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Blueriq vs Informatica Intelligent Data Management Cloud (IDMC) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Blueriq
Ranking in Business Process Management (BPM)
34th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
2
Ranking in other categories
No ranking in other categories
Informatica Intelligent Dat...
Ranking in Business Process Management (BPM)
10th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
185
Ranking in other categories
Data Integration (3rd), Data Quality (1st), Business-to-Business Middleware (5th), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
 

Mindshare comparison

As of July 2025, in the Business Process Management (BPM) category, the mindshare of Blueriq is 0.3%, up from 0.2% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 1.2%, down from 1.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Business Process Management (BPM)
 

Featured Reviews

ChrisBiemans - PeerSpot reviewer
Stable platform with valuable case management capabilities
We use Everest Blueriq for a food safety organization, that revolves around automating and managing complex processes critical to ensuring food safety and compliance. It involves monitoring containers for pests and diseases before allowing entry into the EU. The platform plays a vital role in…
Saikat Ghosh - PeerSpot reviewer
Match and merge functionality is still the best but cloud version needs more functionality
There are various areas for improvement in IDMC. Enhancements on basic data management functionality and the UI front, such as multiple templates and improved grid views, would be beneficial. Bulk data management features could be improved from the UI perspective to get to the level of the on prem versions of Informatica MDM. The tool needs to mature but missing small but important features, like restricted dynamic attributes functionality, data inheritance rules in master hierachies, identifiers not being passed in jobs is a drawback.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The biggest benefit of using the product is identifying the issues, enabling a more flexible working method."
"It's helpful in integration, and it can be moved around in SharePoint. So, from the SharePoint View, data integration and reporting, it help a lot in that way."
"The most valuable feature is data discovery. This is the most exciting feature for all of the banks."
"The product is scalable and excellent for enterprise-level organizations."
"A great product enrichment tool."
"The features I find most valuable is the synchronization, verification, functionalities and all the data integration features."
"The scalability of the solution is excellent."
"The governance process was fully manual before, but Axon helped us configure those processes, giving us more visibility, transparency, and control over the data."
"The support is very good."
 

Cons

"The platform's initial setup process could be better."
"The integration could be a bit better. The process is something new."
"The current features are a bit complicated, and we need to write big scripts and test."
"There's certainly room for improvement. One crucial area is generating detailed reports on file statuses. Presently, this is represented visually, often as graphs or charts. Such reporting could offer comprehensive insights into the areas that demand attention and further scrutiny."
"The advertising makes promises about data analytics that it does not keep."
"The UI is terrible and not user-friendly."
"The integration process is not easy."
"It could be improved by including a buffer that saves data when there is a connectivity issue."
"Currently, there are limitations in processing and the interface."
 

Pricing and Cost Advice

Information not available
"I'm not sure about the most recent pricing trends, but I don't believe it's significantly different from PowerCenter. I believe it is nearly the same."
"Informatica MDM's pricing is not cheap but comparable to other vendors."
"Its pricing model can be improved."
"The platform has a premium cost. I rate the pricing as seven out of ten."
"The price is neither too high nor too low."
"A yearly subscription is paid based on the number of people using the solution. Price-wise, it falls under the medium range since it is neither very costly nor too cheap."
"We switched to Informatica PIM because it was cheaper than the Oracle solution. It is cheaper initially, but they will bundle it later. This is what happens in the industry."
"The pricing structure is good, but having to pay for extra drivers to be used in an ICS environment makes me a little nervous."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
17%
Computer Software Company
12%
Manufacturing Company
9%
Insurance Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Everest Blueriq?
The biggest benefit of using the product is identifying the issues, enabling a more flexible working method.
What needs improvement with Everest Blueriq?
The platform's initial setup process could be better.
What is your primary use case for Everest Blueriq?
We use Everest Blueriq for a food safety organization, that revolves around automating and managing complex processes critical to ensuring food safety and compliance. It involves monitoring contain...
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

Blueriq, Aquima
ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
 

Overview

 

Sample Customers

Abn Amro, Aegon, duo, City of Tilburg
The Travel Company, Carbonite
Find out what your peers are saying about Camunda, Automation Anywhere, Apache and others in Business Process Management (BPM). Updated: June 2025.
860,168 professionals have used our research since 2012.