ON24 Platform vs Zoom comparison

ON24 and Zoom Video Communications are both solutions in the Virtual Meetings category. ON24 is ranked #26, while Zoom Video Communications is ranked #1 with an average rating of 8.3. ON24 holds a 1.0% mindshare in VM, compared to Zoom Video Communications’s 11.1% mindshare. Additionally, 100% of ON24 users are willing to recommend the solution, compared to 94% of Zoom Video Communications users who would recommend it.

ON24 Platform

Read 2 ON24 Platform reviews

179 Views
97 Comparison Views

100% willing to recommend

Zoom

Read 209 Zoom reviews

5,977 Views
1,083 Comparison Views

94% willing to recommend

ON24 Platform

Zoom

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Executive SummaryUpdated on Feb 3, 2025

Zoom and ON24 are competing platforms in the field of virtual interaction. Based on data comparisons, Zoom seems to have the upper hand in flexibility and usability, while ON24 offers specialized features for webinars and virtual events.

Features: Zoom offers versatile meeting, webinar, and conference capabilities, along with feature-rich breakout rooms, high-quality video, and third-party app integration. ON24 provides advanced audience engagement tools, detailed analytics, and robust branding options, tailored for webinars.

Ease of Deployment and Customer Service: Zoom is recognized for its straightforward implementation and accessible user support. ON24 requires a more structured setup owing to its sophisticated features but ensures comprehensive technical support to optimize user experience.

Pricing and ROI: Zoom typically involves lower setup costs with scalable pricing plans suitable for both individuals and enterprises, promising good ROI through broad usage. ON24, although having a higher upfront cost, delivers significant ROI for organizations utilizing its advanced analytics and engagement solutions for targeted webinars.

To learn more, read our detailed ON24 Platform vs. Zoom Report (Updated: March 2025).

Buyer's Guide

ON24 Platform vs. Zoom

March 2025

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Helped 845,406 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

ON24 Platform

Ranking in Virtual Meetings

26th

Average Rating

8.0

Reviews Sentiment

8.1

Number of Reviews

Ranking in other categories

Virtual Events Platforms (4th)

Zoom

Ranking in Virtual Meetings

1st

Average Rating

8.4

Reviews Sentiment

7.4

Number of Reviews

209

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of April 2025, in the Virtual Meetings category, the mindshare of ON24 Platform is 1.0%, down from 1.2% compared to the previous year. The mindshare of Zoom is 11.1%, down from 14.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Virtual Meetings

Featured Reviews

reviewer1337886

Multimedia Production Manager at a legal firm with 5,001-10,000 employees

Easy setup and an a la carte pricing model

The solution needs a more modern interface. One of our biggest complaints is that we don't have the ability to dynamically push our interface to participants. Adobe Connect is an older technology, but it allows us to push our own layout and design to participants. One of the solution's strengths is that it's web-only but that is also a weakness. It is not a software solution but is browser-based which has its advantages and disadvantages. Zoom has become such a force that its ease of use surpasses ON24.

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Kallol Chaudhuri

Principal Consultant at Oracle

Helped us tremendously in collaborating with each other and getting our work done and offers the breakout rooms feature.

We are a team located across various locations. Not in the same geographic location. We are distributed. And it's not possible to physically travel and meet people. Sometimes it's simply not possible. But Zoom has helped us tremendously in collaborating with each other and getting our work done. Without Zoom, it would have been very, very difficult. The breakout rooms feature is also helpful. For example, I have a meeting attended by hundreds of people and want to create subgroups. I typically use it for different role-play scenarios during training if we are trying to conduct some training on presentation skills. So there's a large group, which is initially trained by an instructor. Then you get instructions that the room will be split into smaller breakout rooms. I'll give you a topic, and you'll practice in these smaller groups. That's one way I use it. So it's like a simulation of a real brainstorming session I'd have in a physical space.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Friendly user interface and simple navigation."

"The solution works well with third-party integrations."

"Zoom is incredibly easy to install. You can download it immediately on a mobile phone or go to the website. You don't need a lot of IT skills to get it running."

"The solution is stable and user-friendly."

"Zoom's content shareability and chat support are the most valuable features."

"It functions well. I have had no issues with attaching files to chats."

"Important features include whiteboard control, the ability to set up lobbies, and managing how attendees join the meeting."

