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Pros & Cons summary

Buyer's Guide

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Prominent pros & cons

PROS

Domo enhances organizational decision-making by allowing quick access to data cards without BI dependency.
Domo's Magic ETL enables complex data transformations without coding, simplifying data handling.
The integration and handling of multiple data sources within one platform is a standout feature of Domo.
Real-time data insights and customizable alerts in Domo provide enhanced analytical capabilities.
Domo's capability for substantial data accommodation and diverse source connections is highly appreciated.

CONS

Preconfigured apps lack relevance and flexibility, limiting users in loading data for preset reports and views.
ETL tool struggles with large data volumes, causing delays and failures if processes run longer than 24 hours.
Pricing structure is high and has recently increased, making Domo less affordable for many clients.
Data export limitations lead to difficulties in managing graphs and charts, impacting workflow efficiency.
Visualization and analytics capabilities are limited compared to competitors, lacking advanced features and diverse chart options.
 

Domo Pros review quotes

it_user234786 - PeerSpot reviewer
Digital Manager with 51-200 employees
May 10, 2015
The tool has some potential, but as of two years ago, it was still a long way from fulfilling on the promise.
it_user240057 - PeerSpot reviewer
Chief Data Officer at Mobivity
Jan 19, 2017
Distribution of visualizations via a web portal is valuable, but really is basic table stakes.
it_user241092 - PeerSpot reviewer
Business Intelligence Analyst at a media company with 10,001+ employees
May 19, 2015
The ease of graphing is a great feature, as it takes the pivot out of pivot tables because once the parameters are set up, the same graphs will continue to be populated based on the new information so there is no need to keep creating graphs.
Learn what your peers think about Domo. Get advice and tips from experienced pros sharing their opinions. Updated: March 2026.
884,873 professionals have used our research since 2012.
it_user243885 - PeerSpot reviewer
Business Intelligence Analyst at a healthcare company with 501-1,000 employees
May 27, 2015
On reflection, one of Domo’s strongest qualities was that the end result was extremely accessible to non-computer-literate users.
it_user243891 - PeerSpot reviewer
Business Intelligence & Analytics Manager at a tech vendor with 10,001+ employees
May 27, 2015
In general, of all the reporting tools I've used in the past, I have never been able to rapidly report and build dashboards faster than I have with this tool.
it_user245406 - PeerSpot reviewer
MIS Analyst at a outsourcing company with 1,001-5,000 employees
May 28, 2015
If I had to choose something of value, I suppose I would have to say it's the ease of making graphs.
it_user247299 - PeerSpot reviewer
SQL Server Database Administrator at a educational organization with 501-1,000 employees
Jun 1, 2015
Once the data source has been uploaded to Domo, making graphs is quite easy.
it_user817749 - PeerSpot reviewer
Business Intelligence Manager at a retailer with 51-200 employees
Feb 11, 2018
Using the "cards" which function as preconfigured reports or views. I use many of them simultaneously on an organized page, with filters that allow me to see high-level information as well as subsets across the dataset, in a few clicks. Many Excel-challenged users love to use this product for its simplicity.
AP
Manager of Data Analytics & CRM Operations at a tech company with 201-500 employees
Dec 19, 2018
The best thing is that the data storage is pretty much free. I can store as much data as I want, from different sources.
FS
Managing Director at TokenMarket Capital
Jan 20, 2019
The fact that you can add any data source is valuable. The entire data handling suite they have, all the apps, etc., is pretty amazing. One of the key things, not being a techie or a data-warehouse guy, is that you can connect data sources, and do all kinds of pretty amazing things.
 

Domo Cons review quotes

it_user234786 - PeerSpot reviewer
Digital Manager with 51-200 employees
May 10, 2015
It was zero. We paid for a year's contract and made no money from its use.
it_user240057 - PeerSpot reviewer
Chief Data Officer at Mobivity
Jan 19, 2017
Significantly negative. It is a very expensive product with a lot of problems and limitations. I would strongly advise anyone to avoid it.
it_user241092 - PeerSpot reviewer
Business Intelligence Analyst at a media company with 10,001+ employees
May 19, 2015
Creating tables - In the current table feature, all of the line items are just that, line items.
Learn what your peers think about Domo. Get advice and tips from experienced pros sharing their opinions. Updated: March 2026.
884,873 professionals have used our research since 2012.
it_user243885 - PeerSpot reviewer
Business Intelligence Analyst at a healthcare company with 501-1,000 employees
May 27, 2015
We were vastly over-sold. Domo was sold as an easy-to-implement-yourself product, but this is completely unrealistic.
it_user243891 - PeerSpot reviewer
Business Intelligence & Analytics Manager at a tech vendor with 10,001+ employees
May 27, 2015
The UI has issues with some browsers and small glitches that hinder performance or functionality.
it_user245406 - PeerSpot reviewer
MIS Analyst at a outsourcing company with 1,001-5,000 employees
May 28, 2015
All of it. Sometimes it doesn't calculate correctly, it runs slowly, and doesn't offer a solution to things I'm used to doing.
it_user247299 - PeerSpot reviewer
SQL Server Database Administrator at a educational organization with 501-1,000 employees
Jun 1, 2015
The site is cluttered with hundreds of KPIs which make navigation difficult and is confusing to the eye.
it_user817749 - PeerSpot reviewer
Business Intelligence Manager at a retailer with 51-200 employees
Feb 11, 2018
The preconfigured apps need to be more relevant to allow one, out of the box, to load data in order to use pre-set reports/views.
AP
Manager of Data Analytics & CRM Operations at a tech company with 201-500 employees
Dec 19, 2018
They could use more charts. They have had a very limited number of charts we can use. I believe, now, there are somewhere around 30 of them, but they could definitely use some more options.
FS
Managing Director at TokenMarket Capital
Jan 20, 2019
Their organization or client service didn't always keep up... They took on more and more clients and the processes slowed down a little bit.