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Oracle Application Express (APEX) vs Salesforce Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 18, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Application Express ...
Ranking in Rapid Application Development Software
3rd
Ranking in Low-Code Development Platforms
4th
Average Rating
8.2
Reviews Sentiment
6.8
Number of Reviews
61
Ranking in other categories
Development Platforms (2nd)
Salesforce Platform
Ranking in Rapid Application Development Software
6th
Ranking in Low-Code Development Platforms
6th
Average Rating
8.2
Reviews Sentiment
6.9
Number of Reviews
97
Ranking in other categories
PaaS Clouds (11th), Mobile Development Platforms (3rd), No-Code Development Platforms (2nd), Business Orchestration and Automation Technologies (13th)
 

Mindshare comparison

As of February 2026, in the Rapid Application Development Software category, the mindshare of Oracle Application Express (APEX) is 6.0%, down from 8.3% compared to the previous year. The mindshare of Salesforce Platform is 4.5%, down from 5.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Rapid Application Development Software Market Share Distribution
ProductMarket Share (%)
Oracle Application Express (APEX)6.0%
Salesforce Platform4.5%
Other89.5%
Rapid Application Development Software
 

Featured Reviews

Rodrigo-Mesquita - PeerSpot reviewer
Senior Software developer at QV Systems
Rapid application development empowers big projects in months
The ability to quickly develop applications without needing to code a lot is very valuable. It is very quick to create a page, and one can use AI to speed up software development. It is easy to learn. In my company, we could develop a very big application in a couple of months.
Sharmila-K - PeerSpot reviewer
Cloud Transformations and Infrastructure Delivery Manager at a university with 10,001+ employees
Integration processes improve but scripting requires effort
The updates, pricing part, and upgrades to the products are some of the most valuable features with the Salesforce Platform.With the Salesforce Platform, I have minimal experience of approximately one and a half years. I get minimal exposure, once every three or two months, especially during holidays. The Salesforce Platform is connected to the cloud, which is beneficial. When it is integrated with different tools such as Microsoft BI Analytics, it helps us analyze much better. Currently, the integration itself is tricky as we have to use extensive scripting. It should be more of a plug-in and use solution. That is the only issue I see, but otherwise, I appreciate it.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I particularly enjoy the web builder capabilities, especially the Page Designer. It offers so many elements or components to choose from, which is a major plus for me."
"With only a browser, it is very easy to develop in a web environment."
"What I like best about Oracle Application Express (APEX) is that it doesn't require hard coding for reporting and building applications. It's a GUI-based application builder that even end-users with little development and language knowledge can develop applications on Oracle Application Express (APEX). The software is also very user-friendly, which I find valuable."
"It's fairly easy to make a user-friendly interface."
"Oracle APEX improved our organization by making it possible for us to implement agile project development."
"It has many ready modules that can be used and developed."
"One of the most valuable features is the ability to build very fast data-driven UIs."
"Oracle APEX's reporting features are simple yet powerful. The ability to quickly create CRUD screens has simplified many RAD discovery processes, while the APEX environment allows the product owners and dev teams to quickly understand the complex solutions and employ usage statistics to identify areas requiring improvement. The option to add external JavaScript tools in screen development enables the development of complicated mobile or web usage scenarios in rare cases where the APEX UX is not enough."
"We also use Salesforce to find trends to make informed decisions in terms of events and marketing campaigns."
"Scalability to configure and integrate."
"What I like about the Salesforce Platform, in particular, its enterprise edition is that apart from its many features, you can have a wider view of the customers, a 360-degree view. I also enjoy managing opportunities in the Salesforce Platform a lot because it's easier and gives you a wider view, compared to HubSpot."
"One can do almost everything using Salesforce's OOTB functionality without much investment."
"Salesforce Platform has helped streamline our sales operations, which has essentially increased the effectiveness of our sales operations."
"It's very flexible and offers tremendous features for customers."
"What functions we don't get out of Salesforce, we typically receive from third-party applications that extend the capabilities. We integrate a lot of different products with Salesforce."
"When compared to Siebel, the Salesforce Platform is easier to use."
 

