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IBM Watson Machine Learning vs Microsoft Azure Machine Learning Studio comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 4, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Watson Machine Learning
Ranking in AI Development Platforms
17th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
7
Ranking in other categories
No ranking in other categories
Microsoft Azure Machine Lea...
Ranking in AI Development Platforms
5th
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
62
Ranking in other categories
Data Science Platforms (5th)
 

Mindshare comparison

As of February 2026, in the AI Development Platforms category, the mindshare of IBM Watson Machine Learning is 2.0%, up from 1.9% compared to the previous year. The mindshare of Microsoft Azure Machine Learning Studio is 3.5%, down from 8.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Development Platforms Market Share Distribution
ProductMarket Share (%)
Microsoft Azure Machine Learning Studio3.5%
IBM Watson Machine Learning2.0%
Other94.5%
AI Development Platforms
 

Featured Reviews

Anurag Mayank - PeerSpot reviewer
Manager at Maruti Suzuki India Limited
A highly efficient solution that delivers the desired results to its users
I had not considered how the solution could be improved because I was focused on how it was helping me to solve my issues. If I consider how we want to use it in our organization, certain areas of improvement can be addressed. For instance, we want to use it with Generative AI, not like ChatGPT, but in a way intended for industrial use. It would be beneficial to incorporate more AI into the solution.
reviewer2722962 - PeerSpot reviewer
Data Scientist
Platform accelerates model development, enhances collaboration, and offers efficient deployment
The best features Microsoft Azure Machine Learning Studio offers include deep integration with Python notebooks and Azure Data Lake, which allows me to import external data, and through the pipeline, I can build my models, performing what is called data injection for my model building, making that deep integration quite interesting to use. Microsoft Azure Machine Learning Studio is a powerful platform for those already in the Azure ecosystem because it allows for scalability and provides a good environment for reproducibility, as well as collaboration tools, all designed and packaged in one place, which makes it outstanding. Microsoft Azure Machine Learning Studio has positively impacted my organization by reducing our project delivery times and increasing the pace at which we work, allowing us to focus on other more important tasks. Using Microsoft Azure Machine Learning Studio has reduced our model development time from approximately four hours to about two hours.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution is very valuable to our organization due to the fact that we can work on it as a workflow."
"It has improved self-service and customer satisfaction."
"It is has a lot of good features and we find the image classification very useful."
"The most valuable aspect of the solution's the cost and human labor savings."
"We can enable and change developer productivity with artificial intelligence-recommended code based on natural language input or exciting source code."
"I was particularly interested in trying the AutoML feature to see how it handles data and proposes new models. The variety of models it provides is impressive."
"Scalability-wise, I rate the solution ten out of ten."
"The UI is very user-friendly and that AI is easy to use."
"The integration with Azure services enhances workflow and meets my expectations."
"The most valuable feature is the knowledge bank, which allows us to ask questions and the AI will automatically pull the pre-prescribed responses."
"Split dataset, variety of algorithms, visualizing the data, and drag and drop capability are the features I appreciate most."
"One of the notable advantages is that it offers both a visual designer, which is user-friendly, and an advanced coding option."
"In terms of what I found most valuable in Microsoft Azure Machine Learning Studio, I especially love the designer because you can just drag and drop items there and apply the logic that's already available with the designer. I love that I can use the libraries in Microsoft Azure Machine Learning Studio, so I don't have to search for the algorithms and all the relevant libraries because I can see them directly on the designer just by dragging and dropping. Though there's a bit of work during data cleansing, that's normal and can't be avoided. At least it's easy to find the relevant algorithm, apply that algorithm to the data, then get the desired output through Microsoft Azure Machine Learning Studio. I also like the API feature of the solution which is readily available for me to expose the output to any consuming application, so that takes out a lot of headache. Otherwise, I have to have a developer who knows the API, and I have to have an API app, so all that is completely taken care of by the Microsoft Azure Machine Learning Studio designer. With the solution, I can concentrate on how to improve the data quality to get quality recommendations, so this lets me concentrate on my job rather than focusing on the regular development of APIs or the pipelines, in particular, the data pipelines pulling the data from other sources. All the data is taken care of and you can also concentrate on other required auxiliary activities rather than just concentrating on machine learning."
"Microsoft Azure Machine Learning Studio has positively impacted my organization by reducing our project delivery times and increasing the pace at which we work, allowing us to focus on other more important tasks."
"What I like best about Microsoft Azure Machine Learning Studio is that it's a straightforward tool and it's easy to use. Another valuable feature of the tool is AutoML which lets you get better metrics to train the model right and with good accuracy. The AutoML feature allows you to simply put in your data, and it'll pre-process and create a more accurate model for you. You don't have to do anything because AutoML in Microsoft Azure Machine Learning Studio will take care of it."
 

