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Amazon SNS vs IBM MQ comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amazon SNS
Ranking in Message Oriented Middleware (MOM)
5th
Average Rating
9.0
Reviews Sentiment
7.9
Number of Reviews
11
Ranking in other categories
No ranking in other categories
IBM MQ
Ranking in Message Oriented Middleware (MOM)
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
169
Ranking in other categories
Business Activity Monitoring (1st), Message Queue (MQ) Software (1st)
 

Mindshare comparison

As of May 2025, in the Message Oriented Middleware (MOM) category, the mindshare of Amazon SNS is 6.5%, down from 7.1% compared to the previous year. The mindshare of IBM MQ is 28.6%, up from 24.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Message Oriented Middleware (MOM)
 

Featured Reviews

Bireshwar Adhikary - PeerSpot reviewer
The best service available with easy message flow and a pay-as-you-go model
Messages easily flow from publisher or application to subscriber. You can also flow messages from publisher to SNS with an https-like mediator. Amazon SQS is there, so message queue services are also there. The message transports to the service provider such as Redshift, the SQ bucket, Teams, Splunk, or any other message service. The solution has no up-front costs. Messages flow much more quickly than in the past. They used to run a bit late after being published.
Md Al-Amin - PeerSpot reviewer
Reliable and secure performance consistently enhances message transfer
IBM MQ is more reliable and secure than other software. There is a saying that for the last 30 years IBM MQ has never been hacked. It is more secure and reliable. Whenever the configuration is done, I do not have to touch it again. It works fine, it is stable, and its communication is to the point and accurate. All performance-related aspects are better. Performance-wise, it is scalable, and other features such as DR, DC, replication, and active passive mode are complex to configure, but it remains scalable. The pricing model for IBM MQ could be more flexible for clients.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The integration between the features is excellent."
"The mobile push notifications are the most valuable. Previously, we used to use Firebase Cloud Messaging (FCM) for this functionality. It is a Google service for sending push notifications. Android did not have a good service for sending push notifications, but now, Amazon SNS integrates with FCM. Under the road, it is actually using FCM, but we can see all the metrics on our AW service itself, which makes it a lot easier instead of using a third-party service for this particular functionality."
"Messages easily flow from publisher or application to subscriber."
"Stability has been good for us. It is quite high."
"The most valuable feature of Amazon SNS is speed. It's really fast."
"Push notifications are the most valuable. I have mostly used push notifications for my system. Amazon SNS supports all devices for push notification services. It supports iOS, Android, and Windows notifications. It provides reliable push notification services. We have queues, and we can track which notifications have failed or had some issues. We can then figure out the issue. We can also debug the issue because of which our push notification didn't reach the end users."
"Amazon SNS has SMS notifications as well. Most of the other solutions have only email notifications."
"The initial setup of Amazon SNS was easy."
"It runs everywhere, from the mainframe in the US to the PCs in the Gobi desert attached to an analog modem."
"The solution can scale well."
"There is no dependency on the end party service's run status."
"Currently, we are not using many advanced features. We are only using point-to-point MQ. I have previously used features like context-based authentication, SSL authentication, and high availability. These are good and pretty cool features. They make your business reliable. For critical business needs, everyone uses only IBM MQ. It is the first choice because of its reliability. There is a one-send-and-one-delivery feature. It also has a no-message-loss feature, and because of that, only IBM MQ is used in banking or financial sectors."
"This initial setup is not complex at all. Deploying it was very easy."
"A stable and reliable software that offers good integration between different systems."
"It also has a backup queue concept and topics, features that I have not seen anywhere else. I like these features very much."
"The most valuable feature is the interaction within the system."
 