Cons

"The workflow engine should be embedded in the solution."
"It has been reported that the technology is very hard to learn, and the service is expensive."
"The solution does not support the Linux platform."
"Fixing bugs is difficult because of how the HTML code is generated. It is not always broadly compatible with browsers."
"I don't like the URL syntax."
"There is a bit of a learning curve involved when first using the solution."
"The solution's layout could be improved for report generation to allow more configuration."
"Oracle is more of a database-oriented solution and is not very flexible in app development."
"If you have resellers or distributors, you just need to figure out a way to set up the system in the backend. Since every company is different, it takes a little bit of time to figure that out."
"One area that could use improvement is the approval mechanism in the authenticator, which is unstable."
"It may be slow, but that is relative. When compared to Siebel CRM, which was large, clunky, and extremely slow, Salesforce seemed fast to me."
"Salesforce Platform could improve the UI and the responsiveness of their servers. The UI needs to be made user-friendly for all users."
"Salesforce Platform could improve by having better integration with Microsoft Azure. For development, we use Microsoft Azure and there was proper integration between the two solutions. We had issues with the customer and they were logged into the Salesforce Platform. We did not have any good way of integrating those issues into the R&D. The R&D mainly uses Microsoft Azure."
"The solution's UI is horrible."
"I don't have any notes for improvement. It serves us well."
"There is always room for improvement. It can be hard to learn, but when you have somebody who is experienced in this, it is like anything else. It is like Excel, you'll never know everything about Excel, but there's somebody who would possibly know. I'm sure I don't know all of the ins and outs of Salesforce."
 

Pricing and Cost Advice

"The pricing is mid-range so is neither expensive nor cheap."
"It is expensive, but I don't know what the licensing cost is."
"When you have a licensed database in an Oracle environment, APEX is free."
"When buying the data license, APEX is included."
"We have an Oracle basic product license, and then we can use Oracle APEX for free. We have many licenses for Oracle for approximately 20 processors."
"I would rate it around an eight in terms of price, with one being low and ten being high."
"I rate the product's price as ten on a scale of one to ten, where one is a high price, and ten is a low price."
"The tool is not expensive."
"The licensing is on the expensive side, but most clients engage in negotiations to reach a more favorable agreement. For stand-alone or medium-sized clients, it can be relatively costly."
"Costly, but it is the top product in SaaS/PaaS. Pricing is more for large to enterprise level companies."
"It is expensive."
"It is a fair price for what it's offering, in comparison with other solutions that are available on the market."
"I don't know anything about its cost, but I'm sure it has got a nice little price tag that goes along with it."
"The cost is reasonable for the corporations I work for. I would say an average would be around $100 per month per user."
"It is expensive."
"It is quite expensive. Its developers come at a premium cost, which makes it expensive."
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Top Industries

By visitors reading reviews
Government
12%
Financial Services Firm
10%
Comms Service Provider
8%
Computer Software Company
7%
Financial Services Firm
12%
Government
9%
Manufacturing Company
8%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business29
Midsize Enterprise10
Large Enterprise28
By reviewers
Company SizeCount
Small Business39
Midsize Enterprise26
Large Enterprise39
 

Questions from the Community

What needs improvement with Oracle Application Express (APEX)?
I have only tried it with an Oracle database, not with other databases. For beginners, understanding the installation process can be challenging because documentation is limited. It is hard to unde...
How would you choose between Microsoft PowerApps and Salesforce Platform?
I think it depends on your use case. If your organization uses Microsoft Enterprise products, PowerApps will work better in your environment. Similarly, if you have a Salesforce integration in pla...
How does Salesforce Platform compare with Azure?
Microsoft’s Windows Azure platform is not easy or intuitive to deploy. The difficulty will be impacted by the type of application that you are trying to use the platform to build. Organizations tha...
Do you build applications using low-code or pro-code builders on Salesforce Platform?
At my organization, we have only used Salesforce Platform's low-code builder. The reason for this is not because we do not like the pro-code option, but because we do not see the need of using it, ...
 

Also Known As

Oracle APEX
Salesforce1, Force.com, Salesforce App Cloud
 

Overview

 

Sample Customers

Hepart AG, pharmasol, SATLOG, Collège Bois-de-Boulogne
ADP
Find out what your peers are saying about Oracle Application Express (APEX) vs. Salesforce Platform and other solutions. Updated: February 2026.
881,733 professionals have used our research since 2012.