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IBM Watson Machine Learning vs Microsoft Azure Machine Learning Studio comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Watson Machine Learning
Ranking in AI Development Platforms
16th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
7
Ranking in other categories
No ranking in other categories
Microsoft Azure Machine Lea...
Ranking in AI Development Platforms
5th
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
62
Ranking in other categories
Data Science Platforms (5th)
 

Mindshare comparison

As of January 2026, in the AI Development Platforms category, the mindshare of IBM Watson Machine Learning is 2.0%, up from 2.0% compared to the previous year. The mindshare of Microsoft Azure Machine Learning Studio is 3.4%, down from 8.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Development Platforms Market Share Distribution
ProductMarket Share (%)
Microsoft Azure Machine Learning Studio3.4%
IBM Watson Machine Learning2.0%
Other94.6%
AI Development Platforms
 

Featured Reviews

Anurag Mayank - PeerSpot reviewer
Manager at Maruti Suzuki India Limited
A highly efficient solution that delivers the desired results to its users
I had not considered how the solution could be improved because I was focused on how it was helping me to solve my issues. If I consider how we want to use it in our organization, certain areas of improvement can be addressed. For instance, we want to use it with Generative AI, not like ChatGPT, but in a way intended for industrial use. It would be beneficial to incorporate more AI into the solution.
reviewer2722962 - PeerSpot reviewer
Data Scientist
Platform accelerates model development, enhances collaboration, and offers efficient deployment
The best features Microsoft Azure Machine Learning Studio offers include deep integration with Python notebooks and Azure Data Lake, which allows me to import external data, and through the pipeline, I can build my models, performing what is called data injection for my model building, making that deep integration quite interesting to use. Microsoft Azure Machine Learning Studio is a powerful platform for those already in the Azure ecosystem because it allows for scalability and provides a good environment for reproducibility, as well as collaboration tools, all designed and packaged in one place, which makes it outstanding. Microsoft Azure Machine Learning Studio has positively impacted my organization by reducing our project delivery times and increasing the pace at which we work, allowing us to focus on other more important tasks. Using Microsoft Azure Machine Learning Studio has reduced our model development time from approximately four hours to about two hours.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It has improved self-service and customer satisfaction."
"We can enable and change developer productivity with artificial intelligence-recommended code based on natural language input or exciting source code."
"The solution is very valuable to our organization due to the fact that we can work on it as a workflow."
"It is has a lot of good features and we find the image classification very useful."
"The most valuable aspect of the solution's the cost and human labor savings."
"I was particularly interested in trying the AutoML feature to see how it handles data and proposes new models. The variety of models it provides is impressive."
"Scalability-wise, I rate the solution ten out of ten."
"I find Microsoft Azure Machine Learning Studio advantageous because it allows integration with Titan Scratch and offers an easy-to-use drag-and-drop menu for developing machine learning models."
"When you import the dataset you can see the data distribution easily with graphics and statistical measures."
"MLS allows me to set up data experiments by running through various regression and other machine learning algorithms, with different data cleaning and treatment tools. All of this can be achieved via drag and drop, and a few clicks of the mouse."
"The solution is very easy to use, so far as our data scientists are concerned."
"Overall, I rate Microsoft Azure Machine Learning Studio a seven out of ten."
"The most valuable feature of Azure Machine Learning Studio for me is its convenience. I can quickly start using it without setting up the environment or buying a lot of devices."
"​It has helped in reducing the time involved for coding using R and/or Python."
"The product's initial setup phase is easy."
 

Cons

"If I consider how we want to use it in our organization, certain areas of improvement can be addressed. For instance, we want to use it with Generative AI, not like ChatGPT, but in a way intended for industrial use."
"The supporting language is limited."
"Honestly, I haven't seen any comparative report that has run the same data through two different artificial intelligence or machine learning capabilities to get something out of it. I would love to see that."
"Scaling is limited in some use cases. They need to make it easier to expand in all aspects."
"They should add more GPU processing power to improve performance, especially when dealing with large amounts of data."
"Sometimes training the model is difficult."
"In future releases, I would like to see a more flexible environment."
"The solution should be more customizable. There should be more algorithms."
"Microsoft should also include more examples and tutorials for using this product.​"
"The data processor can pose a bit of a challenge, but the real complexity is determined by the skill of the implementation team."
"Using the solution requires some specific learning which can take some time."
"Stability-wise, you may face certain problems when you fail to refresh the data in the solution."
"The pricing policy should be improved."
"In future releases, I would like to see better integration with Power BI within Microsoft Azure Machine Learning Studio."
"The AutoML feature is very basic and they should improve it by using a more robust algorithm."
 

Pricing and Cost Advice

"The pricing model is good."
"I've only been using the free tier, but it's quite competitive on a service basis."
"There is a license required for this solution."
"Last year, we paid 60,000 for Microsoft Azure Machine Learning Studio in our department."
"I rate the solution's pricing a four on a scale of one to ten, where one is cheap, and ten is expensive."
"When we got our first models and were ready for the user acceptance testing, our licensing fees were between €2,500 ($2,750 USD) and €3,000 ($3,300 USD) monthly."
"It is less expensive than one of its competitors."
"I would rate the pricing an eight out of ten, with ten being very expensive. Not very expensive, not very cheap."
"To use MLS is fairly cheap. Even the paid account is something like $20/month, unless you are provisioning large numbers of VMs for a Hadoop cluster. The main MS makes money with this solution is forcing the user to deploy their model on REST API, and being charged each time the API is accessed. There are several pricing tiers for the API. If you do not use the API, then value of MLS is to create rapid experiments ($20/month). The resulting model is not exportable to use, thus you’ll have to recreate the algorithms in either R or Python, which is what I did. MLS results gave me a direction to work with, the actual work is mostly done in R and Python outside of MLS."
"On a scale from one to ten, with ten being overpriced, I would rate the price of this solution at six."
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Top Industries

By visitors reading reviews
University
14%
Financial Services Firm
12%
Computer Software Company
10%
Educational Organization
9%
Financial Services Firm
11%
Manufacturing Company
9%
Computer Software Company
9%
Performing Arts
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise6
Large Enterprise30
 

Questions from the Community

What needs improvement with IBM Watson Machine Learning?
Sometimes training the model is difficult. We need to have at least a few different components to evaluate and understand the behavior of different users to have a very, very high accuracy in the m...
What is your primary use case for IBM Watson Machine Learning?
We use different artificial intelligence models to build questions and get answers for clients.
Which do you prefer - Databricks or Azure Machine Learning Studio?
Databricks gives you the option of working with several different languages, such as SQL, R, Scala, Apache Spark, or Python. It offers many different cluster choices and excellent integration with ...
What do you like most about Microsoft Azure Machine Learning Studio?
The learning curve is very low. Operationalizing the model is also very easy within the Azure ecosystem.
What is your experience regarding pricing and costs for Microsoft Azure Machine Learning Studio?
The pricing for Microsoft Azure Machine Learning Studio is reasonable since it's pay as you go, meaning it won't cost excessively unless specific resources are used.
 

Also Known As

No data available
Azure Machine Learning, MS Azure Machine Learning Studio
 

Overview

 

Sample Customers

Information Not Available
Walgreens Boots Alliance, Schneider Electric, BP
Find out what your peers are saying about IBM Watson Machine Learning vs. Microsoft Azure Machine Learning Studio and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.