Microsoft Power Automate vs Robocorp comparison

Microsoft and Sema4.ai are both solutions in the Robotic Process Automation (RPA) category. Microsoft is ranked #2 with an average rating of 8.2, while Sema4.ai is ranked #14 with an average rating of 8.0. Microsoft holds a 20.9% mindshare in RPA, compared to Sema4.ai’s 2.0% mindshare. Additionally, 87% of Microsoft users are willing to recommend the solution, compared to 84% of Sema4.ai users who would recommend it.

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Executive SummaryUpdated on Dec 4, 2024

Microsoft Power Automate and Robocorp are leading competitors in the automation software market. Based on feature breadth and integration, Microsoft Power Automate appears to offer an advantage due to its richer ecosystem within Microsoft tools.

Features: Microsoft Power Automate is known for its extensive template library, facilitating seamless integration within the Microsoft ecosystem. It provides low-code automation options great for non-technical users and supports connectors to integrate with various Microsoft applications. Robocorp leverages Python for development, delivering highly-customizable and scalable automation solutions. It caters effectively to organizations needing advanced Python-based solutions, enhancing flexibility in automation processes.

Room for Improvement: Microsoft Power Automate lacks improved AI capabilities and OCR functionality, with challenges in non-Microsoft integrations. Users find licensing complex and premium features trial periods missing. Robocorp requires advancements in its UI design and easier deployment options. It would benefit from enhanced library support and a streamlined debugging process for improved usability.

Ease of Deployment and Customer Service: Microsoft Power Automate deploys across various environments with mixed feedback on technical support. It enjoys community support but slow technical assistance responses. Robocorp's setup is straightforward, focusing on public cloud deployment but shows limitations in swift support response and comprehensive solutions.

Pricing and ROI: Microsoft Power Automate is budget-friendly for Office 365 users but complex in licensing and premium costs, providing considerable ROI by reducing manual labor. Robocorp is affordable, with a transparent pay-as-you-go model favorably viewed, especially for organizations seeking scalable pricing without upfront fees.

To learn more, read our detailed Microsoft Power Automate vs. Robocorp Report (Updated: April 2025).

Buyer's Guide

Microsoft Power Automate vs. Robocorp

April 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Automate

Mindshare comparison

As of May 2025, in the Robotic Process Automation (RPA) category, the mindshare of Automate is 1.6%, up from 1.0% compared to the previous year. The mindshare of Microsoft Power Automate is 20.9%, down from 21.3% compared to the previous year. The mindshare of Robocorp is 2.0%, down from 2.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA)

Featured Reviews

Anabel Marco

Account Director at a tech services company with 11-50 employees

Automates processes efficiently with cost-effective scaling and robust customer support

Web scraping is quite good since it offers a lot of possibilities. Another important feature for me is its compatibility with MBI, the Power that is ISEQUADO Centers. I appreciate the ability to scale and increase the number of bots or studios without additional expense. Automate's non-reliance on additional orchestrators makes it quite cost-effective.

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MohammedIdais

Senior Operations and Group Information Technology Manager at a computer software company with 201-500 employees

Facilitate informed decision-making through data analytics and efficient process automation

The most valuable feature for me is the process mining capability. It helps show the optimal way to utilize a process by discovering, validating, and improving the process automation. For example, when building a process from start to end, I may not be sure if it is efficient or optimized. This feature provides validation and improvement of the process using process mining. Additionally, it has amazing integration capabilities with multiple systems, directly working with the database.

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Mohammed Zaman

Senior Lead Developer at a tech services company with 201-500 employees

It's easy to create Python libraries and custom scripts for a particular client and general use cases

We've had conversations with the head of Robocorp over Slack about things we want to improve. We want to introduce some packages, but the authentication tokens and many other things are not there. We can do it in Python, but the custom packages are unavailable. We would also like an integrated PDF reader and better integration with custom solutions. The built-in Excel customization is limited, but we can still accomplish what we want using Python. We must rely on Python to customize processes in Robocorp. I don't know about the latest IDE from Robocorp, but the old one doesn't have a lot of activities. I don't know if they have updated the UI in the latest version, but they could improve that. The UI selector isn't that great. It would be nice to take elements from the console and customize parts. Everything is based on command lines, which I do not like. A flow chart with block items would be good for optimizing code. I would also like more support tools for developers so it's easier to understand when passing code to others.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"This tool has machine learning and voice recognition and computer vision, which are both quite useful aspects. These aren't available in other tools. It's a good addition to this tool and it gives the solution an edge on the market."

