Domo vs Oracle Analytics Cloud comparison

Domo and Oracle are both solutions in the BI (Business Intelligence) Tools category. Domo is ranked #4 with an average rating of 7.8, while Oracle is ranked #13 with an average rating of 8.0. Domo holds a 3.4% mindshare in BIT, compared to Oracle’s 1.2% mindshare. Additionally, 85% of Domo users are willing to recommend the solution, compared to 77% of Oracle users who would recommend it.

Domo

Read 48 Domo reviews

6,185 Views
4,144 Comparison Views

85% willing to recommend

Oracle Analytics Cloud

Read 28 Oracle Analytics Cloud reviews

3,593 Views
2,300 Comparison Views

77% willing to recommend

Domo

Oracle Analytics Cloud

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

Domo and Oracle Analytics Cloud compete in the analytics and business intelligence category. Domo is favored for its rapid prototyping and user-friendly approach, while Oracle Analytics Cloud is preferred by larger enterprises due to its strong data visualization and integration capabilities.

Features: Domo offers rapid prototyping, user-friendliness, and extensive data connectors, enhancing data handling ease from multiple sources. It is valued for its ETL capabilities, allowing flexible data transformation. Oracle Analytics Cloud provides robust data visualization and consolidation, seamless integration with existing infrastructures, and advanced analytics and machine learning for deep insights.

Room for Improvement: Domo faces challenges with large data sets, and its visualization options are less advanced, impacting scalability and analytics depth. Integration capabilities and technical support lack agility. Oracle Analytics Cloud's complexity and cost are concerns, with users seeking improved machine learning features, more intuitive interfaces, and enhanced data handling flexibility.

Ease of Deployment and Customer Service: Domo supports on-premises and hybrid cloud deployment, with responsive yet sometimes overstretched support services post-deployment. Oracle Analytics Cloud offers cloud and hybrid deployment, with noted slower technical support and initial setup challenges, although customer service is generally knowledgeable.

Pricing and ROI: Domo is considered expensive but offers significant ROI and has a flexible pricing structure beneficial for negotiations, yet its cost may deter smaller companies. Oracle Analytics Cloud is also costly yet delivers strong ROI for enterprises willing to invest in its comprehensive capabilities, although its pricing can discourage cost-sensitive users.

To learn more, read our detailed Domo vs. Oracle Analytics Cloud Report (Updated: March 2026).

Buyer's Guide

Domo vs. Oracle Analytics Cloud

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Domo

Ranking in BI (Business Intelligence) Tools

4th

Ranking in Data Visualization

5th

Average Rating

7.8

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Data Integration (15th), Business Performance Management (5th), Reporting (4th)

Oracle Analytics Cloud

Ranking in BI (Business Intelligence) Tools

13th

Ranking in Data Visualization

10th

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of March 2026, in the BI (Business Intelligence) Tools category, the mindshare of Domo is 3.4%, down from 7.4% compared to the previous year. The mindshare of Oracle Analytics Cloud is 1.2%, down from 2.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Mindshare Distribution
Product	Mindshare (%)
Domo	3.4%
Oracle Analytics Cloud	1.2%
Other	95.4%

BI (Business Intelligence) Tools

Featured Reviews

Ruban Prasanna Dass SP

Assistant Manager at a tech services company with 10,001+ employees

Have improved workflow efficiency through custom reports but encountered formatting limitations

The downsides of Domo are that we don't have a feature in the same column. When data comes in a time format, text format, and number format, we cannot segregate and create conditional formatting in that column. If in the future they develop this feature, it will benefit more users. Domo requires maintenance on my end, such as updates. I am maintaining some dashboards on a weekly basis and monthly basis daily reports. Because we need to upload in SFTP, we cannot schedule or auto-schedule due to rate purposes. We manually handle the data sets. If there were an option to reduce the cost, it would be easier to access.

Read full review

DavidMalizia

Head Of Data And Ai at a tech services company with 11-50 employees

Data projects have grown rapidly and support complex analytics and quick dashboard delivery

Some things that could be improved in Oracle Analytics Cloud is definitely the way it works. In some cases, for example, if you want to create analytic functions such as the percentage of a measure over another, which is a straightforward question you might ask, it appears simple to do, but the result is not what you expect. I would make it more user-friendly in terms of creating new measures. The measure creation feature could be improved. In terms of functionality, there are not many functions that are completely missing. There is one aspect that if you compare it with Power BI from Microsoft, which works completely in memory and therefore puts everything in memory to allow many calculations on the fly on what is in memory, that is missing, but it is architecturally different and would not be possible to ask for something like that. Some time features and time series analysis functions could be improved. Calculating a year ago and previous period functions could definitely work with some improvement.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The ease of use, overall, is one of the valuable features, as is the ease of setup. Other than making sure IT was aware of, and agreed with our proceeding, we did not need IT for any of the setup. The ease of setup is more valuable than you might think. The ease of configuring the security policies, setting up groups, and setting up personalized data permissions so that only certain people can see certain data — that stuff is amazing... Domo really is extraordinarily full-featured, but it's really easy to use."

