Powered by a sophisticated blend of continuous profiling and real-time targeting, the Certona personalization platform augments behavioral profiles with every interaction. This develops customer insights that fuel intelligent predictions to deliver increasingly individualized experiences as customers engage across touchpoints.
Core to “personalization” is the word “person.” With Evergage’s real-time personalization and customer data platform (CDP), you can systematically understand and interact with each person that visits your site, uses your app or opens your emails - one at a time, “in the moment” and at scale - to deliver a maximally relevant, individualized experience.
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