Domo vs Qlik Sense comparison

Domo and Qlik are both solutions in the Data Visualization category. Domo is ranked #7 with an average rating of 7.8, while Qlik is ranked #4 with an average rating of 7.9. Domo holds a 4.2% mindshare in DV, compared to Qlik’s 5.2% mindshare. Additionally, 85% of Domo users are willing to recommend the solution, compared to 96% of Qlik users who would recommend it.

Domo

Read 48 Domo reviews

7,948 Views
2,861 Comparison Views

85% willing to recommend

Qlik Sense

Read 125 Qlik Sense reviews

9,427 Views
4,996 Comparison Views

96% willing to recommend

Domo

Qlik Sense

Comparison Buyer's Guide

Download the report

Executive SummaryUpdated on Jan 1, 2025

Domo and Qlik Sense compete in the business intelligence and data visualization category. Based on the comparison, Qlik Sense appears to have the upper hand due to its superior complex data visualization and robust analytics capabilities.

Features: Domo offers an integrated platform providing multiple data source combinations, extensive data connectors, and a user-friendly Magic ETL tool. Qlik Sense shines with its associative data model, strong analytics capabilities, and complex data visualizations. Both tools offer mobile access and pre-built connectors.

Room for Improvement: Domo needs better visualization creation tools, improved data integration from multiple sources on single dashboards, and more sophisticated statistical functions. Qlik Sense could enhance data integration and provide more user-friendly options for non-technical users, with calls for increased customization and better predictive analysis options.

Ease of Deployment and Customer Service: Domo provides flexible deployment across various cloud options, with positive reviews for customer service but occasional delays on complex issues. Qlik Sense offers hybrid deployment models, receiving mixed feedback on support efficiency, with some users noting communication challenges.

Pricing and ROI: Domo is considered expensive but offers substantial ROI, particularly in operational efficiency and data management. Qlik Sense, also perceived as pricey, provides a flexible licensing model that balances cost-effectiveness with advanced analytical capabilities, offering good ROI over time.

To learn more, read our detailed Domo vs. Qlik Sense Report (Updated: April 2026).

Buyer's Guide

Domo vs. Qlik Sense

April 2026

Download the complete report

Helped 893,244 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

ROI

Sentiment score

5.7

Domo users report efficiency and data visibility gains, though experiences with costs, functionality, and financial benefits vary significantly.

Sentiment score

6.2

Qlik Sense delivers high ROI through faster decision-making, cost savings, and enhanced insights, boosting operations and revenue growth.

If you're actually using Domo at a very limited case and you're being charged $20,000, we've seen ROI there, but once it goes really high, you really need to check your metrics and check your profit.

Samuel Adeyemo

Founder & CEO at AI-OT

For more quotes and insights, download the Domo report

In my organization, we moved from OBI to Qlik Sense due to limitations with OBI, resulting in very high ROI.

reviewer2592669

Director Software Engineer at a computer software company with 10,001+ employees

For more quotes and insights, download the Qlik Sense report

Customer Service

Sentiment score

6.8

Domo customer service is responsive and knowledgeable, but resource challenges sometimes delay resolution, especially for smaller customers.

Sentiment score

5.4

Qlik Sense's customer service is praised for technical support, though response times vary, with community forums and partners being essential.

No matter how complex the problem is, it can be taken care of by the support team.

Manthan J.

Data Analyst at Anonymous

They were quite professional and in around three to five working days, they had identified where they suspected there was an issue and I was able to fix it.

Denis Mwaniki

Analytics Manager at KOKO Networks

It's very easy to get technical support from Domo.

Dave Ramos

Chief Technology Officer ☆ Chief Product Officer ☆ Fractional CTO ☆ Board Advisor at a wellness & fitness company with 1-10 employees

For more quotes and insights, download the Domo report

While tech support is comprehensive, the stability of Qlik Sense means I generally do not need it.

reviewer2592669

Director Software Engineer at a computer software company with 10,001+ employees

Technical support requires improvement.

reviewer1586415

Associate Director at a tech services company with 51-200 employees

In Turkey, the consultant firms are very professional, and they support you.

Hasan ÖZ

Business Intelligence Architect at a financial services firm with 5,001-10,000 employees

For more quotes and insights, download the Qlik Sense report

Scalability Issues

Sentiment score

6.2

Domo excels in scalability and integration, supporting diverse businesses with real-time analytics despite potential cost concerns.

