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Datto Cloud Continuity vs Rubrik comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 15, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Datto Cloud Continuity
Ranking in Cloud Backup
46th
Ranking in Disaster Recovery (DR) Software
31st
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
9
Ranking in other categories
No ranking in other categories
Rubrik
Ranking in Cloud Backup
3rd
Ranking in Disaster Recovery (DR) Software
4th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
96
Ranking in other categories
Backup and Recovery (3rd)
 

Mindshare comparison

As of May 2026, in the Cloud Backup category, the mindshare of Datto Cloud Continuity is 1.2%, up from 1.0% compared to the previous year. The mindshare of Rubrik is 4.5%, down from 10.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Backup Mindshare Distribution
ProductMindshare (%)
Rubrik4.5%
Datto Cloud Continuity1.2%
Other94.3%
Cloud Backup
 

Featured Reviews

TS
Assistant Director, Network Operations at Premier Marine Insurance
Provides enterprise-level protection from ransomware attacks
Speaking about how the product is deployed in my company's business operations, I would say that it is an appliance with a critical infrastructure. In terms of data protection capabilities, the tool's ability to boot a device and have a separate network has saved the day for many of our company's clients who use the solution. If you have a collection of old servers, and if one of the old servers dies, you could be dead in the water if you cannot locally boot a server. Even the new gears in place can have an issue if people are not spending money on robust hardware tools, and replace them. It is necessary to have the local boot options if and when you have a hardware issue. The product brings the most value in the area of virtual boot when it comes to disaster recovery since it can boot up a version of the server from before an incident, which is helpful and allows your company to have a lower RPO or recovery point objective. It makes a big difference if you can have an RPO in hours rather than in days. The image-based backup functionality has revolutionized and impacted our company recovery time objectives since we deal in hours and not in days. The interface of the product is intuitive. I like the product's functionality that provides the ability to see everything at a glance, along with the alerting feature. Maintenance is required since certain drives die at times. In general, maintenance is required to deal with dead RAMs and hard drives. The former clients with small offices and the old Linux servers that used to die in production used to boot such servers with the help of Datto Cloud Continuity. The aforementioned process allows the clients to continue running their business while buying time to get replacement hardware, making a big difference that helps them reduce potential data loss or downtime. The local boot provided by the product saved the day for many of our company's clients. I recommend the product to those who plan to use it. Though the tool is not inexpensive, it provides enterprise-level protection from ransomware. I rate the overall tool a nine out of ten.
KB
Information Technology Specialist at LIGHTHOUSE DOCUMENT TECHNOLOGIES, INC
Technical support has improved my data management process but I encounter GUI and cost challenges
The solution is available in the Azure Marketplace, but approaching directly is more cost-effective. The Marketplace approach incurs additional platform and reporting costs. We initially built Rubrik at host level and DB level. We encountered latency issues when reverting back, with numerous snapshots available. This resulted in increased costs and occupied spaces. I performed manual deletion of snapshots and verified with the Rubrik team for confirmation. The GUI reporting functionality lacks flexibility. For instance, obtaining specific server reports considering drive space and backup quantities is not possible, as it only provides overall reporting.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The data recovery of the solution is very good."
"The solution's reliability is one of its most valuable features...It is a very stable solution."
"The recovery time objective and recovery point objective were most valuable. It was easy to use, and it was easy to recover a file. I was the head of sales and a product evaluator for an MSSP, so I never had to deal with recovery from ransomware. However, I was confident that if ransomware had occurred, I would only lose a maximum of 59 minutes of data. The files were encrypted."
"When you compare it to other systems that require a fat client to be installed or to have several VMs setup just to configure the system, Datto stands head and shoulders above."
"Very friendly, since it visually facilitates the control and administration of the backups."
"The product's initial setup phase is easy."
"Datto has strong competition, but they succeeded in linking their service to the device. It's easy for managed service providers to sell and upsell products using their portal and the remote monitoring and maintenance."
"The solution has the capability to scale well."
"The time it takes to manage Rubrik across our entire multi-site environment takes considerably less time than it has taken in the past to manage a single location."
"It has the ability to test DR in a controlled, inexpensive way and to restore between environments."
"Rubrik has allowed our Managed Backup product to be elevated from a home-brewed concoction of free backup products wrapped in our special glue to a modern, intelligent, single-pane-of-glass orchestration engine."
"Drives the back-end through a powerful, well-documented API."
"I would estimate that Rubrik recovery testing saves us 80% in time as compared to our prior solution."
"My advice would be in the form of a question. If you have the money to purchase Rubrik, the real question is do you want success? Do you want it to work? Because if you want it to work and you want it to be easy — I don't know if Rubrik has won awards for support and service, although I feel like they should have — if you want that support for the few times that you need it, then you go with Rubrik."
"I would rate this solution 10 out of 10."
"When we were using our old backup we had approximately 40 incidents per week, with Rubrik we might only have two or three incidents per week."
 

