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AWS Shield vs F5 BIG-IP Advanced Firewall Manager (AFM) comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 5, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare
Sponsored
Ranking in Distributed Denial-of-Service (DDoS) Protection
1st
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
74
Ranking in other categories
CDN (1st), Managed DNS (1st), Cloud Security Posture Management (CSPM) (14th)
AWS Shield
Ranking in Distributed Denial-of-Service (DDoS) Protection
6th
Average Rating
8.4
Reviews Sentiment
7.5
Number of Reviews
7
Ranking in other categories
No ranking in other categories
F5 BIG-IP Advanced Firewall...
Ranking in Distributed Denial-of-Service (DDoS) Protection
11th
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
24
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of April 2025, in the Distributed Denial-of-Service (DDoS) Protection category, the mindshare of Cloudflare is 19.4%, up from 19.2% compared to the previous year. The mindshare of AWS Shield is 7.0%, down from 7.6% compared to the previous year. The mindshare of F5 BIG-IP Advanced Firewall Manager (AFM) is 1.4%, up from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Distributed Denial-of-Service (DDoS) Protection
 

Featured Reviews

Spencer Malmad - PeerSpot reviewer
It's easy to set up because you point the DNS to it, and it's working in under 15 minutes
Cloudflare is highly scalable. Cloudflare is a system with a web portal that the end users like me see. It's a console where we can adjust the DNS, caching, and security features all in that console. Cloudflare owns thousands of servers across the world that cache the data. It's a powerful solution. When clients sign up for Cloudflare, they're getting this monster content delivery network, security, and a web application firewall in one. It's all rolled into one, and it's massive. Unless you have your website hosted on a massive hosting provider, there's no way that you can deliver the amount of data that Cloudflare can provide to the end users. If you have static content, there's no way that you can ever match what Cloudflare can do. Obviously, there are competitors to Cloudflare that do the same, but I'm saying other types of solutions. Let's say you go with F5. Great, that's on-prem. That's in your colo. You can't deliver as much data to the internet as you can with a CDN. You don't have to spend $20,000 on a net scaler, F5, or whatever Cisco's selling now. You don't have to buy that. You pay them $50 a month or $150 a month. It's totally worth it because even in five years, you'll never get the performance value, not just the actual ROI. You have to consider how much throughput you can get with Cloudflare.
Manikandan-R - PeerSpot reviewer
Solution provides essential protection with good support and a simple setup
I have noticed a pattern developing in approximately five minutes. If it were possible to provide these patterns with historical data spanning six months, three months, or two months directly from the console, it would be extremely beneficial. It would allow for easy inquiries and facilitate the retrieval of relevant parts without having to manually check logs or examine movements. Instead, if all historical data were available, I could consult six months' worth of identified patterns efficiently through AWS without relying on external sources. This solution is particularly suitable for startups or medium-sized startups. I would rate the overall solution eight out of ten.
Richard Polyak - PeerSpot reviewer
Straightforward setup with very good granularity and performance
Our company uses the solution as a data center firewall.  It is hard to determine all users within our infrastructure. It depends on systems we put behind the solution. Its internal but also a data center firewall. Sometimes, there are hooks from the solution to our external infrastructure or…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"New and innovative way to protect the client's data."
"Easier http to https redirect using page rules"
"Many websites require an SSL certificate because they sell stuff and want SSL. Cloudflare comes with an SSL certificate built in. It's automatic. You sign yourself up for Cloudflare, and an SSL certificate automatically protects your website. You don't necessarily need a certificate if you have a connection between your website and your host, the server, Cloudflare, and the host."
"Cloudflare DNS is widely used, and it's good for websites. If we use Cloudflare DNS and update one record, it updates in their office instantly."
"From what I've seen so far, there are no negatives to report as of yet"
"The solution provides good load balancing and protection against DDoS attacks."
"Generally, I am satisfied with this product."
"Its most significant benefit to date is the speed with which it refreshes DNS records on the internet once you change it. If you are changing a website or registering a new record, it is very quick."
"I am impressed with the product's multiple features like security."
"The solution's ease of use is the most valuable feature."
"The solution operates smoothly at its baseline level, and we do not encounter any issues at that level."
"It is quite scalable, and we have not faced any issues with its scalability."
"We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't degrade the performance of our solution. Additionally, it's easy to configure, which is crucial for us. It's easy to use and set up and stops attacks on our servers. We haven't encountered any attack problems because the solution stops them in real-time. AWS Shield specifically focuses on defending against denial-of-service attacks, making it a great solution for that type of threat."
"The product has a good mechanism to analyze trends and trigger events."
"The product is easy to use."
"It is integrated with AWS. So, it gives you a good first step."
"We use three main features. The first one is access control. The second feature we use is called IP intelligence. Finally, we have a DDoS safety feature."
"The decryption is great."
"I find the signature base is very helpful to see traffic"
"It excels in preventing downtime and maintaining application performance, which is crucial for our clients' security and operational continuity."
"The most valuable feature of F5 BIG-IP AFM is all of my workers enjoy using it."
"The solution is easily deployable and has great functionality."
"CGNAT is one of its strong areas."
"The protection is very useful."
 

