Dell PowerStore vs Pure Storage FlashBlade comparison

Dell Technologies and Pure Storage are both solutions in the All-Flash Storage category. Dell Technologies is ranked #1 with an average rating of 8.8, while Pure Storage is ranked #16 with an average rating of 9.0. Dell Technologies holds a 17.3% mindshare in AFS, compared to Pure Storage’s 1.8% mindshare. Additionally, 97% of Dell Technologies users are willing to recommend the solution, compared to 97% of Pure Storage users who would recommend it.

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Executive SummaryUpdated on Sep 18, 2024

Pure Storage FlashBlade and Dell PowerStore are competitive storage solutions. Pure Storage FlashBlade offers an edge with pricing and support, but Dell PowerStore excels in features according to user reviews, making it a more compelling choice for those who prioritize functionality over cost.

Features: Pure Storage FlashBlade has high performance, scalability, and ease of management. Dell PowerStore provides data reduction capabilities, flexible architecture, and advanced data services. Dell PowerStore offers a broader feature set and is generally preferred for its comprehensive functionalities.

Room for Improvement: Pure Storage FlashBlade needs better integration with third-party applications, enhanced analytics, and more frequent software updates. Dell PowerStore can improve its documentation, increase software update frequency, and refine user experience. Dell PowerStore's issues are more about refinement than functionality gaps.

Ease of Deployment and Customer Service: Pure Storage FlashBlade has a straightforward deployment process and prompt customer support. Dell PowerStore also offers easy deployment but with occasional complexities in initial configuration, though its customer service efficiently resolves issues. Both systems provide solid deployment experiences with commendable customer assistance.

Pricing and ROI: Pure Storage FlashBlade has competitive pricing and significant ROI with lower operational costs. Dell PowerStore, despite higher initial setup costs, delivers excellent ROI due to its advanced features and performance reliability. Pure Storage FlashBlade is preferred for cost-effectiveness, while Dell PowerStore's ROI justifies its premium pricing.

To learn more, read our detailed Dell PowerStore vs. Pure Storage FlashBlade Report (Updated: April 2025).

Buyer's Guide

Dell PowerStore vs. Pure Storage FlashBlade

April 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of May 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 0.8% compared to the previous year. The mindshare of Dell PowerStore is 17.3%, up from 16.0% compared to the previous year. The mindshare of Pure Storage FlashBlade is 1.8%, down from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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Brian Ricci

President at Pinnacle Computer Services, Inc.

It's constantly enhanced and has impressive reliability and data compression

The maintenance is a bit expensive. The service and support are there for three years, but after the third year, it is pretty pricey for renewal. I hope Dell addresses that. Everything is pricey these days anyway. It is not like the old days of Compellent. We used to be able to see the metrics for our customers. On Compellent, we could look up that customer and see all the metrics. That is not allowed for us now. We cannot do that anymore. I have to be explicitly allowed by the customer to do that, and some companies' security does not allow that.

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Eric Black

Solutions Architect at Recovery Point Systems

The ability to leverage multi-tenancy along with immutability is a huge benefit for us

The only thing I feel FlashBlade is missing is the SOS API. If it had SOS API, that would put it well over the top. Veeam Backup specifically has started to streamline their API, and they are doing that with SOS API. They have optimized it. Any of the S3 devices out there that support this SOS API can have far more API calls at once. On our side, that translates to better restoration. With SOS API, it can leverage far more restorations at a single given time or read from the device in simple terms. That results in maximizing the output and throughput from the device itself.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable feature of this solution is its ease of use."

"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."

"The high availability of the product is the most valuable feature."

"The duplication algorithm allows us to get a lot more use out of less storage. We're running a five terabyte array right now and we're running probably about 30 terabytes on it. So the duplication rate is pretty phenomenal, without a cost to performance. It still runs pretty smoothly."

"The database workloads are pretty fast because I frequently move data from here to there."

"The solution is scalable."

"The most valuable feature of this solution is reliability."

"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."

More Pure FlashArray X NVMe pros

"It's really good, price-wise. It's cost-effective."

"This solution is very useful to us as we use it internally for all of the services that we need. We use it as a lab and we showcase new technology to the customers and how it can help them going forward."

"The administration tools take advantage of machine learning and make recommendations to the admins, and that makes the administration easier."

"The stability has been excellent."

"Dell PowerStore has helped us consolidate the data into small boxes."

"Dell PowerStore is a price performance product positioned as mid-range, making it the best fit for our needs."

"The thing that I appreciate the most about Dell PowerStore is how easy it is to upgrade; the upgrade process is very simple, and I really appreciate how easy it is to connect my hosts to Dell PowerStore, as the environment automatically detects new fiber channel HBA ports for all the hosts that we connect to."