Sentiment score

7.7

Qlik Sense is praised for scalability, efficiently handling large data sets and users, but requires careful licensing and server management.

The fact that you're able to easily identify the pipelines or flows that have errors, and it notifies you when you're building a pipeline where you can run previews and tell where to fix issues, is helpful.

Denis Mwaniki

Analytics Manager at KOKO Networks

When fetching files larger than 100 MB from SFTP or any other portal, Domo becomes slow due to the heavy file size.

Ruban Prasanna Dass SP

Assistant Manager at a tech services company with 10,001+ employees

Everything comes under the same umbrella and it's pretty user-friendly.

Manthan J.

Data Analyst at Anonymous

For more quotes and insights, download the Domo report

It performs well in terms of performance and load compared to others.

reviewer1586415

Associate Director at a tech services company with 51-200 employees

Qlik Sense helps analyze data and can handle larger amounts of data compared to other BI tools.

Shraddha Waghulde

Solution Architect at Predoole Analytics

It is easily scalable with Microsoft, with other services Azure and other tools they provide.

reviewer2737320

student at a educational organization with 1,001-5,000 employees

For more quotes and insights, download the Qlik Sense report

Stability Issues

Sentiment score

6.7

Users consider Domo stable with high uptime, efficient handling of large datasets, and quick resolution of maintenance issues.

Sentiment score

7.6

Qlik Sense is highly stable, with users praising its reliability, effective support, smooth upgrades, and robust functionality.

In recent years, I haven't had such cases. It's quite stable and I don't have any reservations on its stability.

Denis Mwaniki

Analytics Manager at KOKO Networks

In terms of overall stability of the platform, it's very stable.

Dave Ramos

Chief Technology Officer ☆ Chief Product Officer ☆ Fractional CTO ☆ Board Advisor at a wellness & fitness company with 1-10 employees

During that time, we faced issues from the project side as Domo was not visible in our portal.

Ruban Prasanna Dass SP

Assistant Manager at a tech services company with 10,001+ employees

For more quotes and insights, download the Domo report

The stability is very good.

reviewer1586415

Associate Director at a tech services company with 51-200 employees

For more quotes and insights, download the Qlik Sense report

Room For Improvement

Domo struggles with pricing, interface, and data issues, needing better visualizations, support, ETL, AI, and customization features.

Qlik Sense users seek better customization, real-time features, data handling, visualization, ease of use, cost efficiency, and improved support.

End users require a license to run their own reports and dashboards, which are fairly expensive.

reviewer2585304

Technical Project Manager at a educational organization with 201-500 employees

Some technical aspects such as Beast Mode calculation could be improved in Domo, as it would provide more clarity and help in giving insights to clients or customer business team requirements.

reviewer2757087

Senior Engineer at a tech services company with 10,001+ employees

One of the areas where we've had frustrations with Domo is the aesthetics. The aesthetics are quite limited compared to other BI tools such as Tableau and Power BI.

Denis Mwaniki

Analytics Manager at KOKO Networks

For more quotes and insights, download the Domo report

Power BI has better visualizations and interactions with updates in 2023 that provide ease of use.

Hasan ÖZ

Business Intelligence Architect at a financial services firm with 5,001-10,000 employees

Providing an API feature to access data from the dashboard or QEDs could be beneficial.

reviewer2592669

Director Software Engineer at a computer software company with 10,001+ employees

There should be more comprehensive documentation and explanatory videos available to help clients understand and calculate capacity-based pricing, making it easier to predict costs before implementing Qlik Sense Cloud.

Shraddha Waghulde

Solution Architect at Predoole Analytics

For more quotes and insights, download the Qlik Sense report

Setup Cost

Domo offers flexible, negotiable pricing, often high but justified by integrated features, comparable to tools like Tableau.

Qlik Sense offers flexible, albeit pricier, licensing options praised for easy setup and quick ROI, but requires careful cost analysis.

Domo's pricing is high compared to other BI tools, and it is costly.

reviewer2757087

Senior Engineer at a tech services company with 10,001+ employees

For long-time users, it can become expensive, but the trade-off is access to the entire platform instead of licensing different components separately.

Dave Ramos

Chief Technology Officer ☆ Chief Product Officer ☆ Fractional CTO ☆ Board Advisor at a wellness & fitness company with 1-10 employees

They quoted approximately one dollar per KB.