"It gives us a central place to schedule tasks and run them distributed."

"The pricing is excellent. I would give them perfect marks in that regard."

"The most valuable features for my client are timing and scheduling."

"It's very easy to use. That's a big selling point for it. It has got a drag-and-drop interface, so you can quickly deploy bots."

"Compared to other vendors, it's the scheduling tool because a lot of vendors want to charge you extra for their enterprise-level license to have a scheduling tool built in to give you the ability to set up regular schedules to run and do certain data checks."

"We have found the pricing to be very reasonable."

"I find it very user-friendly. Our IT department and other departments can seamlessly collaborate without requiring extensive training. As a business department, we particularly value this aspect, as our team doesn't consist of many IT users. However, we couldn't solely rely on a drag-and-drop approach to implement and utilize the solution within our departments."

More Automate pros

"The best feature is that it doesn't require any other connectivity."

"You can create a flow, and it can be shared across different environments."

"I like Power Automate because it is very easy to use for users who don't have IT knowledge."

"I use the product for automation."

"The most valuable feature is the ability and ease of linking multiple connectors within the same flow."

"The best part is the automated workflow, which is quite good and easy. It is just drag-and-drop. We are able to create workflows quite quickly. We are able to directly integrate the data that it generates with Power BI dashboards. Its integration is quite good with other Microsoft tools, such as Power BI. The visualization of the data has become helpful for us."

"The product is very stable."

"The most valuable feature is the Office connector, which connects to Excel and Exchange."

More Microsoft Power Automate pros

"As a developer, I found it easy to integrate third-party applications with Robocorp. I have previous experience with Selenium, and I found the Robocorp framework to be accessible because it uses Python and Selenium keywords."

"The solution is based on Python which makes it very valuable."

"It's easy to deploy bots via the API helper in Control Room. Robocorp's debugging features are also robust. It shows you a lot of data."

"The ability to create separate organizations on this platform makes it easier to bill each of the clients separately."

"I like the fact that it's very fast. The processing speed is good, and that's what matters to me. I also like that we don't have to bother with the infrastructure setup. We don't have to care about the status of the data set, as I believe the local group will provide it. We don't care about the licensing model. We only have to care about how long we are using it."

"It offers high scalability and enables automation in ways that haven't been possible before."

"The product has a valuable business process automation feature."

"It supports Python runtime because of that, runtime also improves."

More Robocorp pros

Cons

"I would prefer not having to log in to update a ticket; being able to respond via email would be beneficial."

"The documentation for errors needs improvement as many of the error messages we receive are very vague."

"The solution has a very weak knowledge base."

"The workflow for variables could be better. The input and output of task-level variables could be made a little clearer in terms of passing those around from one task to another upon success, etc. Things like that could be a little easier potentially."

"Some companies have asked for voice integration. This is likely part of the roadmap."

"There is a lack of good development for artificial intelligence, such as machine learning."

"The technical support could be better. We suffer from language barriers, as we are in Argentina."

"It would be an improvement if Automate had better stability tools, whether by recommending a certain amount of memory because it can be a memory hog at times."

More Automate cons

"It should be more stable, and their technical support should be faster. It should also have more integration with tools from other vendors, such as SAP and Oracle, and technology partners, such as Salesforce."

"It lacks a lot of functionality that other tools have. There should be queue management, and there should also be the capability to deal with a little bit more complex automation. If it had queue support and if it was capable of doing more complex automation, it would be a much better tool."

"The solution is still maturing, and it's going to take time for that to happen."

"Automatic selectors that allow me to select parts of a website could be more adaptable."

"I rate the technical support from Microsoft Power Automate a four out of five."

"It should work better for Angular websites, as it has a lot of problems."

"There should be a comprehensive or enterprise level of application to provide the cognitive AI, and there should be orchestration so that I can control all the robots on one station. The other tools are currently providing these features."