"The base infrastructure is robust."

"Zoom is interoperable and user-friendly."

"The most valuable feature is the screen recording."

More Zoom pros

Cons

"Bandwidth optimization could be increased."

"The solution needs a more modern interface."

"There are occasional latency, sound and audio quality difficulties."

"The inclusion of some more advanced security features would be an improvement."

"I would like to be able to have multiple users open and collaborate on a document at the same time."

"Zoom often does fixes or checks the vulnerability of their solution. However, they could increase security."

"I have read some news about Zoom being a little bit insecure, but when we never had any issue with it. They can improve by making the sessions more secure."

"Zoom's stability is an area with certain shortcomings that need improvement."

"Variable sound quality."

"The solution should include the integration of AI-based tools that could transcript or record the meetings."

More Zoom cons

Pricing and Cost Advice

"We paid $1,800 for five webinars, which is the standard fee. If you require support there is a $300 additional fee, extra attendees is an additional fee, integration is an additional fee, etc. All these extras could add on another $2,500 which was not in our budget."

"A licensing fee is required."

"Zoom can be used for free."

"I believe that all of their licenses are purchased, so that they may use the solution for their teaching purposes."

"We generally have a strict budget so the pricing for Zoom is reasonable."

"Has a paid account for multiple users as well as a free option."

"There is a 40-minute time limit when you use the basic version, which is free."

"I use the free version of Zoom that is available for download."

"The cost of Zoom is approximately $150 USD annually."

More Zoom pricing and cost advice

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845,406 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Computer Software Company

16%

Legal Firm

10%

Media Company

Financial Services Firm

Educational Organization

92%

University

Financial Services Firm

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

Ask a question

Earn 20 points

LucidChart vs LucidSpark for brainstorming sessions over Zoom

Hi @Krista Thompson - Yes, LucidSpark is a much more nimble and, in some ways, user-friendly tool than LucidChart. LucidSpark is designed to do a better job managing multiple users participating ...

See all answers

What do you like most about Zoom?

The product is scalable.

See all answers

What is your experience regarding pricing and costs for Zoom?

There is a concern about the free version's forty-five-minute limit. For education use, having more affordable access through institutions would be beneficial.

See all answers

Comparisons

No data available

Webex vs Zoom

Compared 32% of the time

Skype for Business vs Zoom

Compared 30% of the time

GoToMeeting vs Zoom

Compared 9% of the time

TeamViewer vs Zoom

Compared 8% of the time

Zoho Meeting vs Zoom

Compared 5% of the time

More Zoom Competitors

Product Reports

Buyer's Guide

Virtual Meetings

March 2025

Download ON24 Platform product report

Buyer's Guide

Zoom

March 2025

Download Zoom product report

Overview

Experiences Centered Around Your Audience

The ON24 Platform gives you a single place to build, manage, analyze, measure and optimize all of your audiences’ experiences.

Data-Driven
Extract behavioral insights to qualify leads and accelerate deals.

Scalable
Centralize the development, sharing and reuse of your best content.

Global
Broadcast, repurpose and translate content across multiple regions.

Integrated
Seamlessly connect and transfer data with other business software.

Customizable
Control every aspect of the audience experience, data capture and reporting.

Ease-of-Use
Simplify content creation with intuitive, drag-and-drop functionality.

ON24

Zoom helps businesses and organizations bring their teams together in a frictionless environment to get more done. Our easy, reliable cloud platform for video, phone, content sharing, and chat runs across mobile devices, desktops, telephones, and room systems. Message me to learn more about how Zoom can help your business or organization Visit zoom.com and follow @zoom_us.

Zoom Video Communications

Sample Customers

IBM, Zendesk, Salesforce, Linkedin, Intel

Fortinet, Veeva, Proofpoint, Box, Ticketmaster, Trend Micro, Caesars Entertainment, Santa Clara University, Pandora, Stanford Continuing Studies

Buyer's Guide

ON24 Platform vs. Zoom

March 2025

Free Report: ON24 Platform vs. Zoom

Find out what your peers are saying about ON24 Platform vs. Zoom and other solutions. Updated: March 2025.

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845,406 professionals have used our research since 2012.

See our ON24 Platform vs. Zoom report.

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We monitor all Virtual Meetings reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.