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Datto Cloud Continuity vs Rubrik comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 15, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Datto Cloud Continuity
Ranking in Cloud Backup
21st
Ranking in Disaster Recovery (DR) Software
17th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Rubrik
Ranking in Cloud Backup
4th
Ranking in Disaster Recovery (DR) Software
5th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
95
Ranking in other categories
Backup and Recovery (4th)
 

Mindshare comparison

As of October 2025, in the Cloud Backup category, the mindshare of Datto Cloud Continuity is 1.0%, down from 1.1% compared to the previous year. The mindshare of Rubrik is 8.6%, down from 10.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Backup Market Share Distribution
ProductMarket Share (%)
Rubrik8.6%
Datto Cloud Continuity1.0%
Other90.4%
Cloud Backup
 

Featured Reviews

JasonGrant - PeerSpot reviewer
The vendor offers a complete turnkey solution for managed service providers
Datto's only shortcoming is RMM. They have a portal-based connection service like ConnectWise, but it does backups and keeps things running. Datto purchased Backupify and Kaseya bought Datto. If they upped the ante in their RMM, I could see them dominating the MSP space. At the end of the day, MSPs are responsible for networks, software, devices, and backup. Datto covers all these functions so they could offer a turnkey MSP solution. There are so many IT companies out there because there are so many ways to become a managed service provider. Datto does it all—RMM, security, network hardware, backup—so you could white-label it, come up with some weird logo on Canva, and open a LinkedIn account, then you're a managed service provider overnight.
AmarpreetSingh - PeerSpot reviewer
Optimal data security and management achieved with smooth deployment and strong support
I plan to expand the number of users for Rubrik in the future. Currently, I have approximately 10 to 12 customers on Rubrik, as we are partners to Rubrik and a service provider, SIS. I am working with large to medium organizations, not small ones. Regarding Artificial Intelligence, Rubrik is in the initial phase, and I am expecting more from them. I can give them seven out of ten for their improvements in that area. I would recommend Rubrik to other organizations because it is easy to install, easy to manage, and very compact in terms of a solution, with good support from Rubrik. These features allow it to match from small scale to large scale customers very easily. The number of people who usually take part in maintenance from my side depends on the customer size. For large customers, we involve four to five people, but for small customers, one person is enough. I rate Rubrik eight out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution has the capability to scale well."
"Datto has strong competition, but they succeeded in linking their service to the device. It's easy for managed service providers to sell and upsell products using their portal and the remote monitoring and maintenance."
"The product's initial setup phase is easy."
"The platform provides a faster backup process."
"The solution's reliability is one of its most valuable features...It is a very stable solution."
"The recovery time objective and recovery point objective were most valuable. It was easy to use, and it was easy to recover a file. I was the head of sales and a product evaluator for an MSSP, so I never had to deal with recovery from ransomware. However, I was confident that if ransomware had occurred, I would only lose a maximum of 59 minutes of data. The files were encrypted."
"Rubrik is highly scalable and is easy to do."
"Instant recovery because it takes about 10 seconds to restore the VM from backup to production"
"The tech support is extremely helpful."
"They have a great PowerShell module and easy mediums to speak to the people who create and enhance them."
"CloudOut, because only blocks are pushed after compression and deduplication, not raw sizing."
"When it comes to saving time managing our backups, Rubrik has saved us a lot of time compared to what we were using. It feels like it has saved us lifetimes of time because the process used to be difficult. It's not just the day to time savings. When something goes wrong, that's where the real time savings comes into play. We are able to get back to where we need to be more confidently and with much fewer steps."
"The management and ease of installation are the most valuable features."
"This is a centralized tool where we are able to schedule backups and perform monitoring."
 

