

Avanan and Trend Micro Email Security are two prominent competitors in the email security market. Avanan seems to have the upper hand due to its affordability, effective AI threat detection, and responsive support, whereas Trend Micro excels in integration capabilities and robust spam filtering.
Features: Avanan's standout features include an advanced AI algorithm for real-time threat detection, effective sandboxing of suspicious emails, and cost-effective solutions. Trend Micro Email Security offers strong spam filtering, comprehensive malware scanning, and seamless integration capabilities with other applications.
Room for Improvement: Avanan could improve integration with more SaaS offerings and enhance its user interface, along with refining its AI algorithms to reduce false positives. Trend Micro Email Security might consider advancing AI capabilities, fine-tuning spam filtering, and enhancing the overall user experience.
Ease of Deployment and Customer Service: Avanan provides diverse deployment options including private, public, and on-premises cloud, complemented by responsive customer service. Trend Micro Email Security allows flexible deployment across public, hybrid, and on-premises cloud environments but faces challenges with integration complexity despite offering reliable support.
Pricing and ROI: Avanan is praised for its flexible, user-based pricing that's suitable for varying user numbers, ensuring a strong ROI by significantly reducing phishing incidents. In contrast, Trend Micro Email Security is often considered more expensive, with pricing that better fits larger enterprises, yet it offers good value through enhanced security features and ROI benefits.
Since Trend Micro launched in the Pakistani market, it has offered a great return on investment with competitive financial costing.
We have local support here as well, with local Trend Micro engineers that visit the site whenever there is a high escalation case, arriving within hours if there is a geolocation difference, or within five to six hours.
Clients are generally very satisfied with the various types of support available.
The area of support that requires improvement would be the response time.
All of the SaaS modules I've worked with are highly scalable, and I do not face any reliability or availability issues while scaling.
We have a company that sends almost 2,000 to 3,000 emails per hour or more.
If you purchase credits in bulk, you can use them for any kind of solution.
Once your MX record and all configurations are in place, you don't experience downtime.
I have never experienced downtime with this platform.
If there is a product that can provide a centralized view Trend Vision One does, it really grabs the customer's interest because customers usually don't have to buy separate EDR, XDR, or SIEM solutions or a console for their SOC analyst or email security team.
I would apply different policies to classify or categorize emails such as spam or not spam and inspect the content of the email and attachments to check for viruses or malware.
The company also needs to work on pricing because it is quite costly compared to other products.
Prices range from 11 to 12 dollars for licenses and can fluctuate up and down.
A great benefit is that if you buy a license for 100 servers and 100 mailboxes, and if your mailboxes increase to 120 while your servers decrease to 80, you can reallocate credits from unused email security to your mailboxes.
This is the biggest consideration companies think about when deciding to implement Trend Micro Email Security.
It does provide me with centralized visibility and management across protection layers. It can integrate all of the separate EDR, XDR, or SIEM solutions, and if you have cloud security applications, all can be integrated and viewed in a single console.
When we implemented Trend Micro Email Security, we found that about 80% of emails were blocked because they are phishing and spam.
The product is quite strong, and that is one reason most clients are replacing their existing email security solutions with it.
| Product | Market Share (%) |
|---|---|
| Trend Micro Email Security | 1.8% |
| Avanan | 2.8% |
| Other | 95.4% |


| Company Size | Count |
|---|---|
| Small Business | 7 |
| Midsize Enterprise | 8 |
| Large Enterprise | 6 |
| Company Size | Count |
|---|---|
| Small Business | 23 |
| Midsize Enterprise | 6 |
| Large Enterprise | 7 |
Avanan offers advanced threat detection for protecting against phishing and malware, utilizing strong AI algorithms and seamless integration with platforms like Office 365. Its cloud-based, customizable security rules ensure efficient data protection suitable for diverse organizational sizes.
Avanan's platform is designed for email security across cloud and on-premises environments, protecting against threats like ransomware and DDoS attacks. With features such as real-time threat detection and advanced filtering, it integrates effortlessly with Microsoft 365. Organizations appreciate its user-friendly interface that allows for easy deployment and management. While possessing cost-effective qualities, Avanan might improve in SaaS integration, AI logic, and technical support with Check Point. Some users suggest enhancements like better mobile compatibility and faster threat response. The system's documentation and querying functionalities could also see refinement, addressing concerns for SMEs.
What are Avanan's key features?In industries such as finance and healthcare, Avanan is implemented widely to protect sensitive communications and ensure compliance with data protection regulations. Its flexibility makes it suitable for sectors requiring robust security measures, leveraging cloud-based solutions for real-time threat mitigation and data leak prevention.
Trend Micro Email Security is a comprehensive solution designed to protect organizations from email-based threats. With advanced threat intelligence and machine learning algorithms, it provides real-time protection against spam, phishing, malware, and other email-borne attacks.
This product offers multi-layered security, including content filtering, URL reputation analysis, and attachment scanning, ensuring that malicious emails are blocked before they reach the users' inbox. It also includes data loss prevention capabilities, preventing sensitive information from being leaked via email.
Trend Micro Email Security is easy to deploy and manage, with a centralized management console that allows administrators to set policies, monitor email traffic, and generate reports.
With its robust security features and user-friendly interface, this product is an essential tool for organizations looking to safeguard their email communications.
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