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Drupal vs Sitecore Digital Marketing System comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Drupal
Average Rating
8.6
Number of Reviews
37
Ranking in other categories
Web Content Management (5th), Corporate Portals (Enterprise Information Portals) (4th)
Sitecore Digital Marketing ...
Average Rating
8.0
Reviews Sentiment
7.9
Number of Reviews
2
Ranking in other categories
Marketing Management (10th)
 

Mindshare comparison

Drupal and Sitecore Digital Marketing System aren’t in the same category and serve different purposes. Drupal is designed for Web Content Management and holds a mindshare of 9.2%, up 6.8% compared to last year.
Sitecore Digital Marketing System, on the other hand, focuses on Marketing Management, holds 1.8% mindshare, up 0.8% since last year.
Web Content Management Mindshare Distribution
ProductMindshare (%)
Drupal9.2%
Adobe Experience Manager8.9%
SharePoint7.3%
Other74.6%
Web Content Management
Marketing Management Mindshare Distribution
ProductMindshare (%)
Sitecore Digital Marketing System1.8%
Salesforce Marketing Cloud17.9%
Microsoft Dynamics CRM12.7%
Other67.6%
Marketing Management
 

Featured Reviews

it_user982032 - PeerSpot reviewer
Owner at a tech services company with 51-200 employees
A good product that helps me to manage complex digital solutions
My advice to others would be that Drupal is not only a CMS, you need to learn the Drupal fundamentals before to start the project. Drupal is a handy tool whenever you work on a digital infrastructure broad project and not only a simple website. So if you have a big project, you can use Drupal. But if you have a small website, like a blog or simple website, my advice would be not to use Drupal, because Drupal is too complex and the cost to maintain the platform can be too high, related to the value of your website, for example. If you have a website with a big product catalog, for example, in many languages and in many countries in the world, then Drupal is good. But if you have a simple website, like a portfolio or five page-website, you can use many other technologies that'd be simple to maintain and implement. On a scale from one to 10, I will rate Drupal an eight. In the next release, I would like to see basic page buttons and better integration with the analytics platform. A drag and drop function to create simple pages will also be handy. For example, if a customer wants to create a landing page, it should be easy for him or her to do so. I would also like to see better translation management.
VK
Product Delivery Manager at a consultancy with 10,001+ employees
Advanced features and personalization improve content management experience
I primarily use Sitecore Digital Marketing System for content creation and management. This includes handling text, videos, and images displayed on websites, providing an interface where everything is presented seamlessly to the user on the front end Sitecore Digital Marketing System is a…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Drupal could be chosen not only for its adaptability and ability to tackle big website projects, but for its core functionalities, which are unmatched in the free software CMS world."
"Because of Drupal, we now have the ability to provide our customers with multilingual, multi-regional content to an extent that would not have been possible otherwise."
"I encourage others to use this product; it is a very powerful CMS tool with a lot of themes and modules and is great for enterprise use."
"The best things about Drupal are its extensibility and plug-ability."
"The feature I find most valuable is that Drupal is a framework and not only a CMS."
"Its scalability, content management practices, security and the community are valuable features."
"Drupal’s extensible nature allows me to easily integrate with third-party hosted systems and pull or push data to those systems."
"If you need an open-source, scalable and secure CMS, then go for Drupal."
"The platform’s most valuable feature is the ability to create web pages with ease."
"Sitecore Digital Marketing System is a standout tool because it offers cloud capabilities and numerous built-in features, including AI components."
"Sitecore Digital Marketing System offers very good customer support; it is a pricey solution, and they back it up with excellent service."
 

Cons

"The initial setup was very complex, due to the lack of proper documentation."
"Overall business friendliness of the product: Digital experience features like target segmentation and campaign management have a long way to go."
"Digital experience features like target, segmentation, and campaign management have a long way to go."
"There are not enough Drupal developers to satisfy demand."
"The main complaints of the clients or newcomers to Drupal are about the UX of the admin interface."
"Sometimes, you just have to read the code to understand how it works or how to use an API, which is not the best way to learn for everyone."
"We had stability issues. I have a lot of 'Out of memory' issues."
"It is a little bit simplified."
"Sitecore Digital Marketing System is a pricey solution with licensing costs, the details of which I am not familiar."
"In a few scenarios, Sitecore DMS works slowly."
 

Pricing and Cost Advice

"I would like to see better pricing."
Information not available
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Comparison Review

it_user8925 - PeerSpot reviewer
Developer with 51-200 employees
Aug 23, 2013
Jive vs Sharepoint vs Drupal Commons
At Mediacurrent we often get requests to compare Drupal to other platforms used for intranet sites and social business platforms (like https://dev.twitter.com/ for example). This is often referred to as “Social Business Software”, which has grown in popularity in recent years. I decided to do a…
 

Top Industries

By visitors reading reviews
Financial Services Firm
13%
Government
12%
Construction Company
9%
Marketing Services Firm
9%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise13
Large Enterprise11
No data available
 

Questions from the Community

Ask a question
Earn 20 points
What needs improvement with Sitecore Digital Marketing System?
Sitecore Digital Marketing System can be improved by incorporating more AI capabilities. AI should assist in generating appropriate content automatically and enhancing searches, such as locating sp...
What is your primary use case for Sitecore Digital Marketing System?
I primarily use Sitecore Digital Marketing System ( /products/sitecore-digital-marketing-system-reviews ) for content creation and management. This includes handling text, videos, and images displa...
What advice do you have for others considering Sitecore Digital Marketing System?
I advise remaining anonymous on reviews as I opted to keep my company name and identity private due to my presence in social media and connections with partners. I rate Sitecore Digital Marketing S...
 

Overview

 

Sample Customers

BMJ, The Economist, New Republic, SpaceX, Lush, Danone, Tesla Motors, Peugeot, Stanford Law, Harvard, Oxford University, MIT Media Lab, The Beatles, MTV UK, The Weather Channel, NBC, BBC, grammy.com, Mus_e du Louvre, Whitehouse.gov, London.gov.uk, Gouvernment.fr, New Zealand Government, The Prince of Wales, British Council, NYC Metropolitan Transport Authority, Gatwick Obviously
easyJet, Panasonic, Oxfam, Jabra, Graf von Faber-Castell, Boy Scouts of America, eQ Asset Management, Zurich Group International, YouSee
Find out what your peers are saying about Adobe, Microsoft, Wordpress and others in Web Content Management. Updated: April 2026.
893,221 professionals have used our research since 2012.