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Azure Automation vs Nintex Process Platform comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Automation
Ranking in Process Automation
24th
Average Rating
8.0
Reviews Sentiment
5.7
Number of Reviews
4
Ranking in other categories
No ranking in other categories
Nintex Process Platform
Ranking in Process Automation
22nd
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
25
Ranking in other categories
Business Process Management (BPM) (20th), Workload Automation (21st)
 

Mindshare comparison

As of March 2026, in the Process Automation category, the mindshare of Azure Automation is 1.1%, up from 0.9% compared to the previous year. The mindshare of Nintex Process Platform is 2.0%, up from 2.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Process Automation Mindshare Distribution
ProductMindshare (%)
Nintex Process Platform2.0%
Azure Automation1.1%
Other96.9%
Process Automation
 

Featured Reviews

Gökhan YENİGÜN - PeerSpot reviewer
Microsoft Azure Technical Consultant at Gsy Bilişim
Has improved workflow automation and reduced manual tasks while offering room for simpler deployment
Azure Automation brings many benefits to my company and my customers' companies because many jobs can be converted automatically through an AI agent to complete tasks. PowerShell and Python scripting capabilities assist us significantly in developing tailored automation at 90% efficiency. I have utilized Azure Automation runbooks. We don't create new runbooks because some runbook templates simplify our business processes and tasks effectively.
Hafiz Muhammad Usama - PeerSpot reviewer
Manager Mobility & Digitalization at Fatima group
Have experienced challenges integrating with other systems but have benefited from improved process automation
There are multiple areas that need improvement. Nintex Process Platform needs integration with other platforms such as Salesforce and other CRM platforms. There should be actions available so we can directly integrate with these systems. Additionally, there is a gap in mathematical actions and logical actions. We need to parse data, and if we receive data in JSON, there is no action available in Nintex Process Platform to parse the data and extract data from that JSON string. Such actions and logical actions must be available in Nintex Process Platform to increase its capability. For us, Nintex Process Platform is configurable with SQL Server, but there is no configuration option available with Oracle. We also use Oracle in multiple processes, but we have found no way to directly configure Nintex Process Platform with Oracle. We have to use SQL Server in between. We have to create a link server within SQL Server as a bypass to retrieve or post data into Oracle. There were multiple improvement points available.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The best features of Azure Automation help us automate tasks for the customer and eliminate a significant amount of manual work."
"The most valuable feature of Azure Automation is the scripting."
"Azure Automation brings many benefits to my company and my customers' companies because many jobs can be converted automatically through an AI agent to complete tasks."
"The most valuable part of Azure Automation is that it is a platform providing features that can be custom-used, with very wide functionalities, and the user-friendly nature and available technology can be simply applied to different technologies."
"The solution helped us automate several processes we used to do manually."
"It provides data accuracy with fewer failures."
"NWC forms could be better. Also, the ability to build workflows that are not dependent on SharePoint is very desirable. The forms feature just isn’t as functional as the forms for SharePoint."
"This tool is really helpful in reducing a lot of manual work. Its drag and drop components help to create a workflow faster than SharePoint Workflow Designer."
"Our solutions using Nintex has been most successful in automating HR processes because it allows you to easily and rapidly build solutions that conform to the unique business processes for each entity."
"The Vizio-style designer that runs in the browser is, to me, by far the most valuable feature of the solution. It means that the customer doesn’t have to install any client tools to create powerful workflows."
"Easily maintained and customization is quite simple."
"Valuable features include workflows (escalation, reminder, LazyApproval, actions, etc.) and ease of use."
 