"Sometimes, Microsoft changes the game rules, and the free tools are no longer free, which makes it too hard to explain to customers. It is a SaaS service, so the cost is calculated based on the execution hours. However, we don't know the background of this cost because we cannot touch the infrastructure. They can be more open to developers or customers about this. The infrastructure part must be open for the customers."

More Microsoft Power Automate cons

"We use the latest version of the process studio and it takes up a lot of CPU storage. In our case, this has been up to 14 GB of storage."

"Robocorp is still in development, so most of the keywords are a bit confusing. I have to alter lots of automation steps between processing and development. However, Selenium is due for an update soon, and Robcorp is addressing some of the limitations caused by the previous Selenium version."

"The solution could be more stable."

"They should fully develop Robocorp Studio because it would attract a lot of people to the Robocorp platform."

"I preferred the user interface in the older versions. When troubleshooting, it's sometimes hard to find details about where things went wrong. You need to search a little harder. It takes more clicks to get to where you want to go. It can be somewhat confusing. When you run a process that fails, it takes you somewhere you may not expect."

"There are certain libraries in Python, such as those dealing with PDF automation and word files, that require the presence of certain external dependencies in the environment to be successfully used."

"I don't like the complexity of deployment."

"We would also like an integrated PDF reader and better integration with custom solutions. The built-in Excel customization is limited, but we can still accomplish what we want using Python. We must rely on Python to customize processes in Robocorp. I don't know about the latest IDE from Robocorp, but the old one doesn't have a lot of activities."

More Robocorp cons

Pricing and Cost Advice

"From a distributor's side, one of the biggest selling points is its price point. Without going into any numbers, compared to UiPath, Automation Anywhere, and Blue Prism, we're significantly cheaper. The main difference is that other competitors usually charge you per process. However, in Automate's case, it's priced per bot. So, a bot can run multiple processes at the same time, but you are only priced for a single bot."

"Compared to other products, the pricing model for this solution is much more convenient, flexible, and adaptable to the Portuguese reality."

"The cost is a bit high for a small business like ours, but we manage with Fortra's Automate."

"I like the way this solution is priced because you can buy a license, or you can buy the software outright."

"It has gone up in price. The price of Fortra's Automate has increased since we first started using it. It does a lot but also costs a lot. It was a lot more affordable before Fortra owned the software."

"While solutions like UiPath and Blue Prism cost around $11,000-$12,000 for each license, this product costs around $7,000 and you can keep it forever."

"I'm only involved in running the product and maintaining the systems, so I can't speak to the cost."

"Once you buy the software, you just pay for the support for backend help."

More Automate pricing and cost advice

"Due to the pricing model, the solution is more convenient than any other tools."

"There is flexibility in pricing."

"This solution is reasonably priced and offers a free trial period."

"We are just using the free products at the moment. We are using the ones that come with the license that we have got."

"It had by far the fairest licensing on the market. For the money, you got a very good value."

"Power Automate is comparatively less costly than UiPath."

"There is zero licensing cost. It comes with our Microsoft Office subscription."

"Currently, we are using the free license for testing. After everything is done, we'll buy the license."

More Microsoft Power Automate pricing and cost advice

"It's a cost-effective solution."

"The pricing is fine."

"You don't have to pay for the license. You have to pay for the time you use it."

"The product has good pricing."

"The price is cheaper than other competitors. I would rate the cost as one out of five."

"In terms of licenses, there is a return on investment in that area."

"Robocorp is much better in terms of pricing compared to UiPath."

"The solution is a very affordable price."

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Top Industries

By visitors reading reviews

Financial Services Firm

15%

Computer Software Company

13%

Manufacturing Company

Healthcare Company

Financial Services Firm

15%

Computer Software Company

13%

Manufacturing Company

10%

Insurance Company

Computer Software Company

16%

Financial Services Firm

14%

Manufacturing Company

10%

Comms Service Provider

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about HelpSystems AutoMate?

We use it for specific cases, mainly secure file transfers, which are vital for us. And it works for us.

See all answers

What is your primary use case for HelpSystems AutoMate?

