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Qlik Sense vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.3
Companies achieve quick and substantial ROI with Qlik Sense, citing cost savings, increased revenue, and enhanced decision-making efficiency.
Sentiment score
4.8
Zoho Analytics saves time and costs by streamlining data analysis, enhancing decision-making, and eliminating database management needs for $50/month.
In my organization, we moved from OBI to Qlik Sense due to limitations with OBI, resulting in very high ROI.
The integration with Zoho People is particularly important because I can access real-time data at any time, including what's happening in the last minute.
After incorporating Zoho Analytics, now all our decisions come from its reviews.
Any time I've integrated customer data using Zoho, I've received great feedback and referrals, and Zoho has gotten me referrals and more customers.
 

Customer Service

Sentiment score
5.3
Users appreciate Qlik Sense stability, community resources, and consulting services, despite mixed reviews on technical support response times.
Sentiment score
5.8
Zoho Analytics' customer service is responsive and helpful, though some users face delays and issues with specialized support.
While tech support is comprehensive, the stability of Qlik Sense means I generally do not need it.
Technical support requires improvement.
In Turkey, the consultant firms are very professional, and they support you.
The support team doesn't have full awareness of the system capabilities.
Zoho support provides assistance through live chat to guide us.
If you need help with any issue you face, you can directly call them.
 

Scalability Issues

Sentiment score
7.7
Qlik Sense efficiently scales with ease of adding RIM nodes, though licensing is costly, favored by large enterprises.
Sentiment score
6.2
Zoho Analytics is scalable and adaptable for small to large companies but may require upgrades and licenses for expansion.
It performs well in terms of performance and load compared to others.
Qlik Sense helps analyze data and can handle larger amounts of data compared to other BI tools.
It is easily scalable with Microsoft, with other services Azure and other tools they provide.
Zoho Analytics can easily adapt to our needs when they grow, and you don't need much knowledge to adapt it; even basic Excel knowledge is sufficient.
You can utilize URL features to redirect users to their records in Zoho CRM or Zoho Desk with just a click.
Zoho Analytics is scalable.
 

Stability Issues

Sentiment score
7.6
Qlik Sense is highly stable with reliable performance, minor setup issues, but excellent support and consistent updates.
Sentiment score
7.1
Zoho Analytics is praised for stability, quick bug fixes, and excellent performance, with minimal downtime and few crashes.
The stability is very good.
A major missing feature compared to Power BI is the ability to create multiple DAX measures or row-level context, which would be useful for showing custom profit and loss statements.
The stability and reliability of Zoho Analytics have been good over time.
The stability and reliability of the product is crucial for optimal performance.
 

Room For Improvement

Qlik Sense needs enhanced statistical functions, data integration, ETL, customization, visualization, governance, efficiency, and user-friendly interfaces.
Zoho Analytics faces challenges with interface, limited tools, support, performance, pricing, and lacks advanced graphics and intuitive navigation.
Power BI has better visualizations and interactions with updates in 2023 that provide ease of use.
Providing an API feature to access data from the dashboard or QEDs could be beneficial.
There should be more comprehensive documentation and explanatory videos available to help clients understand and calculate capacity-based pricing, making it easier to predict costs before implementing Qlik Sense Cloud.
The collaborative features of Zoho Analytics have faced one issue: they have tried to reduce the sync time with most Zoho applications, but even with CRM, the sync still takes one hour.
While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations.
Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
 

Setup Cost

Qlik Sense offers competitive pricing with flexible, scalable licensing, offsetting initial costs for enterprises considering its fast implementation.
Zoho Analytics offers flexible, competitive pricing with monthly fees, appreciated for cost-effectiveness, especially with Zoho One multiple tool use.
It is just about how expensive it is to implement.
Compared to Power BI, it is definitely costly.
Among the BI tools and data analytics tools, Qlik is the most expensive.
The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power BI.
 

Valuable Features

Qlik Sense excels in user-friendly data visualization, rapid integration, and insightful analytics with advanced features like GeoAnalytics and AI.
Zoho Analytics provides robust features like intuitive reports, AI insights, and seamless integration for efficient data visualization and analysis.
From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.
It is a single product that I can use as an ETL database, BI, and more.
It has an interactive interface with Qlik graphs, pivot, and interactivity, which makes it easier to use than other tools.
The AI called Zia in Zoho Analytics is extremely useful. Whenever I build a chart or dashboard, I can generate a summary of insights using this AI tool, which is very convenient for both leadership and manager level teams to understand the data concepts.
The best feature is that in the same tool, we can use SQL and business intelligence capabilities.
These multiple dashboards are available to view in a single place, which is very beneficial.
 

Categories and Ranking

Qlik Sense
Ranking in Data Visualization
5th
Ranking in Embedded BI
2nd
Average Rating
8.6
Reviews Sentiment
6.7
Number of Reviews
120
Ranking in other categories
No ranking in other categories
Zoho Analytics
Ranking in Data Visualization
6th
Ranking in Embedded BI
6th
Average Rating
8.2
Reviews Sentiment
6.2
Number of Reviews
33
Ranking in other categories
BI (Business Intelligence) Tools (7th), Reporting (9th)
 

Mindshare comparison

As of October 2025, in the Data Visualization category, the mindshare of Qlik Sense is 7.3%, down from 8.4% compared to the previous year. The mindshare of Zoho Analytics is 1.6%, up from 1.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Visualization Market Share Distribution
ProductMarket Share (%)
Qlik Sense7.3%
Zoho Analytics1.6%
Other91.1%
Data Visualization
 

Featured Reviews

Hasan ÖZ - PeerSpot reviewer
Interactive visualization improves decision-making for managers
Actually, I don't have any specific ideas. The last time I built a report for the IT team to monitor their process was about a year ago. They received requirements and tracked progress, measuring how they processed tasks. Power BI offers better pricing compared to Qlik Sense. Qlik Sense has better performance, particularly in its archival system. However, Power BI has better visualizations and interactions with updates in 2023 that provide ease of use. Power BI is more user-friendly than Qlik Sense.
Nadeem Asghar - PeerSpot reviewer
Experience with advanced analytics and visualization features boosts decision making
I think the team would know how to predict what needs to be improved. Every business has its own predictions, so providing specific fields based on which to calculate predictions would be helpful. The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis. The analytics plan has different features for one user, 10 users, and 25 users. Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
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Top Industries

By visitors reading reviews
Financial Services Firm
19%
Manufacturing Company
11%
Computer Software Company
11%
Government
8%
Insurance Company
9%
Non Profit
9%
Computer Software Company
9%
Comms Service Provider
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise40
Large Enterprise83
By reviewers
Company SizeCount
Small Business27
Midsize Enterprise4
Large Enterprise4
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
What do you like most about Qlik Sense?
The most valuable features of Qlik Sense are its speed and seamless development of web technologies.
What do you like most about Zoho Analytics?
Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
What is your experience regarding pricing and costs for Zoho Analytics?
I rate the tool's pricing seven out of ten. The licensing costs are yearly.
What needs improvement with Zoho Analytics?
In Zoho Analytics, I don't think there is something that could be improved, but in Zoho itself, I have many concerns about Zoho People.
 

Comparisons

 

Also Known As

QlikSense
Zoho Reports
 

Overview

 

Sample Customers

Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about Qlik Sense vs. Zoho Analytics and other solutions. Updated: September 2025.
868,759 professionals have used our research since 2012.