Lifecycle marketers use OfferFit to radically accelerate experimentation. You set the options for different messaging, creative, incentive, channel, and timing. OfferFit automatically discovers the best-performing combination for every customer. You have rich first-party data on your existing, identified customers. With OfferFit, you can capture its full value.
| Product | Mindshare (%) |
|---|---|
| OfferFit | 1.1% |
| SAS Customer Intelligence 360 | 13.5% |
| Adobe Target | 12.0% |
| Other | 73.4% |
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