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11:11 Cloud Backup vs Rubrik comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

11:11 Cloud Backup
Ranking in Cloud Backup
52nd
Average Rating
6.4
Reviews Sentiment
6.3
Number of Reviews
3
Ranking in other categories
No ranking in other categories
Rubrik
Ranking in Cloud Backup
4th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
96
Ranking in other categories
Backup and Recovery (3rd), Disaster Recovery (DR) Software (5th)
 

Mindshare comparison

As of March 2026, in the Cloud Backup category, the mindshare of 11:11 Cloud Backup is 0.6%, up from 0.2% compared to the previous year. The mindshare of Rubrik is 5.6%, down from 10.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Backup Mindshare Distribution
ProductMindshare (%)
Rubrik5.6%
11:11 Cloud Backup0.6%
Other93.8%
Cloud Backup
 

Featured Reviews

BL
Network Administrator at BROCKPORT CENTRAL SCHOOL DISTRICT
Good deduplication, easy to scale, and has good support
iland Secure Cloud Backup is very scalable. If you ask them for more space, they provide you with the pricing, and they make the adjustments on their end. We just recently went from 10 TB to 15 TB and they also do a great job of deduplication, because we were only using 10 TB, even though our SAN is 20TB, we were using 11 TB of it and we have some physical servers that were we are backing up.
KB
Information Technology Specialist at LIGHTHOUSE DOCUMENT TECHNOLOGIES, INC
Technical support has improved my data management process but I encounter GUI and cost challenges
The solution is available in the Azure Marketplace, but approaching directly is more cost-effective. The Marketplace approach incurs additional platform and reporting costs. We initially built Rubrik at host level and DB level. We encountered latency issues when reverting back, with numerous snapshots available. This resulted in increased costs and occupied spaces. I performed manual deletion of snapshots and verified with the Rubrik team for confirmation. The GUI reporting functionality lacks flexibility. For instance, obtaining specific server reports considering drive space and backup quantities is not possible, as it only provides overall reporting.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"They have just implemented a Backup and Restore portal that we think is very good."
"The service itself wasn't bad."
"iland is excellent as far as the interface."
"Time dedicated to backup was drastically reduced."
"The product is simply easy to use, efficient, and its out-of-the-box configuration just works."
"The ease of use and innovation are the features that stand out for us."
"It has reduced our maintenance efforts. The amount of time and effort that would have gone in troubleshooting various issues related a data crash has been addressed by Rubrik. So, it has helped to improve our productivity. The data is being captured about our customers periodically that is secure and safe."
"What I like about Rubrik is that you can back up to the cloud. It is a different kind of backup where you're not archiving the tape. Rubrik is a physical appliance. It is a dedicated appliance to which you can back up, and you can also back up to another device. So, you can back up to Rubrik and then to another device. If you have more than one site, you can set up Rubrik on site A and also on site B. You can back up to the Rubrik on site A and then replicate that data to the Rubrik on site B."
"Rubrik is a faster unit from a hardware perspective. Things, like Live Mount, mean we can bring services back straightaway, then have them transition back into the live storage in the background. Because we can use Live Mount to do instant restores, a restore is now a five-minute job. Then, the rest of it is done in the background, rather than doing something for an hour before you actually get the restore back."
"The tech support is extremely helpful."
"It is easy to deploy."
 

Cons

"The vendor needs to changes billing to work like every other business and stop charging people if they stop using your service."
"They don't support a more current version of VMware."
"I would like to see a better method of backing up Exchange in the cloud."
"There is always room for improvement with some shortcuts for the web interface. They could make it even more beautiful."
"I'd like to see a cloud backup service for smaller customer environments that may not support a physical or virtual appliance."
"Price-wise, Rubrik needs improvement as it is considered expensive compared to similar competitors."
"They need to find a solution for SMBs. It is currently only suitable for enterprises or big customers. They need to find a solution that suits SMBs."
"It is already very well furnished, but live mounts for Nutanix AHV would be amazing."
"Capacity reports could definitely be improved. It's hard to determine what is using the space and why. For instance, you can see that some host is using 2 TB on the Rubrik node and the disk space on that host is 400 GBs. It's hard to explain how there can be 2 TBs of data on local storage when nothing has changed on the host for the past three days."
"I don't like Rubrik's user interface because it's not intuitive, and I find it hard to get the information I need."
"It needs to keep innovating to stay relevant in the data management field."
 

Pricing and Cost Advice

"The licensing costs are approximately $12,000 annually."
"iland is affordable."
"Billing practices for iLand are monthly. If you are a business and would like a yearly rate, good luck."
"The pricing has been quite good from our perspective, in terms of being able to negotiate with the Rubrik team to get the product that we want and be able to sell that out to our end customers."
"Rubrik is an expensive solution."
"It’s simple, straightforward, and we were able to see 50% hard savings."
"There are additional costs like maintenance, and there are some features on their central management piece that don't come with our licensing."
"There is a license requirement for the solution. If you expand or if the maintenance period expires, there's a license renewal as well."
"Rubrik is not the cheapest solution, but we've been happy with the time savings that we have seen. At least from what we have spent so far, we have been happy with the return on investment."
"I rate the pricing an eight on a scale of one to ten, where one is low, and ten is high."
"Rubrik's competitive pricing and strong return on investment make it a compelling choice, especially compared to alternatives like Data Domain and Avamar. Commvault was considered but deemed too expensive."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Comms Service Provider
10%
Manufacturing Company
10%
Educational Organization
8%
Financial Services Firm
11%
Manufacturing Company
9%
Computer Software Company
9%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise55
 

Questions from the Community

Ask a question
Earn 20 points
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Also Known As

iland Secure Cloud Backup
No data available
 

Overview

 

Sample Customers

bluestone, rentokil, BBA Aviation, gbe converge, navigator gas, omninet
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about 11:11 Cloud Backup vs. Rubrik and other solutions. Updated: March 2026.
884,933 professionals have used our research since 2012.