Ruban Prasanna Dass SP

Assistant Manager at a tech services company with 10,001+ employees

For more quotes and insights, download the Domo report

It is just about how expensive it is to implement.

reviewer2737320

student at a educational organization with 1,001-5,000 employees

Compared to Power BI, it is definitely costly.

reviewer1586415

Associate Director at a tech services company with 51-200 employees

Among the BI tools and data analytics tools, Qlik is the most expensive.

Hasan ÖZ

Business Intelligence Architect at a financial services firm with 5,001-10,000 employees

For more quotes and insights, download the Qlik Sense report

Valuable Features

Domo provides user-friendly data transformation, real-time insights, and secure governance, ideal for large-scale deployments and efficient decision-making.

Qlik Sense provides intuitive dashboard creation, seamless integration, and robust data handling with powerful analytics and flexible development capabilities.

App Studio is valuable because it allows all the customization we needed; we can decode it, with the view and grid which are all I need, drill-downs, and everything can be done the way I need it.

reviewer2757087

Senior Engineer at a tech services company with 10,001+ employees

None of the other tools provide the kind of support that enables chatting and working on the same item simultaneously.

BijayKumar

Senior Analyst at Blend360

Domo has positively impacted my organization by giving everyone the ability to see different data cards and make decisions quicker without relying on BI.

reviewer2801583

Marketing Manager at a construction company with 501-1,000 employees

For more quotes and insights, download the Domo report

From an end-user perspective, it's convenient and performance-oriented, providing something meaningful from all the organization's data.

reviewer2592669

Director Software Engineer at a computer software company with 10,001+ employees

The true power is in the ability to connect with any database, get the data, and work with the data.

PawanSingh3

Director at a consultancy with 1,001-5,000 employees

It is a single product that I can use as an ETL database, BI, and more.

reviewer1586415

Associate Director at a tech services company with 51-200 employees

For more quotes and insights, download the Qlik Sense report

Categories and Ranking

Domo

Ranking in Data Visualization

7th

Average Rating

7.8

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Data Integration (18th), BI (Business Intelligence) Tools (5th), Business Performance Management (6th), Reporting (3rd)

Qlik Sense

Ranking in Data Visualization

4th

Average Rating

8.6

Reviews Sentiment

6.3

Number of Reviews

125

Ranking in other categories

Embedded BI (2nd), AI Data Analysis (13th)

Mindshare comparison

As of May 2026, in the Data Visualization category, the mindshare of Domo is 4.2%, down from 11.6% compared to the previous year. The mindshare of Qlik Sense is 5.2%, down from 8.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Data Visualization Mindshare Distribution
Product	Mindshare (%)
Qlik Sense	5.2%
Domo	4.2%
Other	90.6%

Data Visualization

Q&A Highlights

Dawn Fenstermacher

Director Business Intelligence at J.W. Pepper & Son, Inc.

Sep 04, 2023

Which BI tool has the best reporting capabilities?

What do you want for reporting reasons must be the starting point? And if you wish to have data analytics tools, BI Solutions have a variety of different analytics options available. You must now think about your data sources, which should be accurate and clean. Do you need to prepare or transform your data, or not? You now need to consider your finances and compare both subscription-based and free open source business intelligence. The market is filled with BI systems, and while many of their primary features are comparable, there are differences in each one's cost and level of capability. Some solutions start out inexpensively, but if you require more functionality, you must pay more or even purchase a third-party product. Some solutions appear to be more expensive, yet they come with all the tools you might not need going forward. Finally, whichever option you select will require some time commitment because your core company is unrelated to IT and you require tools for data analytics. In any case, I use Sisense, but you can start with any solution and compare the characteristics of each to see which is easier.

See all answers

Featured Reviews

Ruban Prasanna Dass SP

Assistant Manager at a tech services company with 10,001+ employees

Have improved workflow efficiency through custom reports but encountered formatting limitations

The downsides of Domo are that we don't have a feature in the same column. When data comes in a time format, text format, and number format, we cannot segregate and create conditional formatting in that column. If in the future they develop this feature, it will benefit more users. Domo requires maintenance on my end, such as updates. I am maintaining some dashboards on a weekly basis and monthly basis daily reports. Because we need to upload in SFTP, we cannot schedule or auto-schedule due to rate purposes. We manually handle the data sets. If there were an option to reduce the cost, it would be easier to access.