"The best thing is that the data storage is pretty much free. I can store as much data as I want, from different sources."

"In Workbench 5, they have come up with a very useful feature called Upsert. When you're pushing data into the data set, if the data is already available it will update the data, and if that the data is not there it will insert it. That is a beneficial feature that they introduced in the latest version."

"We've worked with all the features of Domo. Among the most important are Pivot and Sumo Cards. We can use drill-down from the top-most level with a click, generating charts."

"We have found securing data valuable because it allows us to provide information without identifying individuals."

"It has the best GUI. And it already has an ETL tool embedded in it..."

"The dashboard is the most valuable feature and allows for customization to create and share reports."

"When it comes to Domo, we have one platform for data integration as well as for data modeling, transformations, and creating visualizations such as charts, graphs, and cards, which is beneficial because in Power BI we have multiple modules for these functions."

More Domo pros

"The best feature may be data flow, which is used to prepare and clean data."

"The features that I find to be the most valuable are the BAS (Business Analytics), the Narrate feature, and the auto-visualization."

"It has the best feature for data augmentation."

"The specific capability I find important in Oracle Analytics Cloud is that it allows the basic user to easily drag and drop data. I also like that the solution allows the user to decide what to measure and what to see in the reports."

"I have found that the scalability quality of Oracle Analytics Cloud works extremely well."

"Data preparation is fantastic and fast. We were able to use multiple data sources and prepare the data quickly."

"Oracle Analytics Cloud's most valuable feature is its visualization."

"A valuable feature is the speed of the solution."

More Oracle Analytics Cloud pros

Cons

"Domo has moved to a consumption pricing model, which can be both advantageous and challenging."

"It is very difficult too, if we do have specific requests or errors that we can't get figure out - especially when it comes to the development platform, developing custom connectors or doing any kind of API work, custom cards - in that there's a lag in the response time."

"If your ETL runs more than 24 hours, it always fails because we are logging a lot of historical data, and there is a restriction on the amount of data (in rows) that you can run. The technical support has not found a solution for this yet."

"Their STK is not up to date and you can't access it on their website. They have a private STK to access resources in Domo."

"In Tableau, you can create virtually any kind of visualization. Based on your creativity, you can create a visualization on a human body structure, you can create a visualization on anything that you want. But Domo is limited to a few kinds of visualization views: standard things like bar, pie, and some other charts... I would like to see them add new views for presenting the data in the visualization space."

"If Domo had a Copilot feature, you could interact with the graphs and talk to the graphs and tables."

"The ETL way of storing is not up to mark. You have to rely on the naming convention that you're using in Domo because there are no folder systems where you can collate all your workflows and put them into separate folders. A folder system should be there so you can easily identify how you are working. Once you want to make some changes to your ETL, then you can see the whole lineage, identifying what is there and not there."

"One of the biggest problems is that end users require a license to run their own reports and dashboards, which are fairly expensive."

More Domo cons

"The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment."

"The migration of older dash tools from the classic interface of Oracle BI prior to OAS launch to the newer Data Visualization and Oracle Analytics Cloud interfaces, including dashboards and metadata, is currently a cumbersome process. Improvements in this area would be highly beneficial. Additionally, the administration of the cloud, particularly the startup of services and linking of the WebLogic server and integrated components, takes longer than desired. In today's enterprise landscape, waiting forty minutes for the server to be operational is quite lengthy; ideally, this process should take a maximum of four minutes. It would be excellent to incorporate metadata management as an integral part of the Oracle Analytics Cloud. When dealing with integrated data from various sources, tracking data lineage and the entire data life cycle, from sources to report development and the mapping of reports to specific dashboards, should be seamlessly managed within the Oracle Analytics Cloud. This would eliminate the need for additional tools. Drawing a comparison, tools like Tableau have a feature enabling metadata management, making it easier to trace the complete data lineage of reports. Managing over seven hundred and thirty-six business dashboards, the metadata management capability within Tableau simplified the process of understanding how reports were developed, including details like associated tables, users, linked views, materialized views, data segmentations, ETL jobs, and the data warehouse stages. Enhancing metadata tracking within the Oracle Analytics Cloud layout would facilitate easy and practical management of the complete data life cycle, encompassing user accessibility and report permissions."