"The most valuable features of Dell PowerStore are the resilience, scalability, flexibility of expansion, and ease of managing the entire solution including the servers and storage."

More Dell PowerStore pros

"The product is scalable and easy to expand."

"The initial setup is pretty quick."

"The snapshots, replication, and the ability to have immutable blades are the most valuable features. You're putting data snapshots out in those blades, and they cannot be touched. Its performance is great."

"Pure Storage FlashBlade is user-friendly. It's replication feature is great because it has active replication and active DR. That's the beauty of the product. It's a perfect solution for block storage."

"I like its size. It is smaller than the other competitors. We can plug in many blades, and we can have data up to one terabyte."

"Using this solution has made our backups more reliable."

"It performs well and it is also very fast."

"The tool's most valuable features are data warehousing, speedy recovery, and analytics. Its latest release is cost-effective."

More Pure Storage FlashBlade pros

Cons

"In the future, I would like to see integration with enterprise backup systems."

"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."

"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."

"Our use cases require more multi-tenant capabilities and additional VLAN interfaces for separating different customers. We currently use it to provide storage, sometimes shared storage, to different customers, but it is less flexible in comparison to a dedicated solution."

"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."

"There are some challenges with data encryption and reduction."

"Adding some functions to the product would be beneficial."

"Maybe the price can be reduced since the solution is very expensive."

More Pure FlashArray X NVMe cons

"Other products have better management and analytics features."

"The replication part needs improvement, particularly the integration of RecoverPoint."

"It doesn't support SSD or Flash."

"The product can improve by offering AI-based functionalities to users...Dell PowerStore's throughput limit of the boxes can be improved."

"It was very new when we first deployed it a year ago. Even the upgrade processes and knowing what to expect, as well as documentation, could be more robust."

"Dell PowerStore currently only allows us to copy data from our main production system to the disaster recovery site."

"The biggest area in PowerStore that needs improvement is the overall visibility within the ESX environment."

"Could use some additional automation."

More Dell PowerStore cons

"I want efficiency. FlashBlade doesn't have efficiency now."

"They need better integration with public clouds along with a better hybrid solution."

"I would like to see more monitoring capability included in the next release of this solution."

"We haven't been able to use much of the cloud area of Pure Storage. We have a storage server and it would be better if it could integrate with other cloud features of this solution."

"The Pure Storage Orchestrator is our biggest pain point at the moment. If we can have more say in future developments of feature sets that we will need to support for our use case, that would be pretty beneficial to us."

"To improve FlashBlade, some analysts suggest enhancing its handling of relational database management systems and SQL queries."

"File storage needs a lot of improvement. Mainframe connectivity also needs improvement because it requires additional components to be integrated with Pure Storage FlashBlade. If you want to keep your backup data, then this becomes an even more expensive solution because Pure Storage FlashBlade will not be able to meet your backup needs."

"It would be beneficial if the layer could support the S3 protocol and be container ready in the next release."

More Pure Storage FlashBlade cons

Pricing and Cost Advice

"Our licensing fees are $500,000+ USD."

"The product is expensive."

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."

"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."

"We pay approximately $50,000 USD per year in licensing fees."

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."

"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."

"Given its price, Pure is not the first option."

More Pure FlashArray X NVMe pricing and cost advice

"It is easy to work with Dell from the licensing perspective."

"Dell PowerStore is more expensive than Dell EMC Unity All Flash. Dell PowerStore's performance metrics were way higher than what Dell EMC Unity All Flash offered."

"It is expensive compared to one of its competitors."

"Dell PowerStore charges for the hardware warranty every three years. The price will depend on the storage model or how much hardware it has."

"I rate the price of Dell PowerStore a seven out of ten."

"The solution's price was comparable to other products for the use case, size, and setup."

"As compared to others, PowerStore is cheaper."

"The solution’s pricing is always too high."

More Dell PowerStore pricing and cost advice

"The price of this solution could be made more affordable."

"Licensing fees are paid yearly."

"It's a costly solution, but Pure Storage FlashBlade doesn't require additional licenses. All of the software is combined into one bundle."

"Support is a separate line item. Support is a different cost, but whatever your support is now, that's what you're going to pay forever. If your support's $100 today, six years from now it's $100. It doesn't fluctuate unless you upgrade it, or change it, etc."

"The price could be cheaper."

"In my opinion, we have paid the right price for the product. I don't think that it is too much or too little."

"Our customers have seen a reduction in TCO."

"Pure Storage FlashBlade is a hardware appliance, and it's very expensive if you compare its price with other solutions. You can get the same features and benefits from its competitor, VAST Data, but for half the price of Pure Storage FlashBlade."

