to the interface. I felt that further modifications can be made so that it could be a perfect tool.
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Top Industries

By visitors reading reviews
Financial Services Firm
14%
Manufacturing Company
10%
Computer Software Company
8%
Government
6%
Financial Services Firm
10%
Manufacturing Company
10%
Retailer
9%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business6
Midsize Enterprise1
Large Enterprise6
By reviewers
Company SizeCount
Small Business6
Midsize Enterprise1
Large Enterprise9
 

Questions from the Community

Which is better - Genesys Cloud or Amazon Connect?
Our organization ran comparison tests to determine whether the Genesys Cloud or Amazon Connect contact center management software was the better fit for us. We decided to go with Genesys Cloud. Ge...
What do you like most about Genesys Cloud?
Genesys Cloud CX has very good training material and training – instructor-led training, self-paced training, and documentation – things are very organized and helpful.
What is your experience regarding pricing and costs for Genesys Cloud?
Genesys' licensing model is flexible, though not the cheapest. Customers have seen benefits with global operations, increased security, and seamless remote working.
What is your experience regarding pricing and costs for ServiceNow Customer Service Management?
My experience with pricing, setup cost, and licensing is that these were done by the VP of our company, thus I have no idea about the same.
What needs improvement with ServiceNow Customer Service Management?
ServiceNow Customer Service Management could be improved by incorporating Gen AI into ServiceNow. Though ServiceNow has a Now Assist feature for their CSM module, it still needs a lot of work to do...
What is your primary use case for ServiceNow Customer Service Management?
My main use case for ServiceNow Customer Service Management is that I use it as an end user to provide customer support to our clients. For a specific example of how I use it to provide customer su...
 

Also Known As

Genesys PureCloud, Genesys, Genesys Customer Interaction Management Platform, Interactive Intelligence PureCloud
ServiceNow CSM
 

Overview

 

Sample Customers

1. Adobe 2. Airbnb 3. American Express 4. AT&T 5. BMW 6. Coca-Cola 7. Delta Air Lines 8. eBay 9. FedEx 10. General Electric 11. Hilton 12. IBM 13. Johnson & Johnson 14. Marriott International 15. Microsoft 16. Netflix 17. Nike 18. Oracle 19. PepsiCo 20. Procter & Gamble 21. Salesforce 22. Samsung 23. Siemens 24. Sony 25. Starbucks 26. Target 27. Toyota 28. Uber 29. Verizon 30. Visa 31. Walmart 32. Xerox
Siemens Healthineers, SAP SuccessFactors, Asurion
Find out what your peers are saying about Genesys Cloud CX vs. ServiceNow Customer Service Management and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.