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Everpure FlashArray vs NetApp AFF A-Series comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
17th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
Everpure FlashArray
Ranking in All-Flash Storage
4th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
213
Ranking in other categories
No ranking in other categories
NetApp AFF A-Series
Ranking in All-Flash Storage
19th
Average Rating
8.8
Reviews Sentiment
6.6
Number of Reviews
8
Ranking in other categories
Enterprise SAN (5th)
 

Mindshare comparison

As of April 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray X NVMe is 2.0%, up from 0.8% compared to the previous year. The mindshare of Everpure FlashArray is 7.9%, up from 6.3% compared to the previous year. The mindshare of NetApp AFF A-Series is 0.7%, up from 0.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
Everpure FlashArray7.9%
Everpure FlashArray X NVMe2.0%
NetApp AFF A-Series0.7%
Other89.4%
All-Flash Storage
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Chief Technology Officer at Lambda256
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
CP
Service Advisor at a manufacturing company with 10,001+ employees
Customer support excels with quick escalations and problem-solving capabilities
NetApp AFF A-Series is faster and more robust compared to the all-flash storage of NetApp. Its deduplication feature is also quite good. Additionally, in terms of support, NetApp has a strong side as their services are more prompt and feature an escalation matrix. The vendor's support is noted for immediate action when issues are escalated.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The cost for Pure may be high, but the reliability and scalability make it well worth the money."
"The system allows for seamless learning experiences, facilitating quick and easy cloning of environments within minutes."
"The database workloads are pretty fast because I frequently move data from here to there."
"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."
"Its speed is superior to our existing Unity x00 model and it has performed substantially better than our x00 model and a little bit better than our x50 model."
"The most valuable features of this solution are its ease of use and performance."
"Using this solution has benefitted us operationally by making us more efficient."
"On a scale of one to ten, I rate Pure FlashArray as ten."
"The most valuable feature of the Pure Storage Flash Array is the blazing fast monitoring."
"The best features of Pure Storage are their support and analytics."
"The solution helps to simplify storage."
"Compared to Unity, these arrays offer significant advantages, such as NVMe technology and higher IOPS."
"We have tons of capacity on it."
"One feature that's particularly valuable for our finance customers is Pure Storage's safe mode. It protects against ransomware attacks by taking snapshots. Our customers were very impressed with this capability. The data reduction is also impressive compared to other providers."
"The most valuable feature of the FlashArray is Pure One, which provides a comprehensive overview of our entire storage environment."
"It is always out of the box, and ready to use."
"NetApp support is fantastic."
"MetroCluster is the best product on the market. It synchronizes the storage. NetApp's update packages are a huge advantage because the firmware and server updates are in one package."
"We've reduced downtime. Without all of NetApp's benefits, we would have had to reconfigure parts of storage that would have required downtime. We have dramatically reduced our downtime through successive generations of NetApp, allowing us to get Five 9s availability."
"NetApp helps us get the fastest output."
"The amazing thing is that whenever we have come up with an issue where we need to get something done, and it wasn't necessarily available, they could do things for us, usually within the next revision of the software."
"NetApp AFF A-Series is faster and more robust compared to the all-flash storage of NetApp."
"NetApp's hot and cold storage are its most valuable features. We currently use the A series. Immutable snapshots are another advanced security feature that is positive."
"The deduplication and compression options from NetApp AFF A-Series are good to use for efficient storage capacity."
 

