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Magic xpa Application Platform vs Microsoft Azure App Service comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Magic xpa Application Platform
Ranking in Mobile Development Platforms
12th
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
10
Ranking in other categories
Application Server (10th), Application Infrastructure (16th)
Microsoft Azure App Service
Ranking in Mobile Development Platforms
4th
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
50
Ranking in other categories
Rapid Application Development Software (7th)
 

Mindshare comparison

As of January 2026, in the Mobile Development Platforms category, the mindshare of Magic xpa Application Platform is 3.5%, up from 3.3% compared to the previous year. The mindshare of Microsoft Azure App Service is 4.6%, up from 2.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Mobile Development Platforms Market Share Distribution
ProductMarket Share (%)
Microsoft Azure App Service4.6%
Magic xpa Application Platform3.5%
Other91.9%
Mobile Development Platforms
 

Featured Reviews

Mylsamy T. - PeerSpot reviewer
Senior Associate - IT at Himalaya Wellness Company
Enables us to develop more than 90 applications in-house, which are used across our organization
It's a bit difficult to work with purely web-based applications to get the data and display it. There have been a few times when the connection was disconnected between the server and your browser. The connectivity on browser-built applications needs to be improved. The mobile application development could be easier. They could include different external applications, like finger sensors. I'm not sure whether it's in version 3.8 or not.
AntonioNascimento - PeerSpot reviewer
Solutions Architect at a financial services firm with 1,001-5,000 employees
Seamless integration and application hosting enabled through versatile service
When using a Linux App Service or containerized App Services, the logging is not as good as when using the Windows version. The Linux App Service should be more user-friendly, focusing on logging, troubleshooting, and similar features. With Microsoft Azure App Service, it is more difficult with Linux or other container solutions because there are many options. When creating an App Service, you can create it as Linux or Windows. After that, you can choose some stack or use Docker to container. When using Linux with container, the logging functionality is not as robust.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"xpa gives us a fast development speed."
"Magic is rapid, it's a tool which we use to develop, change and maintain our programs. xpa has a lot more features onboard and it gives us the opportunity to do such things so that we can easily adapt and maintain our programs. It gives certain benefits to stay with our customers and the market."
"Magic’s unique approach to development ensures that the programmer stays focused on the objective of the program (i.e. display all customers in California), instead of the repetitive tasks that surround it (i.e. connect to database, open customers table, create the query to retrieve records within the specified criteria, fetch the result of the query, connect it to a data grid, etc.)."
"Typically an experienced Magic developer can do the work of two to three experienced C#/.NET developers. Customers are amazed at how quickly most new features can be added and bug fixes implemented. I have worked for four employers - including myself - using Magic, and in most instances, bug fixes are addressed and deployed in under six hours."
"What I found most valuable in the Magic xpa Application Platform is that it has a client-server and web browser technology that's perfect for company users."
"Magic’s Database Gateway allows the logic of the program to be isolated from the underlying database. This provides the flexibility not only to move existing programs to different database environments without the need to change the logic in the program but also allows the programmer access to different databases without the need to know how to "talk" to them."
"The Magic xpa Application Platform is very suitable for production since it is easy to update. The program is simple to upgrade and deploy. The solution is convenient in production. You need to adjust the data, then adjust the program which is not difficult."
"The solution makes the managing and adapting of the software very easy."
"The product is scalable."
"The most valuable features of Microsoft Azure App Service are its vertical and horizontal scaling, along with its ability to throw a docker image."
"Microsoft Azure App Service is an easy way to host applications and web applications, and it is very straightforward to automate the deploying and configure, making it very easy and useful."
"The most valuable feature of Microsoft Azure App Service is autoscaling and resource grouping. Additionally, the integration works well, it is easy to do."
"Azure App Service has several features that are valuable, including its scalability and seamless integration with other systems, which support flexibility."
"The primary and standout feature is ease of deployment."
"The user interface and the ability to quickly develop are the two main advantages of Microsoft Azure App Service. You can develop anything without having any coding experience and it is not complex and the components are easily customizable."
"The stability of Microsoft Azure App Service is good."
 

