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Oracle Analytics Cloud vs Tableau Enterprise comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Nov 9, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
15th
Ranking in Data Visualization
11th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
27
Ranking in other categories
No ranking in other categories
Tableau Enterprise
Ranking in BI (Business Intelligence) Tools
2nd
Ranking in Data Visualization
1st
Average Rating
8.4
Reviews Sentiment
6.1
Number of Reviews
309
Ranking in other categories
Reporting (2nd), Embedded BI (1st)
 

Mindshare comparison

As of February 2026, in the BI (Business Intelligence) Tools category, the mindshare of Oracle Analytics Cloud is 1.2%, down from 2.4% compared to the previous year. The mindshare of Tableau Enterprise is 6.2%, down from 18.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Tableau Enterprise6.2%
Oracle Analytics Cloud1.2%
Other92.6%
BI (Business Intelligence) Tools
 

Featured Reviews

Vaclav-Biba - PeerSpot reviewer
BI/DW Consultant at Neit Consulting
Enhanced analytics through metadata-driven reporting with enterprise-level visualizations enables competitive advantage
In my opinion, what can be better in Oracle Analytics Cloud these days is primarily about pricing. I am from the Czech Republic, which is our main market. The situation here in the Czech Republic is that Power BI rules the world. There are two main reasons for this. First, speaking about the Czech Republic specifically, and second, the Power BI pricing model appears cheaper compared to Oracle Analytics Cloud. The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment.
Uzair Faruqi - PeerSpot reviewer
Head Of Analytics at Mjunction Services
Ease of developing dashboards and receiving strong technical support have enabled efficient data visualization
Introducing custom features, such as NLP-based reports, is not very good in Tableau. My MD has been asking us for a way to write in natural language to request reports that the system should generate, but that isn't very effective with Tableau. As a developer, I can develop an on-demand report in Python quite easily, but exposing a REST API on the Tableau platform is not a very easy task. AI enablement is an area for improvement for Tableau, and that is something they might have to work upon. I have heard that ThoughtSpot is quite better in this regard, but the cost of ThoughtSpot is much higher. ThoughtSpot has lots of natural language-based report generation features that Tableau lacks.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The advanced calculations by the tool are highly effective"
"It's great for consolidation and creating one source of truth."
"It's really an enterprise solution. It has a dashboard, like standard dashboarding functionality. It also has reporting capabilities for producing pixel-perfect reports, bursting large volumes of a document if you need to. It has interactive data discovery functionality, which you would use to explore your data, bring your own data, and merge it with maybe the data from an enterprise data warehouse to get new insights from the pre-existing data. It has machine learning embedded in the solution. If you're new to machine learning, it's a really good way to get into it, because it's all within this platform, and it's really easy to use."
"The scalability is acknowledged as pretty good, although my evaluation is limited because I used the tool for a short period."
"It has the best feature for data augmentation."
"It's robust. It has the ability to handle massive amounts. After reporting has been developed, there is an ease of use or a user-friendly interface for a trained workforce."
"The solution is user-friendly."
"The features that I find to be the most valuable are the BAS (Business Analytics), the Narrate feature, and the auto-visualization."
"Tableau is good for routine dashboards, and it has integration with Slack, through which it can send you daily updates."
"I have found Tableau easy to use and the features are superb."
"The best thing I like about Tableau is that you don't have to go for creating; it is calculated free."
"It's easy to use."
"Provides a very good sound analysis quotient."
"The number one thing was just the ease of getting something up quickly. The other thing that was good about it was that it was fairly fast for decent-sized data sets in terms of performance and run time."
"The most valuable features of the solution are the permission management and the user management."
"Tableau's most valuable features are its ability to summarize data, provide dynamic controls for navigating different charts, and showcase historical data trends. I appreciate the option to colour-code different charts for improved customer experience."
 

Cons

"Analytics Cloud allows you to merge various data types and structure data from multiple sources."
"Its machine learning and visualization capabilities can be improved. There should be more visualization options."
"This solution could be more adaptable in its application."
"When we have, for example, a table with low performance, we have several issues with drawing some graphics in the Oracle cloud."
"It is less scalable than Snowflake."
"When you implement the product on a small scale, it doesn't generate any ROI."
"They could improve the ease of developing the dashboard and interacting with it."
"The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment."
"The process of embedding the dashboards on external portals and websites could be improved."
"An area for improvement in Tableau is the Explorer license type. It is not as useful, and the product owner should enhance its benefits or clarify its role. Additionally, the frequent updates with many versions available for download can be confusing and could affect stability."
"The ability to use it on MAC machines. As far as I know, this is not possible."
"Overall, the only major frustration that I have had so far is with Tableau Public. I first used Tableau Public when I was building capacity, and when there was a later release to download and you wanted to upgrade, all your work would have to be manually re-entered."
"If they could add global filters in the stories, more chart types, and default colours, it would help."
"The pricing is a bit higher than the competition. They'll need to lower it to stay competitive."
"Tableau could be more intuitive. It has all the features, but it is difficult to find them."
"If you wanted to create something without making it an extra column in the data set, you can't just rename it to a more user-friendly short name."
 

Pricing and Cost Advice

"I would rate it a five out of five in terms of the value received for the price charge."
"We pay on a monthly basis and it is $10 per user each month."
"A highly cost-effective solution"
"The tool's pricing is not unreasonable or non-competitive."
"I don't know the exact cost, but its pricing was good. Its pricing was competitive. I would rate it a three out of five in terms of pricing."
"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
"It is an expensive platform."
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
"Tableau is an expensive solution."
"It is expensive when you compare it with Power BI. It should be cheaper."
"We are paying an annual licensing fee."
"Its price is higher than Power BI and QlikView. Tableau costs around $70 per user per month, whereas Power BI is around $8 to $9. QlikView is around $30. Tableau has various prices for various models such as Creator, Designer."
"I rate the product price in the Indian region a seven to eight on a scale of one to ten, where one is a low price, and ten is a high price."
"The cost is high."
"At $70 per month, I think the price is a bit scary. I have a small consulting firm in Ghana, working in about 15 different African countries, and when it comes to our part of the world, $70 a month is a lot of money for software."
"Be careful with the Tableau Viewer's licenses, and stay with the right number of users."
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Comparison Review

it_user6330 - PeerSpot reviewer
Product Manager at a retailer with 10,001+ employees
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Government
14%
Financial Services Firm
9%
Manufacturing Company
8%
Computer Software Company
7%
Financial Services Firm
14%
Computer Software Company
10%
Manufacturing Company
10%
University
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise7
Large Enterprise11
By reviewers
Company SizeCount
Small Business117
Midsize Enterprise67
Large Enterprise184
 

Questions from the Community

Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have been working on and off Tableau for about a year, but getting to work on it consta...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use. This relatively short amount of time can make all the difference for companies ...
 

Also Known As

Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

Sejong Hospital
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Oracle Analytics Cloud vs. Tableau Enterprise and other solutions. Updated: January 2026.
881,707 professionals have used our research since 2012.