Cons

"There could be more integration with other solutions."
"We would like to have the option when someone leaves the organization or moves to another team, to remove notifications. Currently this needs to be done manually by the company admin."
"I recently worked with Firebase, and it provides an option to create a marketing campaign with a title and a specific image to inform our audience about something. We just design the campaign and then use the push notifications. It would be good if Amazon also adds a similar feature."
"There needs to be more documentation on the integration with different platforms."
"In future releases, I want to see if the platforms that SMS can reach. It would be a good way to improve it. More platforms to be able to use it."
"I expect Amazon SNS to provide some capabilities to allow the configuration process to be done in a single script."
"Messages should flow through a gateway without the need for a mediator."
"In terms of improvement, I would like to have better customer support for SNS. We can then manage it very easily."
"The issue is that they're using a very old clustering model."
"IBM MQ is not very user-friendly."
"The memory management is very poor and it consumes too much memory."
"The licensing fees should be more cost-effective so that we can better pitch the product to our clients. With the pricing as it is, they tend to move away from IBM products."
"Sometimes, not all messages are consumed in the queues. File transfers need improvement."
"I'm not sure that current version has event-driven mechanism requests that people go for. I would like the latest version to come with both type of event mechanisms: an email server and a POP server. If that is not there, then that would be a great addition."
"Everything in the solution could be simplified a little. We have trouble with the configuration and cost which is mostly an internal issue, but nevertheless, the errors do come up when there are configuration changes across a specific version. We have slightly different versions, which may have slightly different configurations which cause issues."
"IBM could revamp the interface. The API is huge, but some developers find it limiting because of the cost. They tend to wrap the API course into the JMS, which means they're missing out on some good features. They should work a little bit on the API exposure."
 

Pricing and Cost Advice

"The pricing of push notifications and everything is quite fair. If you are using FCM under the hood, it is completely free. When you are using push notification on SMS, it is just a nominal price that you need to pay. SMS services are a lot more costly. It is because we don't have proper providers in India. That's why it gets a lot more costly in terms of SMS. This is the reason why we don't use SMS services from SNS itself. We use other third-party services like SMS Horizon. We use a third-party service for email services. It is almost free. It is just around $1 a month. Configuring Lambda is also quite cheap. You only pay for the Lambda usage. You don't pay for SNS itself."
"The pricing is very cheap."
"It is the cheapest solution in the market. It is on a monthly basis. After a month, you are build based on your usage. There are no additional costs to the standard licensing fees."
"Amazon SNS is cheap and I would rate it a three out of ten. The pricing is usage-based."
"The solution has no up-front costs because you pay based on the number of messages you publish."
"Their pricing is competitive. I would rate the cost four out of five."
"One can use the tool for free."
"The licensing fees are paid quarterly and they are expensive."
"It's a very expensive product."
"IBM MQ is an expensive solution compared to other solutions. However, if you pay less you will not receive the same experience or features."
"I think the pricing is reasonable, especially with IIB as a part of it."
"Licensing for this software is on a yearly basis. The standard fee includes the maintenance and updates that are released periodically."
"It is a licensed product. As compared to an open-source solution, such as RabbitMQ, it is obviously costly. If you're using IBM Message Broker, which is a licensed product, IBM MQ is included in the same license. You don't have to pay separately for IBM MQ. The license cost of IBM MQ is lesser than IBM Message Broker."
"The fee for this solution is on the higher end of the scale."
"There is a different platform price between Windows, z/OS, and iSeries."
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Top Industries

By visitors reading reviews
Financial Services Firm
28%
Computer Software Company
14%
Manufacturing Company
12%
Media Company
5%
Financial Services Firm
37%
Computer Software Company
12%
Manufacturing Company
6%
Government
4%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Amazon SNS?
The most valuable feature of Amazon SNS is speed. It's really fast.
What needs improvement with Amazon SNS?
In future releases, I want to see if the platforms that SMS can reach. It would be a good way to improve it. More platforms to be able to use it.
What is MQ software?
Hi As someone with 45+ years of experience in the Transaction and Message Processing world, I have seen many "MQ" solutions that have come into the market place. From my perspective, while each pro...
What are the differences between Apache Kafka and IBM MQ?
Apache Kafka is open source and can be used for free. It has very good log management and has a way to store the data used for analytics. Apache Kafka is very good if you have a high number of user...
How does IBM MQ compare with VMware RabbitMQ?
IBM MQ has a great reputation behind it, and this solution is very robust with great stability. It is easy to use, simple to configure and integrates well with our enterprise ecosystem and protocol...
 

Comparisons

 

Also Known As

No data available
WebSphere MQ
 

Overview

 

Sample Customers

PlayOn! Sports, NASA, Change Healthcare, FCBarcelona
Deutsche Bahn, Bon-Ton, WestJet, ARBURG, Northern Territory Government, Tata Steel Europe, Sharp Corporation
Find out what your peers are saying about Amazon SNS vs. IBM MQ and other solutions. Updated: April 2025.
851,604 professionals have used our research since 2012.