Cons

"The product's scalability features could be even better."
"Right now the appliances have a functional limit of 50 protected servers each."
"I don't have any feedback to provide in terms of features that may be lacking."
"Datto chose to build their own cloud, instead of leveraging AWS, Azure or GCP. It looks, feels and behaves like a beta product (lacks maturity)."
"At the time I was using it, I would've focused more on signatures of malicious software in the cloud."
"The fact that Datto Cloud Continuity is not cheap is one of the aspects that I don't like about the product, making it an area where improvements are required."
"At the time I was using it, I would've focused more on signatures of malicious software in the cloud. I love Datto, and I know they're on the right path, but I probably would've focused more on the operating system update management. When you go from the desk to the cloud or from the server room to the cloud, everything changes. Everything is different. You're not in control of your servers anymore. It is from the Active Directory management perspective and not from the perspective of zero-day attacks or other similar things. At the time, more focus on zero-day attacks and business email compromise (BEC) would've been a better protection factor than just educating about how many of these attacks have occurred."
"I don't have any feedback to provide in terms of features that may be lacking."
"The main pain points we experienced was the stability of the system. We received a lot of instability when we have upgraded from a certain version to a new version."
"I would like to see the entire Office 365 product suite backed up by Rubrik. For instance, they do SharePoint and Exchange online, but they don't back up Microsoft Teams. So, I would like to see more of the Office 365 suite added into their backup capabilities."
"There is room for improvement through a further extension of their Office 365 backup platform. In addition, it's still a bit cost-prohibitive to backup NAS. Those would be the two primary areas for improvement."
"I would like to have a built-in index searching ability of files/system files within the Rubrik interface to determine if a file or item exists, rather than just recovering it, and then doing a search for the file afterwards."
"Improving PowerShell integration would greatly simplify Rubrik management."
"I don't like Rubrik's user interface because it's not intuitive, and I find it hard to get the information I need."
"I would like a way to set monthly backups on a certain date and time."
"Rubrik can only leverage cloud storage for archiving and has no cloud failover."
 

Pricing and Cost Advice

"As the company grew from business continuity—or what used to be called business BCDR—they brought on services. Certain services, such as SaaS protection, were a value-add, but you would expect to pay for them. They are not going to be free. It is just the life that you live when you're evaluating software vendors, partners, etc. There is going to be some form of a base offering, and then there are going to be different tiers that you need to get up to a better level."
"I rate the product price an eight on a scale of one to ten, where one is low price and ten is high price."
"The initial setup cost includes support and maintenance costs, followed by a monthly fee."
"Rubrik is not cheap. Hopefully, you can archive your data on cheap storage to keep the investment minimal."
"Rubrik is expensive, but due to its data management capabilities, customers can save a lot by reducing hardware and storage."
"The solution is expensive for small businesses."
"We do perpetual licensing... It was all based on the amount of storage we needed to use. We did a cost analysis compared to Tivoli and it was in line with other solutions."
"We pay annually for the license for Rubrik. There are no additional costs. Initially, we needed to set it up, negotiate and finalize the offer."
"Rubrik is not the cheapest solution, but we've been happy with the time savings that we have seen. At least from what we have spent so far, we have been happy with the return on investment."
"There is just one cost, and it includes software and hardware. So, everything is included. It is better than other solutions in terms of cost. We also have Dell EMC Avamar in our environment, and we have to pay for the hardware and data domain. We also have to pay for the software license for the data protection suite. So, based on my calculations, I find Rubrik cheaper, and we are also getting good performance."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Computer Software Company
10%
Outsourcing Company
7%
Construction Company
6%
Financial Services Firm
13%
Manufacturing Company
9%
Computer Software Company
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise1
Large Enterprise1
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise55
 

Questions from the Community

Ask a question
Earn 20 points
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Also Known As

Datto Cloud Continuity for PCs
No data available
 

Overview

 

Sample Customers

Information Not Available
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about Datto Cloud Continuity vs. Rubrik and other solutions. Updated: April 2026.
893,221 professionals have used our research since 2012.