Cons

"The configuration of the xpa RIA mobile environment is complex and a discouragement to new developers. Also, Magic's documentation can be less than complete at times which leads to frustration for new developers. (I encourage new Magic developers to join the Magic Users Group)."
"There is room for improvement in Magic's marketing and licensing. I would like to see more integration of web functionality."
"I would like to see a spell checker included with optional language support. Currently, this has to be purchased from a third-party."
"The ability to display page up, page down, top and bottom buttons along the scroll bar would make my mouse-reliant customers happy."
"It is missing basic charting tools for bar/pie/series charts. It is left to the developer to acquire and deploy charting tools or the customer to purchase a third-party reporting tool to produce charts."
"Support is very bad."
"The user interface could be improved to be more friendly for developers."
"When you have several tasks, you open a screen in a task in developing mode, and you don't see the parent screens. Debugging lacks the effects to solve problems. You have to do it first in a kind of studio. Then you have to be sure that you can do it in Magic because there is almost nothing to debug it. It's practically impossible to debug. You have to be sure before you put your snippets."
"The setup is complex if you have no experience."
"There is always room for improvement price-wise."
"The cost management of this solution could be better. We only receive estimations."
"Limited integration is an area for improvement in Microsoft Azure App Service. Another area for improvement in the platform is multi-language support."
"I want more transparency in billing. It would be better if we could understand and control the billing to customize it. Also, Microsoft should provide more guidance about the widgets and subsets of various products. The Microsoft portfolio is so huge that it's sometimes difficult to choose the correct option. There's always a chance we are paying more than necessary."
"The main problem is that it's overwhelming. Finding the best practices and the optimal way to implement something is always challenging."
"The solution is quite expensive. If you need more features, you need to pay for them."
"The main area that requires improvement is the function apps and logic apps, specifically from a VNet integration standpoint."
 

Pricing and Cost Advice

"The cost for developers is high because you have to pay for licenses as well as runtime."
"The main problem with the Magic xpa Application Platform is pricing. You have to pay a lot of money for development, and you also have to pay a lot for the deployments and runtime, while in most competitors, you have to pay a lot for one of the two and not both."
"The licensing is too costly."
"The licensing cost varies because nowadays Magic has tailor-made offerings for clients. I think the solution is worth the money."
"There are different licenses, we have the application and the online application. There are two different licenses for two different program sites for the Magic xpa Application Platform."
"It's not cheap. The licenses are not cheap. Not at all. They cost much money. There are other tools with free licenses but Magic asks for a lot of money."
"Magic is not the cheapest IDE out there. If you are considering Magic xpa, you should do a cost-benefit analysis to feel comfortable with your decision. The Magic sales staff is very helpful in providing pricing."
"My clients have to purchase additional licenses in order to use what I built. It's not a fair approach."
"Microsoft Azure App Service is an expensive platform, but it depends on the data ingestion. There's a pay-as-you-go plan and a savings plan for compute, but total costs depend on data ingestion and disk space. For high performance, security, and isolation, Microsoft offers a disk space of 1 TB, with a pay-as-you-go price of $40 per hour, if I'm not mistaken."
"The price of the support could improve. It is expensive."
"The cost depends on the App Service plan that you choose. There are a number of tiers available."
"The pricing model of Microsoft Azure App Service could be made more clear. There is a scale and range and it can be complicated and convoluted. Some simplification is needed."
"The pricing for Microsoft Azure App Service is per hour, and you're billed per hour, and it depends on the plan you're using. Each plan can host up to a minimum of four to eight applications at a time, so the pricing is quite okay with how I use Microsoft Azure App Service currently, but with the little testing I've done, I saw that some other regions tend to be costlier than others. If the same SLE is delivered for all services, there should be a way to make the prices parallel across regions. Having more transparent pricing for Microsoft Azure App Service would give customers more comfort."
"The cost of the solution is based on usage. It is less expensive than other solutions."
"The product's price is low, especially if we compare it with other tools or clouds, like Google Cloud or AWS Cloud."
"I rate Microsoft Azure App Service a seven out of ten for pricing."
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Top Industries

By visitors reading reviews
Financial Services Firm
18%
Computer Software Company
14%
Manufacturing Company
13%
Government
9%
Financial Services Firm
11%
Computer Software Company
10%
Comms Service Provider
10%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise1
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise6
Large Enterprise33
 

Questions from the Community

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Would you choose Microsoft Azure App Service or PowerApps?
Microsoft Azure App Service is helpful if you need to set up temporary servers for customers to run their programs in locations that other cloud providers do not cater to. When servers are closer t...
Do you recommend Microsoft Azure App Service?
I highly recommend Microsoft Azure. We have been using it for nearly four years. We mostly use it for creating and maintaining websites, such as content management systems like WordPress sites, whi...
What do you like most about Microsoft Azure App Service?
One valuable feature of Azure App Service for us is its integration with Azure DevOps, which we heavily rely on in our development process.
 

Also Known As

uniPaaS
Azure App Service, MS Azure App Service
 

Overview

 

Sample Customers

ADD, Cape plc, Adecco, Kuno Kinzoku Industry Co., GE Capital, Dove Tree, CBS Outdoor, Paris-Nord Villepinte Exhibition Center, Allstate Life Insurance Company, Titan Software Systems
Real Madrid, Absolut, AccuWeather, Heineken, NBC News, Paramount
Find out what your peers are saying about Magic xpa Application Platform vs. Microsoft Azure App Service and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.