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Atlan vs Informatica Intelligent Data Management Cloud (IDMC) comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 15, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Atlan
Ranking in Data Governance
12th
Ranking in Metadata Management
5th
Average Rating
8.4
Reviews Sentiment
5.8
Number of Reviews
10
Ranking in other categories
No ranking in other categories
Informatica Intelligent Dat...
Ranking in Data Governance
3rd
Ranking in Metadata Management
2nd
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
215
Ranking in other categories
Data Integration (1st), Data Quality (1st), Business Process Management (BPM) (6th), Business-to-Business Middleware (2nd), API Management (7th), Cloud Data Integration (3rd), Test Data Management (2nd), Cloud Master Data Management (MDM) (1st), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Integration Platform as a Service (iPaaS) (3rd), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd), AI Data Analysis (1st)
 

Mindshare comparison

As of August 2026, in the Data Governance category, the mindshare of Atlan is 1.8%, down from 2.1% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 4.9%, down from 7.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance Mindshare Distribution
ProductMindshare (%)
Informatica Intelligent Data Management Cloud (IDMC)4.9%
Atlan1.8%
Other93.3%
Data Governance
 

Featured Reviews

Peter Neumann - PeerSpot reviewer
IT consultant at Pathfinder
Has struggled to meet business needs but supports technical data exploration and transparency
Atlan can be improved by concentrating more on business data since it is developed from developers for developers, and it needs to be more business relevant. For instance, when re-importing data model diagrams, Atlan provides some diagram automation that is not connected to the business glossary, which I consider a significant fault. Atlan needs to improve by focusing more on the business side of data, not only on technical aspects.If you want to focus on technical considerations, it would be beneficial to have an interface with a real business data modeling tool such as Erwin or other business data tools, since data modeling is not the same as Draw.io. Additionally, Atlan can improve its workflows, which are hard to understand. Working with templates, Excel import, export, and running automations is not self-explanatory, and you always need help from Atlan support team. If business people want to use it and run their own reports, it must be easier to customize for their business needs.
RC
Contractor at Sanlam
Cloud data catalog has streamlined lineage and quality while leaving more automation to improve
I have not explored IDMC's automation capabilities driven by AI and metadata too much at the moment, but it is on the cards. We are basically creating the foundation, as the whole migration has taken place recently and it is still early days. I think Informatica Intelligent Data Management Cloud (IDMC) is evolving, and as the vendors move forward, they pick up new concepts from each other. I have seen that products leapfrog each other, and from my experience over the years, the big players tend to copy features or add enhancements based on industry trends. I feel whatever the tool does not have now, there is a feedback loop allowing us to request new features, and we continually ask for different ways to do things as we have a pipeline into the product management team. It is difficult to say what additional features I would prefer to see in the next release of IDMC. I would appreciate more automation on the lineage front, with more AI to seamlessly join independent sources and create seamless lineage between different technologies, such as from file into database A into a different database and landing up in a reporting system such as Cognos, Qlik, Qlik Sense, QlikView, or Power BI.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The interfaces and automated imports have helped me with transparency, as we have different sources from different techniques such as DBT, Snowflake, and other regular databases, making it effective to connect these sources and navigate through them, filter them, and enrich the data with additional meter information."
"Overall, I rate Atlan a nine out of ten."
"They also offer automated lineage embedded in the connectors, allowing us to track where the data is coming from and where it's going. We find it very efficient in cataloging data sources. Additionally, the user-friendly interface is a big plus, making it easy for users to familiarize themselves with the solution. These two features, in my opinion, stand out the most."
"As a senior analytics engineer, Atlan's ability to show end-to-end data lineage is the most important feature for me."
"Atlan has positively impacted the organization since it helps in discovering already available assets, allowing for reduction of redundant ingestion of external data and reduction of time to market for any project."
"Atlas is quite intuitive."
"By switching to Atlan, we have increased our productivity and saved a lot of business time."
"The technical support services are good."
"The Provisioning tool is something that is really handy for everyone. It is my pick as the best feature."
"The valuable features include ease of use and quick response time with Informatica Intelligent Cloud Services; the performance and response time are notably faster."
"The use case is embedding the data or the business glossary into the day-to-day workflow, for example, integrating it with Tableau so when people are looking at a Tableau report, they understand exactly what the data lineage is, where this data is coming from, and exactly what those business glossary terms mean so they can more accurately interpret and analyze the report."
"Replication allows us to fully replicate all objects from Shop Floor Data Collection (SFDC) to in-house/on-premises database in one job."
"Informatica MDM stands out as a tool that can give you the flexibility needed for doing channel-specific data quality or business validation."
"Its data cleansing capabilities are very valuable. The match and merge and the audit trail functionalities are very good."
"The product is scalable and excellent for enterprise-level organizations."
"The fuzzy matching capability is a great feature."
 