Cons

"Scaling is limited in some use cases. They need to make it easier to expand in all aspects."
"If I consider how we want to use it in our organization, certain areas of improvement can be addressed. For instance, we want to use it with Generative AI, not like ChatGPT, but in a way intended for industrial use."
"Sometimes training the model is difficult."
"In future releases, I would like to see a more flexible environment."
"Honestly, I haven't seen any comparative report that has run the same data through two different artificial intelligence or machine learning capabilities to get something out of it. I would love to see that."
"The supporting language is limited."
"They should add more GPU processing power to improve performance, especially when dealing with large amounts of data."
"Performance is very poor."
"Easier customization and configuration would be beneficial."
"One problem I experience is that switching between multiple accounts can be difficult. I don't think there are any major issues. Mostly, the biggest challenge is to identify business solutions to this. The tool should keep on updating new algorithms and not stay static."
"The data processor can pose a bit of a challenge, but the real complexity is determined by the skill of the implementation team."
"The solution must increase the amount of data sources that can be integrated."
"When you use different Microsoft tools, there are different pricing metrics. It doesn't make sense. The pricing metrics are quire difficult to understand and should be either clarified or simplified. It would help us sell the solution to customers."
"The regulatory requirements of the product need improvement."
"The speed of deployment should be faster, as should testing."
 

Pricing and Cost Advice

"The pricing model is good."
"I've only been using the free tier, but it's quite competitive on a service basis."
"ML Studio's pricing becomes a numbers game."
"There isn’t any such expensive costs and only a standard license is required."
"I rate the product price as a nine on a scale of one to ten, where ten means it is very expensive."
"The product's pricing is reasonable."
"It is less expensive than one of its competitors."
"Last year, we paid 60,000 for Microsoft Azure Machine Learning Studio in our department."
"There is a license required for this solution."
"I rate the solution's pricing a four on a scale of one to ten, where one is cheap, and ten is expensive."
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Top Industries

By visitors reading reviews
University
14%
Financial Services Firm
12%
Educational Organization
9%
Computer Software Company
9%
Financial Services Firm
11%
Manufacturing Company
9%
Computer Software Company
8%
Performing Arts
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise6
Large Enterprise30
 

Questions from the Community

What needs improvement with IBM Watson Machine Learning?
Sometimes training the model is difficult. We need to have at least a few different components to evaluate and understand the behavior of different users to have a very, very high accuracy in the m...
What is your primary use case for IBM Watson Machine Learning?
We use different artificial intelligence models to build questions and get answers for clients.
Which do you prefer - Databricks or Azure Machine Learning Studio?
Databricks gives you the option of working with several different languages, such as SQL, R, Scala, Apache Spark, or Python. It offers many different cluster choices and excellent integration with ...
What do you like most about Microsoft Azure Machine Learning Studio?
The learning curve is very low. Operationalizing the model is also very easy within the Azure ecosystem.
What is your experience regarding pricing and costs for Microsoft Azure Machine Learning Studio?
The pricing for Microsoft Azure Machine Learning Studio is reasonable since it's pay as you go, meaning it won't cost excessively unless specific resources are used.
 

Also Known As

No data available
Azure Machine Learning, MS Azure Machine Learning Studio
 

Overview

 

Sample Customers

Information Not Available
Walgreens Boots Alliance, Schneider Electric, BP
Find out what your peers are saying about IBM Watson Machine Learning vs. Microsoft Azure Machine Learning Studio and other solutions. Updated: December 2025.
881,733 professionals have used our research since 2012.