Cons

"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."
"One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them."
"Managing data isn't difficult for me. The performance is usually perfect, but we sometimes have capacity problems."
"Our use cases require more multi-tenant capabilities and additional VLAN interfaces for separating different customers. We currently use it to provide storage, sometimes shared storage, to different customers, but it is less flexible in comparison to a dedicated solution."
"In terms of what needs improvement, the dashboard and management could be simplified."
"We would like to see more visibility into garbage collection and CPU performance in the GUI."
"In terms of what needs improvement, the dashboard and management could be simplified."
"I would like to see data tiering to AWS."
"Had some issues with Purity not being entirely compatible with VMware ESXi."
"Larger capacity and more storage ports would be the two things I'd like to see."
"The solution needs an integrated NAS platform, file platform."
"It falls far short of protocol support."
"The difference in pricing could become a problem for Pure because the commoditization of the solutions could lead to a different price being a problem."
"The higher education moves slowly. We are still looking forward to implementing the full list of existing features."
"I would like to migrate to the cloud in the future and know how that would actually work with this product."
"NetApp is shifting to the cloud and adopting AI, but it is not improving its core technology to deliver faster storage. We're still waiting to see if it improves speed with solutions like the 90 series."
"Pricing could always be lower."
"The solution's ransomware protection could be improved."
"It would be helpful if our partner organized a yearly session with my team to discuss the new feature sets on our current solutions and other ways NetApp can help us. Perhaps we are missing some information to help us make the right decision."
"I really don't have a lot of complaints. In the past, there were issues, however, they've really done a great job of reaching out."
"NetApp AFF A-Series should work on cost. The solutions, especially enterprise-level storage, should be more affordable to improve their appeal to businesses."
"We have several problems with the limitations of NetApp systems in terms of volume shares. We have a brick in a 700 or a controller, and we sometimes make small volumes, but Kubernetes container volumes don't allow us."
 

Pricing and Cost Advice

"As far as the licensing costs, everything is included in the license."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"Given its price, Pure is not the first option."
"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"Our licensing fees are $500,000+ USD."
"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"We pay approximately $50,000 USD per year in licensing fees."
"While more expensive than NetApp, Pure Storage FlashArray offers superior performance that often justifies the higher cost and adds value overall."
"We have 16 or 18 arrays. We like to do the three-year support model so that we get Evergreen and therefore, we get free upgrades. We pay around more than 1.5 million dollars."
"I have had a couple of customers who have complained about the cost. It can be a little more expensive than some of the other platforms. After it has been installed, I have never had a customer say, "I wish we wouldn't have spent all that extra money." They have always been happy with the product after it has been installed. They might be on the fence about it because of the price, but everybody who I have ever seen install it, they are always happy with it."
"Pure came in at a better price point than EMC and performed better than Compellent."
"The price, in general, is around $100,000, however, I know it costs more."
"Our Evergreen Storage subscription is supposed to be good when we go to upgrade."
"Pure Storage has not helped to reduce our HANA licensing costs."
"My organization has a yearly license, but I believe that Pure Storage FlashArray has capacity-based licenses as well. I'm definitely happy with the pricing."
Information not available
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Top Industries

By visitors reading reviews
Computer Software Company
11%
Financial Services Firm
11%
Manufacturing Company
11%
Government
6%
Financial Services Firm
12%
Computer Software Company
10%
Construction Company
9%
Manufacturing Company
9%
Financial Services Firm
16%
Computer Software Company
11%
Comms Service Provider
11%
University
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
By reviewers
Company SizeCount
Small Business64
Midsize Enterprise36
Large Enterprise145
By reviewers
Company SizeCount
Large Enterprise8
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
I don't really know much about the pricing for Pure Storage FlashArray in terms of the absolute cost. Regarding Everg...
What needs improvement with Pure Storage FlashArray?
Despite liking Pure Storage FlashArray, there is room for improvement in automation. Pure Storage FlashArray needs to...
What needs improvement with NetApp AFF A-Series?
NetApp is doing great with cloud integration; however, there may be room for improvement in integrating with existing...
What advice do you have for others considering NetApp AFF A-Series?
It would be great to see some automation from NetApp. I rate NetApp AFF A-Series a nine out of ten.
What is your experience regarding pricing and costs for NetApp AFF A-Series?
With respect to pricing, NetApp can be competitive but hasn't been explored to a large extent.
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X, Pure FlashArray X NVMe
Pure Storage FlashArray
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Information Not Available
Find out what your peers are saying about Everpure FlashArray vs. NetApp AFF A-Series and other solutions. Updated: April 2026.
887,041 professionals have used our research since 2012.