Cons

"The product could be improved by offering scheduled email reports for managed assets."
"One of the main areas for improvement is its governance capabilities. Atlan supports only basic out-of-the-box workflows, and it becomes challenging to customize features like how data owners should approve access to data assets."
"Working with templates, Excel import, export, and running automations is not self-explanatory, and you always need help from Atlan support team."
"Customer support for Atlan is not so proactive."
"One of the main areas for improvement is its governance capabilities."
"In my experience, it might be less suited for collaboration across teams."
"Certain UI changes could make Atlan more user-friendly."
"The challenge is in the lineage, where it requires improvement. Atlas needs to capture areas where organizations use less known applications."
"Performance also needs to be significantly improved, especially when connecting to SFDC for read and write operations."
"It would be great if the cloud version could match the full range of capabilities available on-premise."
"For products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point."
"If a new solution has the same features and less investment, it would be worth considering."
"There could be a lot more application integration."
"Data integration should be improved."
"The advertising makes promises about data analytics that it does not keep."
"Informatica Axon does not provide complete transparency about the level of detailing you need and the logic used in ETL."
 

Pricing and Cost Advice

"We pay per-user license. It's a different classification model than with other solutions, where they usually charge you for resources. So, that was a better model for us. And because of this difference in models or classification, it was cheaper for us to go with Atlan."
"Cost-wise, I think it is on the higher side, and that is why we are looking for some better options. Licensing costs are huge compared to other players in the market and for my company."
"Informatica MDM is a costly solution because it comes as a bundle. They are also globally positioning themselves and are definitely working on very upgraded technologies. If someone wanted to do it on the cloud, they have a lot of flexibility because they upgrade themselves according to the current needs. It definitely comes with a lot of features and that's the reason why it's costly. The licensing cost should be approximately one million dollars. It's about four to five times that of other vendors."
"It is an expensive solution. I would say it is the most expensive solution in the market."
"We have licenses, and we are provided with certain particular services in the solution."
"I rate the product's pricing a seven on a scale of one to ten, where one is the lowest price and ten is the highest price."
"The price is comparable."
"You pay for this solution based on IPUs, Informatica Processing Units. This depends on how much data you process and how much memory you consume from the cloud provider, and you pay as you go."
"The licensing costs attached to the solution are pretty high, but then, with the cloud model, the prices depend on what it provides for the value of money, which I feel was very high."
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Top Industries

By visitors reading reviews
Manufacturing Company
18%
Financial Services Firm
9%
Energy/Utilities Company
7%
Insurance Company
6%
Financial Services Firm
12%
Manufacturing Company
10%
Construction Company
9%
Outsourcing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise1
Large Enterprise9
By reviewers
Company SizeCount
Small Business51
Midsize Enterprise27
Large Enterprise155
 

Questions from the Community

What is your experience regarding pricing and costs for Atlan?
My experience with pricing, setup cost, and licensing is that the licensing cost is a bit flexible but not affordable for smaller organizations. It might be way out of their budget, but it is very ...
What needs improvement with Atlan?
Atlan can be improved by enhancing their support process by reducing the resolution time. They have really bad and incomplete documentation, so they should work on the documentation as well, especi...
What is your primary use case for Atlan?
My main use case for Atlan is to define a flexible set of metadata, including measuring the quality of said data. Atlan is also a partner of ours, so we use it to integrate with our own tool. It al...
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

No data available
ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking
 

Overview

 

Sample Customers

Information Not Available
The Travel Company, Carbonite
Find out what your peers are saying about Atlan vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: August 2026.
911,493 professionals have used our research since 2012.