"The product should improve its user interface. It should be welcoming and modern. Developers should also find it easier to build data models. Oracle Analytics Cloud needs to have better visualizations and more options in the marketplace."

"At this time, dataflows cannot be shared, but I think that this should be enhanced."

"The interfaces could be improved and some in-memory operations could be built in."

"One of the major issues is that Oracle Analytics Cloud is not user-friendly, requiring skilled people with proper certifications to work with it successfully."

"The scalability has room for improvement."

"Sharing dataflows is not possible at this time, and the custom chart functionality is not available."

More Oracle Analytics Cloud cons

Pricing and Cost Advice

"I believe that the investment in Domo was worthwhile because it allowed for the organization to jump in quickly, with little training. There are different plans available based on the requirements."

"Because it's software as a service, it's more expensive on the face of it. But there are a lot of variables. I don't have to pay for servers or for infrastructure. I don't have to pay labor for my IT organization to set up or maintain the environment. I don't have to pay for them to upgrade the software, and test it, etc., because when it rolls out, it is transparent and seamless for us. But, because of that, it costs more, I imagine, than Sisense, or Yellowfin, or Power BI. A lot of those make it sound like they're inexpensive, but when you add in all the hidden costs and all of the overhead, it's probably comparable."

"It is on the pricier end."

"I think it is reasonable."

"I'm not sure about pricing, but I believe Domo is quite costly. Prior to joining this organization, I had a Domo license with my former employer and I think that license was around $500 to $600 annually. That was for a single license. I think it varies, depending on the organization that is acquiring Domo."

"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."

"Domo has more than one licensing model. You can choose between the yearly subscription and the per-user licensing model. The tool is flexible in terms of licensing. As for the cost, Domo is an end-to-end BI tool so its pricing is a little higher than other players in the market, for example, non end-to-end BI tools such as OBIEE and Tableau specific only for business intelligence and presenting data to the end users, unlike Domo which handles everything. You want to get Domo as an integration tool, an ETL tool, etc. As the tool is end-to-end, its cost is always going to be a little higher than other BI tools, but it's worth paying because you won't have to spend extra for other activities. After all, Domo can do those activities."

"It started out at about $600 a seat. However, then as we started to grow, it scaled that down to about $330 or 3$50 a seat, if I'm not mistaken."

More Domo pricing and cost advice

"I would rate it a five out of five in terms of the value received for the price charge."

"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."

"A highly cost-effective solution"

"It is an expensive platform."

"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."

"We pay on a monthly basis and it is $10 per user each month."

"The tool's pricing is not unreasonable or non-competitive."

"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."

More Oracle Analytics Cloud pricing and cost advice

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Top Industries

By visitors reading reviews

University

10%

Manufacturing Company

Financial Services Firm

Computer Software Company

Government

12%

Financial Services Firm

Manufacturing Company

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	16
Midsize Enterprise	13
Large Enterprise	20

By reviewers
Company Size	Count
Small Business	13
Midsize Enterprise	7
Large Enterprise	11

Questions from the Community

What is your experience regarding pricing and costs for Domo?

My experience with pricing, setup cost, and licensing is that there was very little.

See all answers

What needs improvement with Domo?

I'm not sure how Domo can be improved overall, as it's a really good experience.

See all answers

What is your primary use case for Domo?

My main use case for Domo involves building different tables and different cards so I can look at different data points. A quick specific example of a table I have built or a data point I often loo...

See all answers

Which Oracle product is better - OBIEE or Analytics Cloud?

Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...

See all answers

What do you like most about Oracle Analytics Cloud?

The ability to quickly search for and access relevant data is crucial.

See all answers

What is your experience regarding pricing and costs for Oracle Analytics Cloud?

Pricing for Oracle Analytics Cloud works with how much you want it to cost. We have clients who have bought large amounts of Oracle and the price per product has gone down massively because they bo...

