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Birst vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
8.3
Birst offers substantial returns by providing visualization tools that impact the organization through enhanced sales and data access capabilities.
Sentiment score
4.7
Zoho Analytics boosts decision-making, saves time, enhances sales, and offers great value with real-time data and positive feedback.
The integration with Zoho People is particularly important because I can access real-time data at any time, including what's happening in the last minute.
Associate Data Analyst at Monocept
After incorporating Zoho Analytics, now all our decisions come from its reviews.
Pricing Analyst at Transcend
Any time I've integrated customer data using Zoho, I've received great feedback and referrals, and Zoho has gotten me referrals and more customers.
Zoho Analyst BI Consultant at The Digital Monkeys
 

Customer Service

Sentiment score
6.0
Birst's technical support is mixed; praised for responsiveness and customer service but faces challenges with time zones and reliance on forums.
Sentiment score
5.4
Zoho Analytics offers generally effective customer service, though response times and solution completeness can vary based on user experiences.
The support team doesn't have full awareness of the system capabilities.
Senior people and systems analyst at B_labs & Mylo
Zoho support provides assistance through live chat to guide us.
Senior Zoho Developer at a cloud solution provider with self employed
If you need help with any issue you face, you can directly call them.
Senior Software Engineer at Transasia Bio-Medicals Ltd.
 

Scalability Issues

Sentiment score
6.4
Birst's scalability receives mixed reviews; some praise it, while others face challenges, costs, and complexity, yet cloud solutions impress.
Sentiment score
6.3
Zoho Analytics is scalable, managing 1,000 to 2 million records, but needs improvements for better large-scale adaptability.
Zoho Analytics can easily adapt to our needs when they grow, and you don't need much knowledge to adapt it; even basic Excel knowledge is sufficient.
Pricing Analyst at Transcend
You can utilize URL features to redirect users to their records in Zoho CRM or Zoho Desk with just a click.
Software Engineer at Stackbox 360
Zoho Analytics is scalable.
Data Analyst at Mobolution
 

Stability Issues

Sentiment score
6.3
Birst users experience varying stability, with issues during upgrades and large datasets, though some report smooth performance improvements.
Sentiment score
7.2
Zoho Analytics is stable and reliable, with minimal downtime, though some users report challenges with specific features.
A major missing feature compared to Power BI is the ability to create multiple DAX measures or row-level context, which would be useful for showing custom profit and loss statements.
Data Analyst at Mobolution
The stability and reliability of Zoho Analytics have been good over time.
Software Engineer at Stackbox 360
The stability and reliability of the product is crucial for optimal performance.
Software Developer at Cloud Lion
 

Room For Improvement

Birst struggles with performance, customization, UI, visualization features, inefficiencies, and support, requiring enhancements and modernization in various areas.
Zoho Analytics users seek enhanced visual tools, better support, improved AI, connectivity, and pricing, with faster sync times.
The collaborative features of Zoho Analytics have faced one issue: they have tried to reduce the sync time with most Zoho applications, but even with CRM, the sync still takes one hour.
Software Engineer at Stackbox 360
While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations.
Data Analyst at Mobolution
Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
Senior Zoho Developer at a cloud solution provider with self employed
 

Setup Cost

Birst offers market-standard pricing with a subscription model, providing comprehensive solutions and flexibility despite high entry costs.
Zoho Analytics provides cost-effective pricing with flexible billing, competitive against Tableau and Power BI for budget-conscious enterprises.
The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power BI.
Data Analyst at Mobolution
The pricing for Zoho Analytics is actually cheaper than the competitors for the kind of service they provide.
Senior Product Analyst at Bureau
 

Valuable Features

Birst provides scalable data visualization, cloud-based architecture, and integrates ETL, reporting, and dashboards for efficient data-driven decisions.
Zoho Analytics enhances decision-making with customizable dashboards, AI-driven insights, seamless integration, and user-friendly reporting and visualization tools.
The AI called Zia in Zoho Analytics is extremely useful. Whenever I build a chart or dashboard, I can generate a summary of insights using this AI tool, which is very convenient for both leadership and manager level teams to understand the data concepts.
Data Analyst at Mobolution
The best feature is that in the same tool, we can use SQL and business intelligence capabilities.
Associate Data Analyst at Monocept
Regarding integration capabilities, I have found Zoho Analytics' 100+ integrations very effective in consolidating data from various sources.
Business Analyst at a tech consulting company with 51-200 employees
 

Categories and Ranking

Birst
Ranking in Reporting
30th
Ranking in Embedded BI
18th
Average Rating
7.4
Reviews Sentiment
6.8
Number of Reviews
20
Ranking in other categories
No ranking in other categories
Zoho Analytics
Ranking in Reporting
6th
Ranking in Embedded BI
6th
Average Rating
8.2
Reviews Sentiment
6.1
Number of Reviews
35
Ranking in other categories
BI (Business Intelligence) Tools (7th), Data Visualization (7th)
 

Mindshare comparison

As of January 2026, in the Reporting category, the mindshare of Birst is 0.7%, up from 0.2% compared to the previous year. The mindshare of Zoho Analytics is 1.6%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Reporting Market Share Distribution
ProductMarket Share (%)
Zoho Analytics1.6%
Birst0.7%
Other97.7%
Reporting
 

Featured Reviews

SK
Principal Engineering Manager I at a computer software company with 201-500 employees
Offers dashboards and self-service reports. The report performance is very slow.
Dashboards and self-service reports. These are widely used by customers in the EPM domain Most of our customers are interested in dashboards and self-service reports. We are able to offer them these features with this solution. Customer support takes lot of time to get a solution The report…
VR
Data Analyst at Mobolution
Has supported trend analysis and forecasting but needs major fixes in customization and reliability
There are some areas where Zoho Analytics needs improvement compared to Power BI. Uploading and interpreting data inside the interface needs enhancement. While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations. I usually prepare data in Excel before uploading it to Zoho Analytics. The charts in Zoho Analytics are not as customizable as in Power BI. While all chart types are available, they can only be modified at a basic level, not an advanced level. Though trend analysis features are provided, creating anything out of the box is challenging.
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Top Industries

By visitors reading reviews
No data available
Computer Software Company
12%
Manufacturing Company
9%
Comms Service Provider
9%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise7
Large Enterprise12
By reviewers
Company SizeCount
Small Business29
Midsize Enterprise4
Large Enterprise4
 

Questions from the Community

Ask a question
Earn 20 points
What do you like most about Zoho Analytics?
Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
What is your experience regarding pricing and costs for Zoho Analytics?
Compared to other analytic tools, Zoho Analytics is cost-effective. The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power ...
What needs improvement with Zoho Analytics?
For our strategic initiatives, the AI functionality is not useful because it cannot provide requirement-specific insights. It only gives an overview of the report. One major issue I face in Zoho An...
 

Also Known As

No data available
Zoho Reports
 

Overview

 

Sample Customers

Citrix Systems, Jive Software, SunnyD, Toshiba Medical Systems, Cisco OpenDNS, RB, Sunny D, Vertafore
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about Birst vs. Zoho Analytics and other solutions. Updated: January 2026.
881,082 professionals have used our research since 2012.