More Pure Storage FlashBlade pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

15%

Financial Services Firm

11%

Manufacturing Company

11%

Government

Computer Software Company

18%

Manufacturing Company

10%

Financial Services Firm

Government

Educational Organization

25%

Computer Software Company

12%

Financial Services Firm

10%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

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What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...

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What do you think about Dell EMC PowerStore? Is it actually a new product?

PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...

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How does Dell's EMC PowerStore compare with its EMC Unity XT?

Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...

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What's the difference between DELL EMC Powerstore and Powermax NVMe?

Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...

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What do you like most about Pure Storage FlashBlade?

The tool's most valuable feature is its fast performance, especially in handling snapshots. It helps during power out...

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What is your experience regarding pricing and costs for Pure Storage FlashBlade?

The pricing for FlashBlade is between cheap and moderate. FlashBlade is worth the money due to the experience and per...

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What needs improvement with Pure Storage FlashBlade?

Its configuration should be easier. There should be easier language for the configuration.

See all answers

Comparisons

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 18% of the time

IBM FlashSystem vs Pure FlashArray X NVMe

Compared 11% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 9% of the time

Dell Unity XT vs Pure FlashArray X NVMe

Compared 7% of the time

Dell PowerMax vs Pure FlashArray X NVMe

Compared 6% of the time

More Pure FlashArray X NVMe Competitors

HPE Alletra Storage vs Dell PowerStore

Compared 14% of the time

Dell Unity XT vs Dell PowerStore

Compared 14% of the time

Dell PowerVault vs Dell PowerStore

Compared 9% of the time

IBM FlashSystem vs Dell PowerStore

Compared 9% of the time

More Dell PowerStore Competitors

Dell PowerScale (Isilon) vs Pure Storage FlashBlade

Compared 21% of the time

VAST Data vs Pure Storage FlashBlade

Compared 11% of the time

Red Hat Ceph Storage vs Pure Storage FlashBlade

Compared 11% of the time

MinIO vs Pure Storage FlashBlade

Compared 10% of the time

DDN IntelliFlash vs Pure Storage FlashBlade

Compared 2% of the time

More Pure Storage FlashBlade Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

May 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

Dell PowerStore

May 2025

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Buyer's Guide

Pure Storage FlashBlade

May 2025

Download Pure Storage FlashBlade product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

PowerStore

No data available

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Dell PowerStore stands out for its high performance, flexibility, and easy integration with VMware. It offers notable data compression and deduplication capabilities while providing powerful NVMe support and machine learning to optimize IT operations.

Dell PowerStore is designed to offer a comprehensive approach to IT infrastructure by enhancing performance and simplifying management. It is particularly suitable for companies that require scalable solutions to increase compute or capacity independently. Featuring built-in intelligence, PowerStore allows efficient storage consolidation and reduced footprint, while integration with CloudIQ enhances monitoring and analytics. However, there are areas for improvement, such as stability, enterprise features, and the user interface. Pricing is high, and support responsiveness needs attention. Organizations primarily use PowerStore for VMware environments, storage, and data protection, supporting high-performance databases and VMware workloads. It is utilized in data centers for disaster recovery and hybrid setups.

What are the key features of Dell PowerStore?

Flexibility: Independently scales compute or capacity
High Performance: Offers powerful NVMe support and machine learning
Integration: Easily integrates with VMware
Data Efficiency: Provides data compression and deduplication
Simplified Management: Built-in intelligence for efficient storage management

What benefits should users consider?

Performance Optimization: Enhance IT operations with machine learning
Scalability: Increase compute or storage capacity as needed
Integration Potential: Improve efficiency with VMware and CloudIQ
Data Protection: Reliable for disaster recovery and hybrid environments

In industries like IT, finance, and healthcare, Dell PowerStore supports efficient data management and enhances infrastructure performance. Organizations leverage it to manage extensive data, streamline virtualization processes, and facilitate migration from legacy systems, while integrating cloud and on-premises infrastructures for improved operations.

Dell Technologies

FlashBlade is the industry’s most advanced scale-out storage for unstructured data, powered by a modern, massively parallel architecture to consolidate complex data silos (like backup appliances and data lakes) and accelerate tomorrow’s discoveries and insights.

Pure Storage

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Information Not Available

ServiceNow, Mercedes-AMG Petronas Motorsport, Dominos, Man AHL

Buyer's Guide

Dell PowerStore vs. Pure Storage FlashBlade

April 2025

Free Report: Dell PowerStore vs. Pure Storage FlashBlade

Find out what your peers are saying about Dell PowerStore vs. Pure Storage FlashBlade and other solutions. Updated: April 2025.

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