Cons

"The fact that Datto Cloud Continuity is not cheap is one of the aspects that I don't like about the product, making it an area where improvements are required."
"They are now providing the device instead of selling it, while wanting their users to sign a three-year contract, and this is something which my clients don't like...I dislike the fact that signing a three-year contract is required."
"At the time I was using it, I would've focused more on signatures of malicious software in the cloud. I love Datto, and I know they're on the right path, but I probably would've focused more on the operating system update management. When you go from the desk to the cloud or from the server room to the cloud, everything changes. Everything is different. You're not in control of your servers anymore. It is from the Active Directory management perspective and not from the perspective of zero-day attacks or other similar things. At the time, more focus on zero-day attacks and business email compromise (BEC) would've been a better protection factor than just educating about how many of these attacks have occurred."
"The product's scalability features could be even better."
"Datto's only shortcoming is RMM. They have a portal-based connection service like ConnectWise, but it does backups and keeps things running. Datto purchased Backupify and Kaseya bought Datto. If they upped the ante in their RMM, I could see them dominating the MSP space. At the end of the day, MSPs are responsible for networks, software, devices, and backup. Datto covers all these functions so they could offer a turnkey MSP solution."
"I don't have any feedback to provide in terms of features that may be lacking."
"I would like to see more information on encryption with the next release."
"They should give more access to the backend capabilities. From a customer point of view, you do not have access to all the features on the system. You have to engage their support to perform some of the tasks. It would be helpful for an experienced engineer to be able to go and do some of those tasks prior to contacting the support."
"Pricing is something that needs to be considered for improvement."
"I would rate the stability a seven out of ten. There is always room for improvement."
"The deployment and configuration of the backup service is something that could be streamlined a little bit, particularly when you're trying to do a SQL workload. You have to install a backup service on the server. You only have to do it once and then you're done, but you have to do that on every server that you want to protect."
"I don't like Rubrik's user interface because it's not intuitive, and I find it hard to get the information I need."
"The solution needs to be more secure and needs to better protect against ransomware."
"The licensing cost is quite high. That is something that needs to be worked out, because so many times it happens that the team does not have the budget or there are other issues at that time. Cost has become an important factor in deciding whether to continue with the Rubrik solution."
 

Pricing and Cost Advice

"As the company grew from business continuity—or what used to be called business BCDR—they brought on services. Certain services, such as SaaS protection, were a value-add, but you would expect to pay for them. They are not going to be free. It is just the life that you live when you're evaluating software vendors, partners, etc. There is going to be some form of a base offering, and then there are going to be different tiers that you need to get up to a better level."
"I rate the product price an eight on a scale of one to ten, where one is low price and ten is high price."
"Rubrik was probably the most expensive solution but in the long run, it's justified by the value of the data that it protects."
"Rubrik is expensive, but due to its data management capabilities, customers can save a lot by reducing hardware and storage."
"You need to understand what you're getting for the price. You are getting a backup solution, which is state of the art and works absolutely flawlessly. You are getting the storage needed to store your backups. You have all the sexy features that a modern backup solution can provide you, like deduplication, erasure coding, compression, fast execution time, secured data, and top-notch customer support. So, it might be expensive on paper. It's not free, but when you analyze what you are getting and the time you can spend on other stuff, then Rubrik is very cost-efficient."
"The initial setup cost includes support and maintenance costs, followed by a monthly fee."
"It is an expensive product."
"We do perpetual licensing... It was all based on the amount of storage we needed to use. We did a cost analysis compared to Tivoli and it was in line with other solutions."
"It is a great value, but its cost is still a bit high."
"I rate the pricing an eight on a scale of one to ten, where one is low, and ten is high."
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Top Industries

By visitors reading reviews
Computer Software Company
15%
Manufacturing Company
9%
Comms Service Provider
7%
Government
4%
Financial Services Firm
11%
Computer Software Company
11%
Manufacturing Company
10%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise1
Large Enterprise1
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise54
 

Questions from the Community

What is your experience regarding pricing and costs for Datto Cloud Continuity?
I rate the product price an eight on a scale of one to ten, where one is low price and ten is high price.
What needs improvement with Datto Cloud Continuity?
The fact that Datto Cloud Continuity is not cheap is one of the aspects that I don't like about the product, making it an area where improvements are required.
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Also Known As

Datto Cloud Continuity for PCs
No data available
 

Overview

 

Sample Customers

Information Not Available
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about Datto Cloud Continuity vs. Rubrik and other solutions. Updated: September 2025.
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