Cons

"Sometimes when integrating with third-party tools, we cannot find the proper API and must perform manual work, which requires additional development on our end."
"Deployment with Azure Automation can be challenging at times, though sometimes it is very easy."
"The solution’s user interface could be improved."
"I would also like to see the BPM features from Pega implemented, that have to do with the implementation of AI, and the robotics."
"​Bring all features available from the on-premise product into the cloud version and the workflow error reporting.​"
"There is room for improvement in the user experience in the forms."
"We would like to design parallel workflows and long-running workflows, along with new features for connecting to cloud-based systems."
"The license pricing is too high currently for Nintex Workflow."
"The product’s support for the mobile platform and its ability to handle artificial loads could be better."
"Currently, it's taking quite some time to deploy a package, it needs improvement"
"The tool can be limiting when more complex solutions are required. Improving it to offer greater functionality and less reliance on technical expertise could be beneficial."
 

Pricing and Cost Advice

Information not available
"The enterprise version has some additional features that I would like to use, but the price is not fair."
"Prices for licenses of K2 are high."
"The annual support costs are expensive."
"The product’s price is competitive compared to other vendors."
"Certainly. Notably, in terms of cost, this solution presents a substantial advantage, being approximately forty percent more economical compared to Oracle. It offers flexibility with two deployment options, catering to both cloud and on-premises preferences. Moreover, within each deployment option, there are two variations available. For organizations with limited IT resources and relying on citizen developers—individuals from the business side comfortable with technology—the platform allows for a more hands-on approach. These users can independently implement solutions without extensive coding or custom development. In contrast, the KQ solution at Symantec is adept at addressing the needs of sectors like banking, where extensive custom development is required for seamless integration with existing applications, websites, and ensuring robust security measures."
"It's more suited for enterprise level, not for small or medium-sized businesses (SMBs)."
"Our maintenance costs are reduced."
"There is an initial fee when purchasing and a fee for maintenance afterward."
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Top Industries

By visitors reading reviews
Financial Services Firm
24%
Insurance Company
7%
Comms Service Provider
6%
Energy/Utilities Company
6%
Financial Services Firm
17%
Computer Software Company
14%
Manufacturing Company
11%
Marketing Services Firm
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise6
Large Enterprise25
 

Questions from the Community

What needs improvement with Azure Automation?
Any solution has room for improvement, and this one is no exception.In future updates, I believe more AI functionality could be added to Azure Automation, as AI is becoming increasingly prevalent a...
What is your primary use case for Azure Automation?
Azure Automation is typically used for development for the customer. I develop based on requirements rather than for myself.
What advice do you have for others considering Azure Automation?
I cannot identify the weak points of Azure Automation, as I am a director rather than a developer.I do not use Runbooks with Azure Automation. With only one year of experience and a small requireme...
What is your experience regarding pricing and costs for K2?
Nintex Process Platform is expensive. Prices relate to both features and the professional services necessary due to our lack of an implementation team.
What needs improvement with K2?
There are multiple areas that need improvement. Nintex Process Platform needs integration with other platforms such as Salesforce and other CRM platforms. There should be actions available so we ca...
What is your primary use case for K2?
Our organization is a fertilizer company where we develop workflows regarding processes occurring at the plant. Most of them are safety projects, and a few other projects include off-boarding proje...
 

Also Known As

No data available
K2 blackpearl, K2 Five, Nintex Workflow
 

Overview

 

Sample Customers

1. Adobe 2. BMW 3. Coca-Cola 4. General Electric 5. Johnson & Johnson 6. NBCUniversal 7. Pfizer 8. Samsung 9. Siemens 10. Toyota 11. Verizon 12. 3M 13. Accenture 14. Airbus 15. Allianz 16. American Express 17. AT&T 18. Bank of America 19. Boeing 20. Cisco 21. Dell 22. ExxonMobil 23. Ford 24. General Motors 25. IBM 26. Intel 27. JPMorgan Chase 28. Microsoft (self-use) 29. Nestle 30. Procter & Gamble 31. Shell 32. Walmart
SEA Corp, Omnicom Group, Verizon, STIHL
Find out what your peers are saying about Azure Automation vs. Nintex Process Platform and other solutions. Updated: March 2026.
884,873 professionals have used our research since 2012.