Cons

"It would be helpful if the solution could continue evolving to compete with the other solutions on the market."
"The reporting can definitely be improved to offer a lot more explanation on something that may have happened or has actually happened."
"Although I think it's quite good, it doesn't provide me with all the features I would expect to have if I were using Imperva."
"Cloudflare doesn't have a reverse lookup. We can only do a DNS lookup to get the IP address from the hostname. It doesn't work if you want to look up the hostname from an IPA address."
"We are a product integrator and reseller, and we would like to have a better partner relationship, similar to a channel sales relationship. Sometimes we are on our own or get diverted by Cloudflare because they have direct sales, which competes with us and makes it difficult to build a relationship with this company since we want to be an MSP or a managed service provider for the solution."
"There could be more courses with engineers. I like e-learning, however, having a specialist in a classroom is more comfortable for me."
"Integration involving API with other products could be more user-friendly."
"The pricing could be improved."
"Perhaps the time required to detect anomalies can be reduced."
"The time taken to detect anomalies must be reduced."
"The management of it is a bit hard. If you don't engineer it on the front side, it is hard to go back in and change it. It could be improved in terms of architecture requirements and then ongoing support requirements as a secondary component to it. People tend to set up things like this, and they just expect it to work without the care and feeding that needs to go back into it either from an application team or a network environment team."
"The product is expensive."
"The product should give users more flexibility to customize their security policies according to their requirements."
"We end up having to pay extra for features that AWS adds that we don't need."
"Perhaps the time required to detect anomalies can be reduced. Presently, it takes some time to determine whether a situation is normal or abnormal."
"The product needs to improve its logs and reports to make it read better."
"F5 should increase its capability to prevent zero-day attacks. Having advanced technology similar to other vendors like Palo Alto for zero-day attack prevention would be valuable."
"This would be absolutely the best network security solution if the price were not so high."
"For configuring the firewall, every single vendor on the planet has pretty much the same logic when it comes to firewalls, and F5 has a completely different approach and completely different behavior."
"F5 BIG-IP AFM can improve the reporting interface in relation to advanced troubleshooting depending on CLI. They should have enhanced troubleshooting with the use of GUI."
"F5 BIG-IP Advanced Firewall Manager's pricing and technical support services need improvement."
"The web gateway feature could improve in F5 BIG-IP Advanced Firewall Manager (AFM)."
"Some spam can go by the firewall."
"The solution's UI could be improved."
 

Pricing and Cost Advice

"We don't have any issues with the price."
"The solution has many features but there are ones that you need to pay for. Sometimes you have to find out which is available for free and which you have to pay for."
"The pricing depends on the usage, but the cheapest would be around 5,000 USD a month."
"In terms of licensing costs, we don't pay for licensing for Cloudflare. We only establish communication, then for peering, Cloudflare takes care of the cross-connection in different data centers."
"The product's pricing is minimal compared to other products."
"The solution is expensive when compared to other products but offers unlimited bandwidth."
"When you compare Cloudflare DNS to other solutions, such as Akamai, the price is reasonable."
"We are using the free version."
"It depends on your subscription level and the volume that you're spending with AWS. So, it is very relative to the consumption alignment in your subscription level. It is a well-constructed, scalable pricing option, but it is relative to how much you're spending on AWS. Because the more you spend, typically, the more you get off on services like this. I find it to be comparable to other solutions."
"The tool is cheap."
"The tool's pricing is good."
"We pay $3000 per month for the solution."
"The cost depends on traffic each month, so on average, it costs us between US$200 and US$300 per month."
"F5 BIG-IP Advanced Firewall Manager is not an expensive solution."
"We need to pay a yearly licensing fee for the solution."
"It is somewhat on the expensive side although it is worth the additional cost."
"F5 BIG-IP AFM is an affordable solution. There were not any additional fees other than the standard licensing."
"The solution is slightly on the higher priced side."
"The product is expensive."
"As per pricing, I would not say cheap, but little higher than cheap, but not very expensive. So you can say kind of value for money solutions."
"We have purchased a five-year licensing package for the product."
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Top Industries

By visitors reading reviews
Educational Organization
21%
Computer Software Company
13%
Comms Service Provider
9%
Financial Services Firm
8%
Financial Services Firm
15%
Computer Software Company
15%
Comms Service Provider
9%
Insurance Company
7%
Financial Services Firm
21%
Computer Software Company
19%
Insurance Company
9%
Government
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?
Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...
Which would you choose - Cloudflare DNS or Quad9?
Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...
What do you like most about Cloudflare?
Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.
What do you like most about AWS Shield?
We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't de...
What needs improvement with AWS Shield?
Perhaps the time required to detect anomalies can be reduced. Presently, it takes some time to determine whether a si...
What is your experience regarding pricing and costs for F5 Advanced Firewall Manager?
If considering a one-stop solution that provides load balancing, DNS security, AAA authentication, and firewalling on...
What needs improvement with F5 Advanced Firewall Manager?
F5 should increase its capability to prevent zero-day attacks. Having advanced technology similar to other vendors li...
 

Also Known As

Cloudflare DNS
No data available
F5 AFM, F5 Advanced Firewall Manager
 

Overview

 

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.
netflix, dow jones, mapbox, pearson, rovio, youview, moviestar planet, asurion, payplug, hour of code
City Bank, Ricacorp Properties, Miele, American Systems, Bangladesh Post Office
Find out what your peers are saying about AWS Shield vs. F5 BIG-IP Advanced Firewall Manager (AFM) and other solutions. Updated: March 2025.
845,406 professionals have used our research since 2012.