I am a consultant and I am making a lot of processes in human resources, payroll, certifications, trainings, web scra...

See all answers

What is your experience regarding pricing and costs for Fortra Automate?

The pricing is quite good compared to its competitors. Competitors are often more expensive than Automate. I would ra...

See all answers

RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

See all answers

How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

See all answers

How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

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What do you like most about Robocorp?

The product has a valuable business process automation feature.

See all answers

What is your experience regarding pricing and costs for Robocorp?

The product has good pricing. They offer an efficient pay-as-you-go pricing model. There are different models for ent...

See all answers

What needs improvement with Robocorp?

The platform's documentation could be better.

See all answers

Comparisons

UiPath Platform vs Automate

Compared 35% of the time

Automation Anywhere vs Automate

Compared 8% of the time

Blue Prism vs Automate

Compared 8% of the time

VisualCron vs Automate

Compared 6% of the time

MOVEit vs Automate

Compared 5% of the time

More Automate Competitors

UiPath Platform vs Microsoft Power Automate

Compared 24% of the time

Blue Prism vs Microsoft Power Automate

Compared 16% of the time

Automation Anywhere vs Microsoft Power Automate

Compared 15% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 10% of the time

ABBYY Vantage vs Microsoft Power Automate

Compared 2% of the time

More Microsoft Power Automate Competitors

UiPath Platform vs Robocorp

Compared 57% of the time

BotCity vs Robocorp

Compared 10% of the time

Automation Anywhere vs Robocorp

Compared 8% of the time

Blue Prism Cloud vs Robocorp

Compared 8% of the time

Blue Prism vs Robocorp

Compared 5% of the time

More Robocorp Competitors

Product Reports

Buyer's Guide

Automate

May 2025

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Buyer's Guide

Microsoft Power Automate

May 2025

Download Microsoft Power Automate product report

Buyer's Guide

Robocorp

May 2025

Download Robocorp product report

Also Known As

HelpSystems Automate, Automate

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

No data available

Overview

Automate offers a user-friendly solution with a drag-and-drop interface for efficient task automation and integration with major platforms like SAP and Azure, making it ideal for quick deployment with minimal coding and training.

Automate provides powerful features for businesses seeking efficient automation, offering compatibility with databases, email integration, and cloud platforms. Its simple interface supports both beginners and experienced users, simplifying tasks like invoice processing, HR automation, and data transformation. Cost-effective pricing and flexible licensing enhance its appeal while integration capabilities and scheduling tools ensure smooth workflow automation.

What are Automate's Key Features?

Drag-and-Drop Interface: Simplifies automation with intuitive design.
Integration Capabilities: Connects with platforms like SAP and Azure for seamless data flow.
Database and FTP Triggers: Enhances automation potential through direct data interaction.
Efficient Scheduling: Automates tasks with precise timing and control.
Web Scraping: Automates data extraction for quick analysis and reporting.

What Benefits and ROI Should Users Expect?

Rapid Deployment: Minimizes coding efforts for quick implementation.
Cost-Effectiveness: Offers flexible pricing models to suit budget constraints.
Operational Efficiency: Reduces manual workloads and enhances productivity.
Comprehensive Integration: Facilitates improved data management across systems.
Scalability: Adapts to growing business needs with ease.

In industries such as healthcare, banking, and logistics, Automate is used for tasks like invoice payment automation, data transformation, and task automation. This leads to streamlined processes and reduced manual workload, illustrating its value in enhancing operational efficiency through diversified workflows.

Fortra

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

Most robotic process automation initiatives fail to get off the ground because the current drag-and-drop offerings are expensive and frustrating for developers. Robocorp is a Python-based open source stack for automating applications and processes. Automate any task you can imagine with hundreds of keywords and libraries with performance, scalability, and security built-in. Our cloud robots can run on any platform from any machine, and scale horizontally to ensure mission-critical processes complete as efficiently as possible. Getting started is free, and our resource-based pricing ensures your costs are always straightforward - no matter how much your implementation grows.

Sema4.ai

Sample Customers

Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

Information Not Available

Buyer's Guide

Microsoft Power Automate vs. Robocorp

April 2025

Free Report: Microsoft Power Automate vs. Robocorp

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