See all answers

Comparisons

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Compared 26% of the time

Microsoft Power BI vs Domo

Compared 24% of the time

QlikView vs Domo

Compared 2% of the time

Julius AI vs Domo

Compared 2% of the time

Qlik Sense vs Domo

Compared 2% of the time

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Microsoft Power BI vs Oracle Analytics Cloud

Compared 10% of the time

Oracle OBIEE vs Oracle Analytics Cloud

Compared 8% of the time

Tableau Enterprise vs Oracle Analytics Cloud

Compared 7% of the time

SAP Analytics Cloud vs Oracle Analytics Cloud

Compared 6% of the time

Qlik Sense vs Oracle Analytics Cloud

Compared 4% of the time

More Oracle Analytics Cloud Competitors

Product Reports

Buyer's Guide

Domo

March 2026

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Buyer's Guide

Oracle Analytics Cloud

March 2026

Download Oracle Analytics Cloud product report

Also Known As

corda

Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV

Overview

Domo is a cloud-based, mobile-first BI platform that helps companies drive more value from their data by helping organizations better integrate, interpret and use data to drive timely decision making and action across the business. The Domo platform enhances existing data warehouse and BI tools and allows users to build custom apps, automate data pipelines, and make data science accessible for anyone through automated insights that can be shared with internal or external stakeholders.

Find more information on The Business Cloud Here.

Domo

Oracle Analytics is a complete platform with ready-to-use services for a wide variety of workloads and data.

Oracle Analytics allows businesses to add AI and machine learning capabilities to any application—and as part of our integrated suite of cloud services to comply with data security and connected without disrupting business operations.

Offering valuable, actionable insights from all types of data—in the cloud, on-premises, or in a hybrid deployment—Oracle Analytics empowers business users, data engineers, and data scientists to access and process relevant data, evaluate predictions, and make quick, accurate decisions.

Oracle Analytics Cloud Features

Oracle Analytics Cloud has many valuable key features. Some of the most useful ones include:

Intelligent search
Smart data discovery
Smart data preparation
Natural language
Auto suggest
Visualization
Dashboarding
Global transformation policies
Smart collaboration
Integrated data science
Enterprise architecture and security
Platform extensibility
Smart data connectors

Oracle Analytics Cloud Benefits

There are many benefits to implementing Oracle Analytics Cloud. Some of the biggest advantages the solution offers include:

Flexibility: Oracle Analytics Cloud gives you the flexibility to grow and change as your business does. At the same time, it puts you in complete control of your analytics environment by allowing you to analyze data and accommodate changing demand easily.

Scalable: Oracle Analytics Cloud is a single, centralized solution that provides everything you need in a scalable environment to support varied user requirements for your organization right now and in the future as well.

Comprehensive analytics: With Oracle Analytics Cloud, existing services are combined with new ones to deliver comprehensive analytics in the cloud. It provides everything you need for analytic agility, from fast, fluid self-service discovery to data loading and blending, inline data prep, data enrichment, automatic visualizations, data storytelling, and more.

Cost-effectiveness: The solution is cost-effective and reduces your total cost of ownership (TCO).
Innovation: Use the latest data analytics technologies, such as AI, machine learning, and natural language processing. Oracle Analytics has been recognized by industry experts for its innovations and robust architecture.

Reviews from Real Users

Below are some reviews and helpful feedback written by PeerSpot users currently using the Oracle Analytics Cloud solution.

Fabricio Q., Data Analytics Manager, says, “The main functionality is great and everything is pretty standard and easy to use. It's great for consolidation and creating one source of truth. The initial setup is pretty straightforward.”

PeerSpot user, Eric B., Independent Consultant - Oracle BI Applications at Desjardins, mentions “It's really an enterprise solution. It has standard dashboarding functionality. It also has reporting capabilities for producing pixel-perfect reports, bursting large volumes of a document if you need to. It has interactive data discovery functionality, which you would use to explore your data, bring your own data, and merge it with maybe the data from an enterprise data warehouse to get new insights from the pre-existing data. It has machine learning embedded in the solution.”

Gaurav S., Vice President Credit Risk Management at a financial services firm, explains, “From a financial or bank perspective, this product is secure enough. The dashboards, analytics, visualizations, and different reports are valuable for business analytics. The AI/ML enablement is useful, as many reporting tools do not offer machine learning models as of now, without writing customized code.”

Another reviewer, Trinh P., Delivery Manager at Sift Ag, comments, "The specific capability I find important in Oracle Analytics Cloud is that it allows the basic user to easily drag and drop data. I also like that the solution allows the user to decide what to measure and what to see in the reports."

Oracle

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!

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Buyer's Guide

Domo vs. Oracle Analytics Cloud

March 2026

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