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Best Social Media Analytics Solutions

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Social Media Analytics Software solutions mindshare

As of March 2026, in the Social Media Analytics Software category, the mindshare of Sprout Social is 17.2%, up from 10.8% compared to the previous year. The mindshare of HootSuite is 16.8%, down from 17.1% compared to the previous year. The mindshare of Brandwatch is 20.1%, down from 31.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Social Media Analytics Software Mindshare Distribution
ProductMindshare (%)
Brandwatch20.1%
Sprout Social17.2%
HootSuite16.8%
Other45.900000000000006%
Social Media Analytics Software

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Find out what your peers are saying about HootSuite vs. Sprout Social and other solutions. Updated: March 2026.
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Social Media Analytics Software experts

Kapil Rampal - PeerSpot reviewer
Managing Director at Ivory Education Private Limited
Esse Wognin - PeerSpot reviewer
Senior Partner & Support Analyst at a financial services firm with 501-1,000 employees
Anish Bajracharya - PeerSpot reviewer
Postgraduate at a educational organization with 1,001-5,000 employees
reviewer2783502 - PeerSpot reviewer
Product & Governance - BPMO at a financial services firm with 201-500 employees

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