Read full review

Shraddha Waghulde

Solution Architect at Predoole Analytics

Unlocks actionable insights through user-friendly analysis features

The self-service capabilities that Qlik Sense offers are significant. They offer natural language processing, allowing users to ask questions in layman language, and Qlik Sense will create charts and narratives automatically. Users can access any dashboard developed in Qlik Sense from familiar portals such as Okta or other company portals through embedding features. The integration with chatbots, particularly Microsoft Teams, allows users to access dashboards and ask questions directly within Teams. The collaboration feature enables users to share analysis by taking snapshots and tagging team members within the Qlik Sense interface, eliminating the need for lengthy emails or screenshots. The storytelling feature allows users to create presentations directly in Qlik Sense using dashboard analysis, making it easier to answer questions during meetings. The subscription feature enables users to receive charts and sheets via email instead of navigating to the dashboard, facilitating monitoring purposes. Qlik Sense offers alerting capabilities where users can set thresholds for KPIs and receive notifications when these thresholds are reached. The platform also includes AI/ML features for predictive modeling through a no-code component, allowing business users to create and deploy AutoML models without depending on data scientists. The Qlik Answers component, featuring generative AI capability, enables users to get answers from unstructured data including Excel, HTML documents, or Microsoft Word documents by creating a knowledge base. The user-friendly interface operates on a drag-and-drop approach, with Qlik Sense suggesting appropriate charts based on selected dimensions and measures. The associative engine capabilities allow data association between tables, implementing selections across related tables. The platform uses a color-coding system (white, gray, and dark gray) to show related, excluded, and unrelated data selections, providing insights beyond traditional BI tools.

Read full review

See which vendors are best for you

Use our free recommendation engine to learn which Data Visualization solutions are best for your needs.

See recommendations

893,244 professionals have used our research since 2012.

Answers from the Community

Dawn Fenstermacher

Director Business Intelligence at J.W. Pepper & Son, Inc.

Sep 4, 2023

Which BI tool has the best reporting capabilities?

I have been impressed by Northcraft Analytics. Their technology is based on MS Power BI. I would check them out.https://www.northcraftanalytic...

2 out of 5 answers

Bryan Marks

Director of Marketing at a tech vendor with 11-50 employees

Jul 27, 2023

TIBCO Spotfire is the best solution for you. Go to https://syncsite.net/business-... to learn more and I'll be happy to help you further if interested - Bryan Marks with Syncsite.

Read full answer

HAGAY REINMAN

Full-stack Developer at ViewersLogic

Jul 27, 2023

I think you should first decide which budget you can allocate for it.You can find "free' tools like Google Looker Studio, which have limited reporting and email capabilities. I assume other cloud vendors have similar "free" tools.Other reporting tools can cost from 10's $ per user per month to 100K$ for a year and more.There is also an open-source tool named Superset

Read full answer

See all 5 answers

Top Industries

By visitors reading reviews

University

Manufacturing Company

Financial Services Firm

Comms Service Provider

Financial Services Firm

20%

Manufacturing Company

Government

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	16
Midsize Enterprise	13
Large Enterprise	20

By reviewers
Company Size	Count
Small Business	34
Midsize Enterprise	40
Large Enterprise	88

Questions from the Community

What is your experience regarding pricing and costs for Domo?

My experience with pricing, setup cost, and licensing is that there was very little.

See all answers

What needs improvement with Domo?

I'm not sure how Domo can be improved overall, as it's a really good experience.

See all answers

What is your primary use case for Domo?

My main use case for Domo involves building different tables and different cards so I can look at different data points. A quick specific example of a table I have built or a data point I often loo...

See all answers

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...

See all answers

Seeking lightweight open source BI software

There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...

See all answers

What is your experience regarding pricing and costs for Qlik Sense?

It is not about performance. It is just about how expensive it is to implement.

