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Aaron Branson

  • Head of Marketing, Cybersecurity Solutions at Netsurion
  • Has 10+ Years Of Experience
Badges
110 Points8 YearsTop 10
User Activity
Almost 3 years ago
Almost 3 years ago
@Shibu Babuchandran ​and others' answers are awesome! I just wanted to add this relevant short video that simplifies the cost of bringing the SOC in house compared with SOC-as-a-Service. https://www.netsurion.com/vide...
Almost 3 years ago
@Peter | SOC | SOAR | AI Both answers are spot-on! I just want to tack on to an important thing Peter brought up... XDR. Many XDR vendors have entered the market trying to claim SIEM is antiquated and XDR has displaced it. Frankly, that's not true. In fact, its about…
Almost 3 years ago
If you are considering Managed XDR, its important to understand which component is in question... is it the the "XDR" solution itself? Or the delivery model of "Managed"?  First off, you should consider investing in an XDR solution to eliminate the silos and blind spots in…
Almost 3 years ago
I think @Kevin Mabry ​nailed it, but if I may add my thoughts as it seems the confusion around MDR/XDR/EDR/SIEM/SOC knows no bounds out there. :) I'll tack on an answer.
Almost 3 years ago
The MITRE ATT&CK framework is a very powerful addition to your SecOps in the area of Threat Detection & Incident Response (TDIR). Why? Cyber attacks are constantly evolving and becoming more complex. Developed by MITRE, the ATT&CK® framework is a public knowledge base of…
Almost 3 years ago
I'm a bit late to the party, but this topic and the cybersecurity market's knack for just making things too dang confusing is something I'm a fan of addressing. A couple things. First, these acronyms are heavily abused by vendors so best to unpack what your desired outcome…
Projects
Almost 3 years ago
CRM and Martech Architecture
Design, architecture, and integration of Salesforce CRM, Pardot Marketing Automation, Triblio ABM, Wordpress CMS, and SalesLoft to execute a Buyer Journey, Demand Gen, and Revenue Operations process.
Almost 3 years ago
Cybersecurity Portfolio Positioning
Define and communicate hierarchy of cybersecurity solution components (product/feature, service/benefit), purchasable package tiers, and appropriate messaging, positioning within the marketplace and storytelling to ideal customer profile.
Experience
Reviews
Deep Instinct Prevention Platform Logo
Almost 3 years ago
Deep Instinct Prevention Platform
Answers
Almost 3 years ago
Extended Detection and Response (XDR)
Almost 3 years ago
Endpoint Detection and Response (EDR)
About me
Certifications
  • Marketing Budget Management & ROI Measurement Marketing Operations Marketing Planning
Employers

Netsurion

Education

Webster University

Interesting Projects and Accomplishments