See all answers

Comparisons

Tableau Enterprise vs Domo

Compared 21% of the time

Microsoft Power BI vs Domo

Compared 19% of the time

QlikView vs Domo

Compared 2% of the time

Anaplan vs Domo

Compared 2% of the time

Palantir Foundry vs Domo

Compared 2% of the time

More Domo Competitors

Apache Superset vs Qlik Sense

Compared 7% of the time

Tableau Enterprise vs Qlik Sense

Compared 7% of the time

Microsoft Power BI vs Qlik Sense

Compared 5% of the time

Amazon QuickSight vs Qlik Sense

Compared 3% of the time

MicroStrategy vs Qlik Sense

Compared 3% of the time

More Qlik Sense Competitors

Product Reports

Buyer's Guide

Domo

May 2026

Download Domo product report

Buyer's Guide

Qlik Sense

April 2026

Download Qlik Sense product report

Also Known As

corda

QlikSense, Qlik Analytics Platform

Overview

Domo provides self-service BI, enabling users to generate reports without needing a data warehouse. Its cloud-based nature enhances accessibility and performance, while offering customizable dashboards for data-driven decision-making.

Domo stands out for its robust data integration, featuring Magic ETL to streamline processes. Its AI-driven insights, extensive data connectors, and collaboration tools promote secure sharing and analytical proficiency. Although users note room for improvement in visualization, pricing, and data integration, its capabilities in generating executive dashboards and unified analytics remain prominent. Performance and user experience enhancements are desired, including improved support for large data volumes and richer data transformation tools.

What are the key features of Domo?

Self-Service BI: Generate reports without a data warehouse for simplified analysis.
Data Integration: Leverage Magic ETL for easy data management.
Customizable Dashboards: Tailor dashboards to specific needs.
AI-Driven Insights: Gain automated insights for better decision-making.
Extensive Data Connectors: Access a wide range of data sources.

What benefits should users look for when evaluating Domo?

Accessibility: Cloud-based structure ensures data access anywhere.
Performance: Enhanced performance with seamless data processing.
Collaboration: Facilitate secure sharing and collaboration for collective insights.
Decision-Making: Enable data-driven decisions with real-time analytics.

In industries like finance, marketing, project management, and retail, organizations use Domo for crafting executive dashboards, integrating data sources, and conducting advanced analytics. Its capabilities allow them to transform data into insightful dashboards, aiding in performance tracking and actionable insights.

Domo

Qlik Sense offers drag-and-drop dashboard creation, multi-data source integration, and self-service analytics. Users benefit from associative data modeling and real-time insights. The platform enhances quick deployment across any device with its flexibility and ease of use.

Qlik Sense provides rapid dashboard creation and seamless multi-data source integration, supporting real-time analytics and high-speed ETL capabilities. Users enjoy advanced visualizations and natural language processing within an intuitive interface. The solution's in-memory engine ensures fast data processing while offering flexibility and quick deployment on all devices. Its open API facilitates extensive customization and integration with chatbots and third-party extensions.

What are the key features of Qlik Sense?

Rapid Dashboard Creation: Enables quick creation of insightful dashboards using a drag-and-drop interface.
Multi-Data Source Integration: Supports seamless integration across various data sources for comprehensive analysis.
Self-Service Analytics: Empowers users with intuitive tools for independent data exploration and insights generation.
Associative Data Modeling: Enhances understanding of complex datasets and relationships.
Advanced Visualizations: Offers sophisticated visual options to present data clearly and engagingly.
Real-Time Insights: Provides up-to-the-minute data analysis capabilities.
Open API Integration: Allows extensive customization and integration with third-party tools.

What benefits should users look for in reviews?

Fast Deployment: Enjoys rapid setup and integration across devices, facilitating immediate data access.
Enhanced Flexibility: Customization options allow tailored solutions that meet specific user needs.
Comprehensive Integration: Capable of integrating multiple data sources, improving analytical scope.
Improved Data Accessibility: Offers easy access and understanding of complex data.
Automation Efficiency: Streamlines reporting and analytics tasks, boosting productivity.

In industries such as finance and sales, Qlik Sense enables interactive data analyses and dashboard creation across departments. It supports business intelligence for financial reporting, sales analysis, and decision-making. By automating reporting and combining data from multiple sources, it facilitates users in generating insights and enhancing data accessibility for informed business decisions.

Qlik

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!

Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo

Buyer's Guide

Domo vs. Qlik Sense

April 2026

Free Report: Domo vs. Qlik Sense

Find out what your peers are saying about Domo vs. Qlik Sense and other solutions. Updated: April 2026.

DOWNLOAD NOW

893,244 professionals have used our research since 2012.

See our Domo vs. Qlik Sense report.

See our list of best Data Visualization vendors.

We monitor all Data Visualization reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.